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Paid Social Media for B2B: Strategies that Get Results

Oktopost

There are few things in a B2B marketer’s toolkit that can deliver as much ROI as paid social media marketing. With over 750 million professionals currently using LinkedIn , it’s easy to see how success on major social media platforms can lead to a goldmine of opportunity at your fingertips.

B2B 139
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Up Your Social Game with Oktopost’s AI Tools for Content Creation

Oktopost

With various marketing initiatives and product updates happening simultaneously, B2B social media managers have a lot of content to produce at once. Webinars, podcasts, events, blogs, you name it, your team most likely has them. This is where AI tools for content creation can come into play.

Tools 62
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11 ways social data can take you and your business to the next level

Sprout Social

Learn from Sprout Social's own Marketing Analytics Manager how to build a data-minded culture. Before moving on, it’s a good idea to do a gut-check and dig into the social data you already have. Social media is no longer just a place to chat with friends, keep up with your family or post photos from your vacations.

Data 98
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Your CEO Hired a New Social Media Agency? Here’s How to Partner With them and Not Get Fired

Pam Moore

If you work in any size organization as a social media manager, community manager, content manager, digital marketing manager or any type of role and have been shocked to find your superior(s) have hired an agency without you knowing, this podcast is for you. How to Subscribe to Social Zoom Factor Podcast .

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11 of the Best Influencer Marketing Tools

Hootsuite

Influencer Strategy Template : Use this template to build your strategy and influence purchase decisions, rather than chasing retweets and online personalities that have little sway over your audience. You can use metrics like retweet ratio, engagement ratio, klout score, and social platform presence. TIME: 11 a.m. Register Now.

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What Is Social Media Marketing? [Complete 2023 Guide]

Hootsuite

How do you “do” social media marketing, and how do you get started? In this post, we’ll walk you through everything you need to know about marketing your brand on social media. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Pinterest Webinars.

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11 of the Best Influencer Marketing Tools

Hootsuite

Influencer Strategy Template : Use this template to build your strategy and influence purchase decisions, rather than chasing retweets and online personalities that have little sway over your audience. You can use metrics like retweet ratio, engagement ratio, klout score, and social platform presence. TIME: 11 a.m. Register Now.