B2B, Feedly, Software and White Paper

Best B2B Chatbot Examples

Ignite Social Media

OCTOBER 1, 2018

Today, we examine the best B2B chatbots being used to drive business objectives. B2B Chatbot Examples. If there’s one B2B brand that’s investing in chatbots, its HubSpot. Last year, the marketing software platform acquired Motion.ai Last year, the marketing software platform acquired Motion.ai

B2B

B2B Examples Hubspot Widget

9 Ways to Increase Your Brand Visibility

Oktopost

OCTOBER 10, 2022

Why is Brand Visibility Important for B2B? Why Is Brand Visibility Important for B2B? Visibility is vital for B2B marketing because it helps build your credibility and trust in the eyes of potential customers. With that in mind, visibility is an important investment for B2B brands that want to reach more customers.

Brands

Brands B2B SEO Influencer

Riding the Social Media Struggle Bus? You’re Not Alone

Webbiquity SMM

APRIL 11, 2012

Recent research from MarketingProfs shows that 84% of B2B companies use social media marketing in some form, and the figure is likely higher for B2C firms. In fact, another recent study from HubSpot reveals that 63% of B2B companies aren’t generating leads from social media at all.

Social Media

Social Media B2B Exercises Hubspot

5 Alternatives to LinkedIn Elevate for Superior Employee Advocacy

Socialmedia.biz

JULY 23, 2017

After all, the B2B value of social media use is completely different from B2C uses. That’s a content distribution opportunity that B2B marketers should not overlook. You can create a content library where you add blog posts, job listings, white papers, press releases, etc. either directly or with their browser extension.

LinkedIn Analytics Metrics Social Networking

5 Alternatives to LinkedIn Elevate for Superior Employee Advocacy

Socialmedia.biz

JULY 23, 2017

After all, the B2B value of social media use is completely different from B2C uses. That’s a content distribution opportunity that B2B marketers should not overlook. You can create a content library where you add blog posts, job listings, white papers, press releases, etc. either directly or with their browser extension.

LinkedIn Analytics Metrics Feed

10 B2B social media post ideas to stand out in a crowded social landscape

Sprout Social

FEBRUARY 22, 2021

Creating captivating B2B social media post ideas can be… challenging. If you’re in B2B social, you know it has a bit of a reputation of being kind of dull. One survey even found 48% of B2B customers say the ads they receive are boring and lack the creativity found in B2C marketing. Let’s be honest.

B2B

B2B Social Media Hashtag Press Release

B2B Employee Advocacy Best Practices

Oktopost

JUNE 9, 2020

Why Employee Advocacy Matters for B2B. It can take months for a B2B marketing team to build up a company’s presence and credibility online. Why Employee Advocacy Matters for B2B. The bottom line is that more and more B2B buyers distrust brands and their distrust is growing stronger every day. Table of Contents.

B2B

B2B Survey ROI Metrics

Top 14 Social Media Management Tools for 2021

Oktopost

OCTOBER 26, 2020

Social selling has become an almost inevitable part of B2B selling. This makes sense when you consider that 46% of B2B decision-makers are now between the ages of 18 and 34 years old. But who likes a challenge more than a B2B marketer? Clearly, your buyers are now all over social media. Do you even need these specialized tools?

Social Media Management

Social Media Management Social Media Tools Hubspot

LinkedIn Marketing Guide – How to grow your business using LinkedIn

Keyhole.co

JANUARY 4, 2022

While 80% of B2B leads come from LinkedIn, 96% of B2B marketers use LinkedIn to distribute content. When used correctly, LinkedIn can be an effective marketing channel for B2B and B2C companies. Whether you are a small business, working in B2B or B2C, it is the right time to perfect your LinkedIn marketing strategy.

LinkedIn How To Marketing Newsletter

The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity SMM

DECEMBER 19, 2017

Yet another post about 2018 B2B marketing trends? This piece compiles and analyzes the predictions of more than 100 B2B marketing professionals as published in 10 highly-ranked posts over the past month (best!). . ” — 2018 Trends: B2B Marketing , Edelman. Yes, but wait—this one is different.

B2B

B2B Trends Analysis Marketing

Marketing Marvels – Build Remarkable Content Marketing Hubs with Uberflip

Convince & Convert

MARCH 18, 2016

It’s a platform for B2B marketers, primarily B2B marketers, to create, manage, optimize, and merchandize their content. And I can’t tell you how many resource centers I land on, and B2B companies are brutal for this. Here are all our white papers. So what does it really do? It’s pretty awesome.

Marketing

Marketing Content eBook Joomla

33 Phenomenal Content Marketing and Copywriting Guides and Tips

Webbiquity SMM

APRIL 23, 2013

Unlike other modifiers attached to the discipline (consumer marketing, b2b marketing, trade show marketing, digital marketing), the term “content marketing” doesn’t describe an audience, tactic, or channel, but rather a completely different approach to marketing. Research: B2B Buyers Want Content by Social Marketing Forum.

Content

Content Tips Marketing B2B

How to engage customers on social with brand storytelling

Sprout Social

JANUARY 25, 2019

For example, restaurant operation software Toast provides resources that are relevant for restaurant operators. Another example of a B2B company that is producing great resources is customer identity company Signal. Takeway: If you have blog articles, eBooks, or white paper landing pages, use those across your social media accounts.

Engagement

Engagement Hotels Brands How To

How to use Instagram for B2B marketing

Sprout Social

APRIL 25, 2022

The truth is, Instagram is a B2B goldmine. In short, B2B brands need to be there. If you’re still not sure about Instagram for B2B, get ready for a perspective shift. Why should B2B brands be on Instagram? Why should B2B brands be on Instagram? 4 B2B Instagram marketing examples we love.

B2B

B2B Instagram How To Marketing

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 21, 2010

Many social media software packages (great ebook analysis of them here) can provide highly detailed reports on the impact of social media programs. Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. Good stuff.

Social Media

Social Media Strategy Consultant Web 2.0

Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

MARCH 22, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. We have “download a white paper,” and we have “ask for 30 minutes on the phone,” and we have everything in between. Listen Now.

Bazaarvoice

Bazaarvoice Metrics Influencer Data

Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

MARCH 22, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. We have “download a white paper,” and we have “ask for 30 minutes on the phone,” and we have everything in between. Listen Now.

Bazaarvoice

Bazaarvoice Metrics Influencer Data

Social Pros Podcast 6 – Chad Pollitt, Kuno Creative

Convince & Convert

MARCH 1, 2012

Instead of Jim the author and super cool guy, pretend you’re Jim the Social Media Manager at a software company or a brand. Eric: We’re a B2B software company. Chad: It’s really a mix, from B2B to B2C. How do you get somebody to friend a software company? Listen Now. The RSS feed is: [link].

Social Media

Social Media Hubspot Software Hosting

How Does Digital Marketing Differ From B2B to B2C?

agora pulse

NOVEMBER 10, 2016

However, in this newer age of digital marketing, many companies are neglecting to design their marketing strategy with the differentiation between B2B and B2C marketplaces. Imagine that B2B is like LinkedIn and B2C is like Facebook. B2B audiences have an obviously distinct purpose in mind: to make money. Image Source.

B2B

B2B Marketing Loyalty Comparison

Websites and Search Engines are Far from Dead

Webbiquity SMM

FEBRUARY 17, 2013

This is admittedly a tough market in which to stand out, but—we have b2b software clients who routinely generate hundreds of web leads each month. It requires producing content in various formats (video, blog posts, white papers, presentations, infographics, etc.); But this particular post is nonsense.

Engineering

Engineering iPad B2B SEO

How to Build the Ultimate Online Newsroom

Webbiquity SMM

JUNE 8, 2011

Links to white papers, PowerPoints, videos, ebooks, infographics, and other company-generated content and thought-leadership assets. These include the company logo and other important images such as the company headquarters building, product photos, software screenshots, photos of executives at industry events, etc.

Press Release

Press Release scribd Vimeo How To

Social Media Informer

Best B2B Chatbot Examples

9 Ways to Increase Your Brand Visibility

Trending Sources

Riding the Social Media Struggle Bus? You’re Not Alone

5 Alternatives to LinkedIn Elevate for Superior Employee Advocacy

5 Alternatives to LinkedIn Elevate for Superior Employee Advocacy

10 B2B social media post ideas to stand out in a crowded social landscape

B2B Employee Advocacy Best Practices

Top 14 Social Media Management Tools for 2021

LinkedIn Marketing Guide – How to grow your business using LinkedIn

The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Marketing Marvels – Build Remarkable Content Marketing Hubs with Uberflip

33 Phenomenal Content Marketing and Copywriting Guides and Tips

How to engage customers on social with brand storytelling

How to use Instagram for B2B marketing

Convince and Convert Blog: Social Media Strategy and Social Media.

Social Pros 8 – Ian Greenleigh of Bazaarvoice

Social Pros 8 – Ian Greenleigh of Bazaarvoice

Social Pros Podcast 6 – Chad Pollitt, Kuno Creative

How Does Digital Marketing Differ From B2B to B2C?

Websites and Search Engines are Far from Dead

How to Build the Ultimate Online Newsroom

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