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Best Practices for Using Social Media Listening to Improve Your Marketing Strategy

Social Media Strategies Summit

Want to know why social media listening should absolutely, 100% be part of your marketing plans right now? Having found where those conversations are happening and what’s being said, marketers use social listening to make smarter decisions. In other words, they’re an ideal market for a brand like Tylenol. The result?

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How Digital is Transforming Financial Technology

Oktopost

Here you will find a summary of our latest webinar “From the Experts: How Digital is Transforming Financial Technology” hosted with our good friend Andrew Davies, Associate Director, Digital Marketing and Creative Services at Capco. . How Globalization Prompted FinTech Companies to Adapt Digitally?

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Get Your Social Media Story Straight | Blogging and Content.

Convince & Convert

Doing so reveals finely honed, groan-inducing marketing copy that clumsily tries to build a bond via forced humor and shared humiliation. I got hooked on the Star Tribune Twolves message board in 2002 and haven’t looked back. The ad asks us to visit timberwolves.com/manifesto. But then it gets even worse.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. million followers on Twitter?

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Three Ways Users Can Help Keep Twitter Vibrant

Webbiquity SMM

Twitter’s difficulties are distressing to many B2B marketers. A continued decline for Twitter would be bad news for B2B marketing professionals, the loss of a valuable, versatile tool. .” Fans hope that’s the case, but the trend shown in Recode’s graph seems to show a clear decline. Did I miss it?”

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9 Criteria for Selecting a Social Media Monitoring Tool

Webbiquity SMM

Social media monitoring tools are increasing essential for companies of all sizes as the explosion of social media content renders manual monitoring efforts hopeless. The best also monitor message boards and forums, easy to overlook but critical particularly for niche b2b products and services. But how do you choose one?

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Five Ways to Draw Traffic to a Blog Post

Webbiquity SMM

As buyers spend more time with online articles, blog posts and reviews, and rely less on advertising for product information , companies have quickly caught onto the fact that they need great content to attract new customers and retain their current ones. Content marketing is all about focusing on the consumer.