Sprout Social
MARCH 19, 2024
AI insights for automotive AI insights improve automotive manufacturers’ understanding of consumer sentiment, market trends and product feedback. Consider a new healthy snack brand, analyzing thousands of consumer surveys and open-ended responses about snack preferences and brand recognition.
Convince & Convert
SEPTEMBER 3, 2014
Power and Associates surveyed 1,900 American consumers and found only 1% of those consumers used social media when shopping for a new or used vehicle, and among Millennials it was only 5%. Here’s my reaction to that survey: “No s**t.” It turned out that J.D. Read the whole entry. »
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SocMed Sean
FEBRUARY 24, 2022
As a result, in a recent survey called The Future of Social Marketing, close to 96% of respondents ranked Facebook in the top three drivers for return on investment. Other industries that thrive on Facebook include fashion, retail food, electronics, and automotive. Reasons to Continue Marketing on Facebook.
Social Media Strategies Summit
AUGUST 28, 2019
According to a recent report by Retail Dive, 46% of those surveyed said positive experiences with technology give them more confidence in a particular brand, while 44% said that satisfying experiences would make them want to visit a business more frequently. Alibaba’s use of technology is a response to the consumers’ shifting expectations.
Pixlee
MARCH 18, 2019
A recent survey report conducted by Havas Media revealed that consumers would not care if 77% of 1,800 brands from 31 markets and 22 industries disappeared. Automotive stands at number one, which is quite remarkable since only a few of the “Top 30 meaningful brands of 2019” are automotive brands. What makes a brand meaningful?
Social Media Marketing
JANUARY 24, 2010
The Society of Digital Agencies - a group that serves as a worldwide voice of digital marketing professionals with a mission to advance the industry through best practices, education, and advocacy - recently sent me the results of a large survey they conducted. There is no question that digital marketing continues its upward trend.
Convince & Convert
MAY 4, 2016
A recent survey by the Pew Research Center found that 44 percent of Facebook users like content posted by their friends at least once a day, and nearly a third do so several times per day. As content marketers, it goes without saying that most of us spend the better part of our day on the web. We’re content enthusiasts.
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