Hootsuite

MAY 18, 2023

Looking to make a splash with short-form video content? Short-form video is all the rage right now, with GWI reporting almost half of all internet usage is devoted to watching video content. But, with so many people jumping on the short-form video ship, standing out is more important than ever. What is short-form video?

Video 114

Video HootSuite How To UGC 114

Social Media Strategies Summit

JANUARY 5, 2022

Instagram Reels are short, engaging videos that can help bring your brand to life. Plus, due to the increasing popularity of video content, Instagram Reels generally garner more views and engagement. Plus, due to the increasing popularity of video content, Instagram Reels generally garner more views and engagement. Answer FAQs.

Small Business 202

Small Business Instagram Platform How To 202

Sprout Social

MAY 26, 2022

Sprout users now have the ability to schedule and publish TikTok videos, manage and reply to comments and measure how their TikTok videos are performing compared to other social networks. Here, you’ll find a sampling of TikTok’s latest trends and example videos you can use for inspiration. Consider trending and branded hashtags.

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Examples Campaign Tips UGC 139

Keyhole.co

MARCH 24, 2024

The feed is filled with videos showcasing the unique experiences Airbnb offers, like a sleepover in the hidden library of St. The brand also posts influencer content and shares UGC on TikTok. The vacation rental marketplace doubles down on UGC marketing through its Twitter handle. Airbnb also promotes its experiences on TikTok.

Communities 59

Communities Social Media Strategy UGC 59

Sprout Social

OCTOBER 24, 2019

Few brands have as successfully embraced UGC as GoPro, and with good reason; when your product makes great images and video possible for your consumers, showing is better than telling. It’s authenticity, visualization and peer-to-peer recommendation all rolled into one.

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UGC Loyalty Brands Curation 55

Sprout Social

SEPTEMBER 21, 2023

Among creators, these kits are typically referred to as “UGC portfolios” or “influencer portfolios.” Hashtags A quick hashtag search on TikTok or IG can help uncover influencers with experience working with brands. Hashtags such as #gifted or #brandambassador are solid starting points. Social media No surprises here!

Influencer 89

Influencer UGC Metrics Case Study 89

Hootsuite

APRIL 3, 2023

Facebook engagement actions include likes, reactions, comments, shares, video views, and link clicks. Use high-quality visuals Okay, pretty basic, but good quality visuals are so important, whether it’s a video, photo, or graphic. Try Facebook Live video If creating Reels already feels overwhelming, Live video can seem like Mt.

Engagement 112

Engagement UGC Facebook HootSuite 112

Sprout Social

DECEMBER 15, 2021

What started as a fun video streaming app for Gen Zers has taken the marketing and advertising world by storm, completely changing the way brands create and share content. You may think that TikTok is all about challenges, pranks and dance videos. Let’s get started. Why should businesses consider using TikTok? Moreover, 47.4%

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How To Hashtag Influencer UGC 127

Ignite Social Media

MARCH 22, 2019

Spring on a Relevant Hashtag. However, using hashtags that are relevant to your brand and audience’s interest can be beneficial when it comes to creating fresh content. To make the most of a relevant hashtag, a retail brand, for example, may want to create something for National Fragrance Day, which takes place on March 21 st.

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Content UGC How To Hashtag 156

Pixlee

AUGUST 25, 2021

From influencer marketing to video-sharing, Instagram now offers marketers creative space to grow brand awareness on a channel their audience already loves. Feature User-Generated Content (UGC) Creatively. Once you have UGC you’re ready to share, there are a variety of ways you can showcase it beyond a static post.

Instagram 86

Instagram UGC Brands Hashtag 86

Pixlee

OCTOBER 14, 2021

The short-form video app sprung to life around 2017, but rose to massive popularity at the start of the pandemic in 2020. According to recent social media statistics , users love TikTok for its short, 15-second videos. This might look like: Educational videos (product tutorials, how-to videos, recipes, etc.). Funny skits.

Strategy 86

Strategy Brands UGC Apparel 86

Buffer Social

JUNE 6, 2022

In 2021, TikTok user Trinidad Sandoval made a video showing the effects of an eye cream by skincare brand Peter Thomas Roth that went viral on TikTok and Twitter. The virality of a simple video showing Trinidad’s morning routine caused the product to sell out. ” and “Consumers find UGC 9.8x

UGC 71

UGC Content Case Study Influencer 71

Webbiquity SMM

JANUARY 28, 2020

A social hub may or may not contain user-generated content (UGC), but it’s preferred as it is viewed as more authentic and builds trust. Also, if your social media hub includes UGC, people are more likely to engage with it because that content is more relatable to them. How can you build a social media hub?

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Social Media UGC Aggregator Eventful 168

Keyhole.co

JUNE 19, 2023

Leveraging user-generated content (UGC) No wonder, modern businesses are including social in their revenue marketing and customer success strategies. And the most prominent of all is UGC. It is a type of content form, including videos, photos, reviews, blogs, and social media posts that users create and features a brand or a product.

Social Media 52

Social Media UGC Content Loyalty 52

Pixlee

AUGUST 25, 2021

From influencer marketing to video-sharing, Instagram now offers marketers creative space to grow brand awareness on a channel their audience already loves. Feature User-Generated Content (UGC) Creatively. Once you have UGC you’re ready to share, there are a variety of ways you can showcase it beyond a static post.

Instagram 68

Instagram UGC Brands Hashtag 68

Sprout Social

APRIL 11, 2017

So with all of these challenges against you, how can you get your brand’s Instagram photos and videos in front of your target audience? The answer is hashtags. The beauty of hashtags for Instagram is they make your content discoverable and increase your chances of engagement. Why You Need to Use Hashtags.

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Hashtag Instagram Journal How To 111

agora pulse

JANUARY 14, 2020

The short-form video app launched in 2017 seems to have catapulted itself into our lives—and left us struggling to find a place for it in our social marketing plans. TikTok videos are around 15-seconds, but users can string clips together to make stories of up to 60 seconds long. TikTok is for sharing fun, meme-related videos.

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UGC Hashtag How To Meme 139

Keyhole.co

OCTOBER 20, 2023

But among millions of brands striving to gain attention, it’s difficult to highlight your authenticity and establish trust. Instagram verification is a process through which the social networking platform confirms an account is original and authentic. That’s what the coveted Instagram blue tick can help you with.

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Instagram Badge Authentication How To 59

Ignite Social Media

AUGUST 2, 2022

But with the growing influence of video content, at Ignite Social Media, we believe that most brands need to be taking a hard look at the platform. We get it, not everyone is a content superstar, but this brings authenticity to the brand. Consider a branded hashtag and have your customers make use of it when tagging you.

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Strategy Marketing Banking Influencer 175

Keyhole.co

SEPTEMBER 12, 2023

In the past few years, TikTok has transformed from a fun and quick video-sharing app to a potent marketing platform. Thanks to this immense popularity, brands are increasingly relying on the video-sharing platform to present a retable image and gain visibility. Thoroughly understand your target audience to create relatable videos.

Tips 52

Tips How To Hashtag Authentication 52

agora pulse

SEPTEMBER 18, 2019

User-generated content (UGC) is a game-changer for businesses. But is UGC worth all the effort? To get all these incredible benefits of UGC, however, you need to actually encourage customers to create content! Run UGC-oriented campaigns. If you want UGC, you need to run UGC-focused campaigns.

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UGC Brands Content How To 89

Talkwalker SM

JULY 28, 2016

Why should you bother creating your own hashtag campaign ? A good hashtag can redefine your online brand identity, provide you with new ways to interact with your customers and help you promote product and services to new audience segments. LiveThere: Airbnb Uses Data For Hashtag Inspiration.

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Hashtag Industry Campaign Hotels 60

Ignite Social Media

JULY 19, 2019

From these pieces of user-generated content (UGC), they are able to populate their main feed with picture-perfect posts that ladder up to other marketing messages. A key part of our social strategy is the curation of UGC. All employ a strong UGC curation strategy. One thing in common with our top travel brands listed here?

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Travel UGC Brands Tourism 94

Sprout Social

MAY 4, 2022

Challenges are a cornerstone of TikTok and represent some of the platform’s most popular videos. Heck, TikTok hashtag challenges like the #OldTownRoadChallenge or Chipotle’s #GuacDance boasts over a billion views each. Hashtags make these trends and the content created for them more visible and easier to find.

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Brands Hashtag Trends Fashion 106

Ignite Social Media

JULY 19, 2023

Automated DMs This feature, called Lasso, allows you to instantly and automatically send DMs to people who use certain hashtags or keywords in comments on your Instagram posts. With the Lasso feature, you can tell your audience to comment with your chosen hashtag and it will automatically reply to them with the link.

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Hashtag Software Instagram UGC 78

Pixlee

DECEMBER 11, 2017

Creating a successful social media hashtag campaign takes equal parts creativity, risk, and luck. This year saw its share of social media campaign winners and losers, but here we’ll focus on brands who successfully created engaging hashtag campaigns with the added bonus of boosting brand awareness. Adidas – #ORIGINALis.

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Hashtag Campaign Committee Apparel 45

Keyhole.co

DECEMBER 26, 2023

Using intriguing user-generated content If used correctly, user-generated content (UGC) can be an excellent boon to brand authenticity, enhanced engagement, and a higher conversion rate. The brand leverages this and encourages UGC by hosting events and competitions related to extreme sports, gaming, and more.

Social Media 52

Social Media Strategy Sports Meme 52

Sprout Social

APRIL 4, 2023

Their user generated content (UGC) is considered to be much more authentic than brand messaging. Sprout Social’s Social Listening tools let you search for specific terms and hashtags related to your company. This reflects well on your company, conferring authenticity to your brand by virtue of this perception.

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Brands ROI UGC Authentication 123

Later

FEBRUARY 16, 2021

Nike’s “Dream Crazy” Video. As a result, Knix was able to execute an awesome campaign, powered by their community, with user-generated content (UGC). UGC is a great way to humanize your brand. And using a unique hashtag is key for aggregating the posts and measuring results. 3: Nike’s “Dream Crazy” Video.

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Campaign Social Media Brands Apparel 91

Pixlee

SEPTEMBER 21, 2020

One of the most effective ways to diversify your content organically is through user-generated content (UGC). UGC is a powerful, free marketing tool available already at your fingertips if you know how to find it. Denim super brand Guess partnered with video-sharing platform TikTok in 2018, launching its #InMyDenim viral campaign.

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UGC Brands Apparel Content 56

Pixlee

MAY 8, 2019

Consumers want authenticity from companies, particularly if they plan to purchase a product or service and social proof is a key tactic that helps address any worries or concerns a potential customer might have about making a purchase. Community-driven marketing takes this idea to the next level. How to Uplevel your Social Media Marketing .

Communities 74

Communities Social Media UGC Marketing 74

agora pulse

FEBRUARY 11, 2020

Reels allows users to create engaging, fun, and short videos using a catalog of music and user-generated Reels media on Instagram. . TikTok is a vertical video platform in the vein of the popular but now-defunct app Vine. TikTok is a vertical video platform in the vein of the popular but now-defunct app Vine.

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Instagram Meme Upcoming Authentication 146

Keyhole.co

NOVEMBER 2, 2022

It requires more than merely following the latest trends and hoping your video goes viral. With TikTok’s growing popularity, marketers are constantly looking for ways to make their videos stand out and achieve better engagement. One of the top brands that utilize UGC effectively is GoPro. With over 1.2 following on TikTok.

Engagement 52

Engagement Hashtag UGC Trends 52

Pixlee

DECEMBER 15, 2021

More User-Generated Content (UGC). User-generated content (UGC) refers to media created by individual users (on social media or shared directly) rather than by a company or organization, and is a powerful content type for brands looking to add social proof and community focus to their marketing efforts. Trends to Watch in 2022.

Social Media 52

Social Media UGC Marketing Influencer 52

Pixlee

OCTOBER 25, 2021

One of the most overlooked practices that can exponentially grow your social media audience (while improving ecommerce metrics) is implementing User-Generated Content (UGC). Not only does UGC create a considerable amount of reach on social media, but it also facilitates a space for audience engagement. Use a UGC Platform.

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UGC Content Widget Influencer 52

Pixlee

APRIL 4, 2019

Since UGC can be turned into actionable experiences on your website, emails, advertising, and even in-store, there’s no reason to limit your content nurturing to a few platforms, but knowing which social platforms yield the best content for your brand, and how to use that content is key to seamlessly providing the best experience for your customers.

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Platform UGC Social Media Content 69

Hootsuite

JULY 5, 2022

The best ways to achieve Instagram growth have changed a lot in the last year as the platform has pivoted hard towards video – especially Reels. Instagram also says , “Sharing across formats (like Reels, Stories, Instagram Video, etc.) But the distinction between in-feed video and Reels looks to be in flux. video posts.

Instagram 112

Instagram Strategy HootSuite Hashtag 112