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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

So, whether you want to up your e-commerce social media game or ensure you’re getting the basics right, here are the tips and best practices you must follow in 2024 and onwards. However, the one mistake brands make is using social networks to talk at their audience instead of communicating with their followers. Source: twitch.tv

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How Government Agencies Can Best Engage Their Communities on Facebook

Social Media Strategies Summit

Your ability to build an online community and share updates with your constituents on Facebook has never been stronger. Whether you’re already using Facebook and Instagram or still considering it, this blog features some actionable tips on how your agency can best leverage Facebook through its many tools. Image Source: Facebook GPA.

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Personal Branding: Authenticity vs Transparency – Do You Know the Difference?

Pam Moore

As many brands are challenged to become human, engage with their community of customers, prospects, stakeholders, and competition a few of the questions we hear most are: What do I talk about? Depending on how connected you are with your community they may be interested in what you eat, where you go for breakfast. Authenticity.

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4 social advocacy examples that prove authenticity pays off

Sprout Social

We’ve gathered these four proven social advocacy examples for tips and inspiration to coach your next crop of brand advocates. It even helped earn them the 2021 PR News Digital + Social Award for Best Use of LinkedIn (Community Engagement). The support and excitement you get from your teammates is natural and authentic.

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Airbnb Social Media Strategy: Sharing Stories, Building Community

Keyhole.co

By blending collaborative consumption with experiential tourism and replacing impersonal hotel stays with a sense of community. million listings and a community of reliable hosts around the world ready to welcome guests with open arms. Founded in 2008, Airbnb struggled to build trust in its unique business model initially.

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How Public Safety Agencies Can Best Engage Their Communities on Facebook

Social Media Strategies Summit

Your ability to build an online community and share updates with your constituents on Facebook has never been stronger. Whether you’re already using Facebook and Instagram or still considering it, this blog features some actionable tips on how your agency can best leverage Facebook through its many tools. Image Source: Facebook GPA.

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Brand Humanization: Transparency vs Authenticity

Pam Moore

Depending on how connected you are with your community they may be interested in what you eat, where you go for breakfast. Authenticity. authentic — adj. not false or copied; genuine; real: an authentic antique. Transparency is how much you share and authenticity is the truth of your words and actions.