Oktopost

AUGUST 23, 2023

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts, or YouTube Episode Summary You can’t cross your fingers and hope everyone will see your first post.” Elizabeth shares how to nail a social media video, emphasizing the importance of hooking the audience in the first couple of seconds and always including captions.

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B2B Content eBook Apple 62

Oktopost

JUNE 20, 2023

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary Having an employee advocacy program increases the total social engagement for a brand by 25% to 40% at minimum. Meet Olivia Olivia Messina is Oktopost’s Social Media and Community Manager. Catch all of the episodes here!

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Strategy B2B Apple Hosting 118

Oktopost

JULY 29, 2022

Jessica Kalbarczyk gets candid about social strategy, crisis communication, and community. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube. In this tell-all episode of Behind the Post, Host Olivia Messina is joined by a social media expert with over a decade of social media experience!

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Community building Communities Tourism Social Media Management 62

Oktopost

JULY 18, 2022

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube. How do you continue to show up and be creative while balancing several tasks and the pressure of working in social media? Throw social media into the mix and if you’re not mindful, burnout is almost a guarantee. Episode Summary.

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Social Media Management Social Media How To B2B 70

Oktopost

APRIL 14, 2022

Host, Olivia Messina takes on a solo episode to discuss building your employer brand on social. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube. So how can you harness the power of social to build your employer brand and attract the best talent? Episode Summary. Meet Olivia.

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Social Media Social Media Management B2B Apple 70

Oktopost

JULY 13, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? With the rapidly changing landscape of B2B marketing, it can be easy as a marketing leader to feel like a fraud and have a fear of being discovered. Catch all episodes here. Episode Summary.

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Oktopost

DECEMBER 8, 2021

Listen to the podcast: Or subscribe on Apple Podcasts , Spotify , or YouTube. Justin currently leads social and influencer marketing for Demandbase. Prior, he led social marketing at ServiceNow, global social media for Citrix, and launched a social media agency that worked with Fortune 500 brands.

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Engagement B2B Apple How To 109

Oktopost

DECEMBER 16, 2020

Colin Day, Global B2B marketing powerhouse, joins me on this episode to get radically transparent about effective leadership, the importance of mentorship, social media, building buyer personas using social data and so much more! Listen to the Podcast Now: Or catch us on Apple Podcasts and Spotify.

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Oktopost

APRIL 10, 2023

Kari Anderson shares the intricacies of a successful social presence that will keep your audience engaged and coming back for more! With a wealth of knowledge and expertise in B2B social media, Kari is passionate about the power of brand storytelling and the importance of relatability in connecting with audiences.

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Oktopost

JUNE 9, 2021

For more tips and strategies on digital transformation, check out our Radically Transparent podcast on Apple Podcasts , on Spotify , YouTube or LinkedIn. Radically Transparent , is a podcast geared towards the modern-day B2B marketer. Watch the recording: Want to hear more from leaders on digital transformation? Meet Malin Liden.

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Oktopost

MARCH 24, 2022

Director of Social Media and Content Strategy at Corel Corporation, Stephanie Carls, spills the tea on what it takes to lead incredibly successful employee advocacy programs. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Watch the recording: Want to hear more from renowned B2B marketing leaders?

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Oktopost

AUGUST 10, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? With over 12 years of experience as an industry thought leader in customer advocacy, lifecycle marketing, social media/digital advertising, event marketing, digital marketing, and community management.

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B2B Press Release Apple Loyalty 90

Buzz Marketing for Technology

MARCH 4, 2010

to a full POP/IMAP supported email account, which means users will be able to configure it with any e-mail client, including Microsoft Outlook, Entourage and Apple’s Mail applications. I still get questions from B2B firms asking if they should start a presence in Facebook and the answer is unequivocally YES.

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System B2B Facebook Marketing 219

Oktopost

JUNE 6, 2022

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube. Most B2B organizations have nailed the lead generation and conversion pieces of the sales cycle. She breaks down step by step the importance of the voice of your customers, the role of community, and best practices for social media managers.

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Social Media Management Apple B2B Meeting 70

Oktopost

MARCH 16, 2022

VP Marketing Nicole Wojno-Smith of Tackle.io talks through the modern B2B customer journey. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Watch the recording: Want to hear more from renowned B2B marketing leaders? Radically Transparent is a podcast geared towards the modern-day B2B marketer.

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Oktopost

NOVEMBER 18, 2021

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Shawn is also an active Forbes Councils Member contributing much insight to the B2B marketing community. Radically Transparent is a podcast geared towards the modern-day B2B marketer. Shawn Herring, VP Marketing at PandaDoc takes the hot seat.

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B2B Apple Marketing Startup 62

Oktopost

NOVEMBER 21, 2022

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube. Colin explains it is all about being you, whether you’re on stage presenting at a conference or on social media presenting a message. Day joined the organization early 2020 after becoming a champion for Oktopost’s B2B social engagement suite.

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Brands Apple How To Hosting 62

Oktopost

NOVEMBER 7, 2022

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube. Addie Peters is asking everything you want to know about being a social media manager! Tune in to hear why Olivia made the jump from teaching to B2B marketing and the biggest challenges and surprises that came with it. Episode Summary.

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Social Media Management Meeting Social Media B2B 23

Convince & Convert

MAY 3, 2013

Beth Dockins , Director of Customer Service for Scott’s Miracle-Gro , joins the Social Pros Podcast this week to discuss Scotts approach to social media customer service, social media “tribes”, and how the Scotts brand has evolved to becoming an informational and educational company for lawn and garden owners.

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Convince & Convert

JUNE 24, 2014

In social media, it’s about quality, not just quantity. 5 Questions to Determine Your Dominant Social Channel(s) If you’re not sure where to start, ask yourself these questions: Where is your target buyer? For example, LinkedIn is used primarily for business networking, job searches and highly-focused B2B advertising.

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How To B2B Social Networking Apple 168

Convince & Convert

FEBRUARY 11, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is It Curtains for the App Store?

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Webbiquity SMM

MAY 3, 2011

Few phenomena have ever spread as far and grown as rapidly as social media; obviously, this has tapped into something essential to our nature. That is what has driven social media adoption. Whatever your role in social media, we hope you find this list valuable in expanding your knowledge and your network.

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Twitter Pharmaceuticals B2B Biotechnology 279

Sprout Social

APRIL 4, 2017

Add to Calendar: Outlook • Google • Yahoo • Outlook.com • Apple Calendar. Establishing your organization’s identity on social has undoubtedly helped you perfect your own personal brand. But what may seem obvious to a social media managers is a whole new world to other departments at your company.

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Convince & Convert

FEBRUARY 16, 2015

Brian’s focus is on the media group side, working with a lot of enterprise and mid-market technology brands. Brian’s background is in technology, so a large part of what he does is help brands embrace social media technology. One trend Brian is excited to see is brands truly connecting with their communities.

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Apple Curation B2B Influencer 60

Convince & Convert

OCTOBER 30, 2011

Last week I did a Webinar with my friends (and Convince & Convert sponsors) Argyle Social about social media timing. We uncovered a great many interesting factoids, and even some “non-advice’ including the finding that if you’re a B2B company what day you tweet (within the work week) is irrelevant.

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Facebook Statistics B2B Apple 158

Convince & Convert

SEPTEMBER 21, 2010

I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. Apple = Innovation.

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Social Media Strategy Consultant Conference 167

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. You might want to test this. • What about you?

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Social Media Radian6 Strategy SM2 157

Oktopost

APRIL 21, 2020

These products are the ones you need to divest from and let go of , or at the very least minimize the investment in.Great examples of “dogs” are the Apple iPod and Google’s SketchUp. They have already developed a community of users or customers around them. So just like celebrities, star products are uniquely suited for social media.

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Marketing Apple Strategy ROI 139

Later

MAY 27, 2020

But with 800,000 podcasts indexed by Apple, it can be hard to stand out from the crowd — and that’s just the current number, the competition is always growing. We asked Mitzi Payne, creator of @wavessocial podcast and owner of @helloarcade agency, to share her experience promoting podcasts on social media.

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Instagram How To Feed Feedly 84

Oktopost

MARCH 21, 2022

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or Youtube. Olivia Messina is Oktopost’s Social Media and Community Manager. Passionate about humanizing B2B brands, community, and personal branding, she manages all social accounts and heads the Oktopost employee advocacy program.

Social Media Management 14

Social Media Management Apple B2B YouTube 14

Convince & Convert

JULY 26, 2010

He’s a former journalist turned PR guy and straight shooter at New Media Cowboy. Way back in the early days of PitchEngine (like 2009), people thought we were crazy to offer our social media news release service for free. Social media has changed the way we communicate. Their magic?

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SEO Social Media Consultant Social CRM 115

Later

MAY 27, 2020

But with 800,000 podcasts indexed by Apple, it can be hard to stand out from the crowd — and that’s just the current number, the competition is always growing. We asked Mitzi Payne, creator of @wavessocial podcast and owner of @helloarcade agency, to share her experience promoting podcasts on social media.

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Instagram How To Feed Feedly 58

Hootsuite

MAY 10, 2021

Social media for big companies has become about as commonplace as human resource departments. Unless you’re Apple, you’re on social media. Even the tech giant, which abstained from traditional social media marketing for light-years by Internet standards, now posts regularly across multiple accounts and channels.

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Examples Company Social Media Apparel 145

Sprout Social

MARCH 22, 2021

Reality check: B2B social media is here to stay. In fact, recent statistics note that social advertising is practiced by a staggering 83% of B2B marketers and is second only to search engines in terms of success. But there’s no denying that B2B social media is tricky. Educating audiences.

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B2B Strategy How To Education 145

Oktopost

FEBRUARY 8, 2023

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? So with all their knowledge and experience connecting with a wide range of customers, it is time we start to acknowledge that social media managers might just be our future CMOs.

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Social Media Management Social Media B2B Apple 76

Convince & Convert

AUGUST 24, 2010

The Revolution is Coming I don’t think I’ve announced it publicly yet, but the final title of the new book from Amber and me (coming in February, 2011) is: The Now Revolution: 7 Moves to Transform Your Business with Speed, Smarts and Social Media Many, many thanks to everyone who voted on possible titles, and provided suggestions.

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Social CRM Consultant MySpace Social Media 111

Buzz Marketing for Technology

JUNE 27, 2008

Japanese Business Culture & Social Computing. fix Social Security? Old Media meets Social Media - KETC and the Mortgage Crisis - On the edge of launch. Social Computing. Social Media. Social Media Summit. Social Networking. Social Objects. Social Work-net-ing.

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