Convince & Convert

NOVEMBER 15, 2011

The two most important words in social media should be “so what?” ” As Tom Webster eloquently put it in his recent Blogworld keynote , when research wears the cloak of content marketing, it’s a recipe for the incurious to pull a fast one on the masses, disguising pointless data as gospel. Point Less.

Case Study 141

Case Study Study Social Media Repository 141

Proactive Report

MAY 1, 2010

Almost everyday I meet someone who asks me, “How do I keep up with the new ideas in social media?&# The other question I get very often is, “How do I figure out how a new idea relates to my work in PR?&#. If you do some analytics on your tweeting you will soon dicover what itme of day you get the best results.

Social Media 74

Social Media Social CRM Social Networking Analysis 74

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. What would you do?

Social Media 149

Social Media Strategy Influencer Social CRM 149

Convince & Convert

JUNE 2, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Do You “Like&# How I Look In These Jeans?

Social Media 134

Social Media Strategy Curation Privacy 134

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. • Competitive analysis: How does your brand stack up to the competition? •

Social Media 157

Social Media Radian6 Strategy SM2 157

Visually SM

JULY 27, 2020

Social media tools are essential for a smart business to manage important channels in their Digital Marketing routine. In this day-to-day task, a social media manager has a million balls to juggle at once, so using that direct line of communication effectively can be a major achievement. Keep reading and find out!

Social Media Management 246

Social Media Management Social Media Tools Domain Name 246

Convince & Convert

MARCH 23, 2010

There’s a First Time for Everything New research (pdf) by my clients at Compendium Blogware show that for more than two-thirds of corporate blogs, new visitors comprise more than 80% of total blog traffic. RT @jaybaer: 5 Ways to Make Friends with Strangers on Your Blog [link] [link] Social Media Mktg.

Social Media 120

Social Media Strategy Consultant RSS 120

Convince & Convert

AUGUST 18, 2010

But, under pressure from digital and advertising agencies each looking to be the driver of the social media express, PR firms are sometimes turning over inquisitional rocks that do not portray them as strategic caretakers of brands’ social presences. How can we convince our clients that we’re good at social media?

Questions 161

Questions Social Media Consultant Education 161

Net-Savvy Executive

MARCH 30, 2011

The announcement's not exactly a surprise—Radian6 was the obvious acquisition target in social media analysis (SMA), and their platform had supported Salesforce integration since mid-2009. Radian6 was already the company most likely to be mentioned in any discussion of social media monitoring (note the careful use of the term).

Radian6 85

Radian6 Cymfony Alterian Jive 85

Keyhole.co

NOVEMBER 30, 2022

Social media with almost 4.6 That’s why using social media analytics tools has become indispensable for crushing brand competition and building an engaged social media audience. In this guide, we will delve into some of the best competitor analytics tools for social media.

Analytics 52

Analytics Social Media Tools Price 52

Keyhole.co

OCTOBER 19, 2022

Social media with almost 4.6 That’s why using social media analytics tools has become indispensable for crushing brand competition and building an engaged social media audience. In this guide, we will delve into some of the best competitor analytics tools for social media. #1.

Analytics 52

Analytics Social Media Tools Price 52

Mindjumpers

JUNE 19, 2014

Attending the European Conference of Information Systems in Tel Aviv last week, I was happy to find that areas such as data visualization, predictive analytics, social CRM and ROI etc found their way into the conference. These areas have been somewhat excluded in the past by more traditional information systems research.

Research 194

Research Data Social CRM Wikipedia 194

Convince & Convert

MAY 25, 2010

This session included much of what Indra and her partner Jon Bailey have been able to accomplish in the last two years, moving from a primarily traditional agency to a new media powerhouse. will range from 11% (the relatively mature email marketing), to 34% (social media). Note that I didn’t include Web design.

Marketing 124

Marketing Social CRM Conference Social Media 124

Convince & Convert

APRIL 6, 2010

Taxonomy is incredibly important in social media because it’s the most direct link between the worlds of social and search marketing. This is especially important now that Google and Bing are incorporating social content into real-time search results). Nobody appreciates keyword spam on the social Web.

Brands 145

Brands Content Social Media Consultant 145

Convince & Convert

SEPTEMBER 21, 2010

At one point we discussed headline writing and what draws clicks within the social media content universe. I mined my Google Analytics and put together a list of the 25 most popular posts that have ever appeared on this blog , ranked by total number of page views. The appetite for tools content is huge.

Social Media 142

Social Media Strategy Social CRM Consultant 142

Convince & Convert

MAY 17, 2012

Although we consult primarily for large and medium-sized businesses here at Convince & Convert, we are often asked online and in speaking engagements about social media management tools for smaller businesses. All-in-one view of social media channels. In-depth analysis of your social media marketing program.

Social Media Management 163

Social Media Management Small Business Social Media Tools 163

Webbiquity SMM

APRIL 6, 2017

Social customer relationship management (CRM) was being written about as a distinct product category as far back as 2008, but market interest really began to take off the following year. How does social CRM differ from traditional CRM? Sample review: “Infusionsoft is a CRM designed to cater to small businesses.

Social CRM 196

Social CRM Tools Sample Samples 196

Oktopost

JULY 27, 2021

Business buyers spend 27% of their time independently researching potential purchases online. Savvy B2B marketers, who know where that research begins – search engines – can capitalize on this by using Search Marketing tactics. . Search marketing allows a business to capture valuable leads from buyers researching a purchase.

B2B 118

B2B Marketing SEO Engineering 118

agora pulse

JULY 14, 2020

As a social media manager, you don’t have time to try out each one you hear about! So, whether you work for an agency or a small business, you can increase efficiency, streamline your workflow, and improve teamwork with a single social media management platform. Create miscommunication within your team.

Tools 97

Tools Twitter Social Media Management Team 97

Convince & Convert

SEPTEMBER 23, 2010

I believe Kurrently has the potential to make Facebook a much larger player in the social CRM world, as companies can now instantly see just how much they are being mentioned on that platform. Either way, the implications for Kurrently and the real-time Web are profound. As Gilbert pointed out, our own intersection is a good example.

Social Media 165

Social Media Strategy Engineering Social CRM 165

Webbiquity SMM

SEPTEMBER 10, 2019

Fortunately, as noted in the post How B2B Tech Marketing on Twitter is Changing (Research) , the majority of SaaS tool providers profiled in The Comprehensive Guide to Content Marketing Software maintain an active Twitter presence. Category: Social Media Management Tools. Category: Web Analytics Tools. Social Searcher.

Company 38

Company Twitter Content B2B 38

Socialmedia.biz

JULY 14, 2016

TotalChoice Hosting — When it comes to what I need in a landing page, a Social Media News Release, TotalChoice is the devil I know. InkyBee — Such a powerful research tool. Human Research Team. Google Analytics. Easy to set up redirects, DKIM and SPF records for email deliverability, and all that fun stuff.

Influencer 60

Influencer Tools SM2 Marketing 60

Sprout Social

SEPTEMBER 20, 2016

With online marketing, that attraction is likely due to your social media profiles and the content you put out. Check your site’s analytics and look over your most popular posts. In this Facebook lead generation ad, Salesforce did a great job creating an offer for businesses that currently aren’t using a CRM.

Facebook 40

Facebook How To Policies Social CRM 40

Webbiquity SMM

MAY 2, 2017

Web analytics tools are often all small to midsized firms will need to track their digital marketing performance—particularly when combined with marketing analytics dashboards that pull in data from social media accounts and other sources. 3) Agency Analytics. Social Media Optimization.

Tools 203

Tools Sample Samples Marketing 203

Webbiquity SMM

AUGUST 16, 2010

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Social Media Marketing Tips, Tactics and Guides. Building Social Bookmarking Networks 101 by Search Engine Journal.

Social Media 202

Social Media Tools Strategy Tips 202

Buzz Marketing for Technology

FEBRUARY 9, 2011

So I spent the better part of January looking at every social media listening, monitoring, analytics, intelligence and insights firm I could get my hands on. They have staff to pull monthly reports and do what they are calling “Insights analytics&#. SENTIMENT BASED ANALYTICS. FREE MONITORING SERVICES.

Crimson Hexagon 275

Crimson Hexagon Analytics Sysomos Radian6 275

Convince & Convert

APRIL 7, 2010

There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. Recently, I had the good fortune of hosting the weekly #socialmedia chat (Tuesdays 9am Pacific) where social media types congregate on Twitter and answer three questions posed by the host.

Foursquare 152

Foursquare Analysis Consultant Mobile 152

Convince & Convert

MARCH 2, 2010

My friends at ExactTarget announced a moment ago that they have acquired CoTweet , the leader in enterprise Twitter management, and will be building a social products lab to add tie-ins for Facebook, YouTube, and other elements of the social communication ecosystem. Really, what is social media from the brand perspective but email 2.0?

CoTweet 117

CoTweet CoTweet Analysis Consultant 117