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The Use of Animation in Digital Marketing

Techipedia: Tamar Weinberg

comScore, Econsultancy, TechCrunch, and Mashable all keep tabs on these amazing web video statistics – it’s well worth seeking out some of these statistics and reports to see just how staggering the results really are. Videos in universal search results have a 41% higher click-through rate than plain text results. Like this post?

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This Week in Social Media – 7/24/2013

Social Media Marketing

The mobile space continues to dominate: comScore indicates that time spent on Facebook''s mobile platform more than doubled in Q2. Building a newsroom and real-time marketing efforts require an understanding of journalism, marketing, analytics, research, cultural anthropology and probably a half dozen other things.

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Building Your Personal Brand with Pinterest

Kikolani

In fact, Pinterest is becoming so popular, that ComScore notes daily Pinterest usership has increased by 145%, since earlier this year. However, there is huge opportunity for bloggers to use the site to build a personal brand—by pinning blogging resources, web statistics, analytics, and SEO marketing tips. Across the U.S.

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Why User-Generated Video Content Ups Your Credibility

Convince & Convert

If someone has an opinion, you better believe that it will be accessible to the entire internet community within minutes. Mention is a great tool for that, as it not only tracks keywords, but also gives you analytics on what gets shared the most and lets you track your competitors. This includes video.

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5 Social Marketing Stories You Need To Read This Week

Firebelly

As it escalates, however, it unlocks opportunities that are commensurate with the community’s assessment of its value. In the same regard, the community will not support or reward lackluster, opportunistic, also-ran, or hollow engagement in the long term. The Oscar buy is also about leveraging the investment on Facebook and Twitter.

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Report Ranks Reputation and Exposure of Brands Across News and Social Media

Bill Hartzer

IBM plans to make this cloud service available to customers as well, dubbed IBM Smart Cloud Analytics. Luxury Car Brands Not Taking Full Advantage of Social Media Porsche had the highest community rating in the Community Index. comScore December 2009 Search Engine Rankings comScore, Inc. CITIGROUP $131,326,011.

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21 of the Best Social Media Marketing Guides of 2013 (So Far)

Webbiquity SMM

50 Top Tools for Social Media Monitoring, Analytics, and Management by Pamorama. ** 5 STARS. Includes detailed analytics for all your posts”) to UberVU (“Keeps track of all the major social media platforms in real time and delivers opportunities for audience engagement”). by Social-Hire.