Keyhole.co

FEBRUARY 3, 2024

Share of voice, also known as SOV, is a unit of measurement to find out how much authority you have when it comes to industry discussions. It also indicates how often customers turn towards your brand when discussing trends, ideas, and insights in your industry. And that’s just the tip of the iceberg. How to do that, you ask?

Social Media 59

Social Media How To Metrics Sentiment 59

Sprout Social

JANUARY 10, 2024

Mishandling complaints could harm your company even more than the complaint itself. Some industries attract more complaints than others. From lost baggage to canceled trips, travel industry companies often deal with a lot of customer complaints.

Reputation 105

Reputation System Brands Knowledge Base 105

Oktopost

MARCH 7, 2022

Before the rise of social listening tools , B2B marketers would be completely reliant on hashtags and native search on social platforms to get a sense for what people were saying about brands. Many times, terms like social listening, social monitoring, and reputation management, are used interchangeably. Competitor Analysis.

B2B 155

B2B Sentiment Analysis Reputation 155

Keyhole.co

MARCH 9, 2023

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. Pro: Union Metrics has many easy-to-use analytics dashboards.

Tools 84

Tools Sentiment Hubspot Price 84

Keyhole.co

DECEMBER 15, 2023

They use software platforms like Mentionlytics, which helps brands capitalize on historical data analytics and social listening. Mentionlytics: A Bird’s-Eye View Mentionlytics is a social media monitoring and analysis tool that lets brands track mentions and watch for competitor performance.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Keyhole.co

JANUARY 15, 2024

It’s easier than ever to call out individuals and companies for shady behaviors. Social listening tools scan websites, blogs, and social media platforms so that you can quickly find out if anyone is saying anything negative about your contact center management company, for example. You need to know how your competitors are faring.

Sentiment 52

Sentiment How To Reputation Analysis 52

Keyhole.co

MAY 16, 2023

The term “media monitoring” specifically is when you collect online tidbits that have mentioned a concerned topic. Basically, the process is all about keeping track of what people are saying about a company, brand, or product in the media. Tip: Before you start monitoring, define your goals and objectives.

Tools 52

Tools Sentiment Analysis Metrics 52

Keyhole.co

MAY 12, 2023

But did you ever wonder how the best industry leaders always seem to conjure a vital issue to address? Their undisputed secret lies in keyword monitoring tools. Yes, you will be astonished to know that keyword monitoring is not just a spying technique but your ticket to boost your branding, sales, and revenue.

Tools 52

Tools Strategy Marketing Analysis 52

Keyhole.co

DECEMBER 13, 2023

The brands that get it right do so by leveraging social monitoring and listening. Mention is a good example of a platform helping brands track and post to social media apps. This service is a big proponent of using AI-powered tools to help brands optimize their social media and online campaigns.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Keyhole.co

MAY 31, 2023

You should start measuring your social media statistics with that of the set benchmarks across your particular industry. Research your industry Researching your industry is important to navigate the vast sea of information to find the right competitors to benchmark against. Now how would you do that?

Social Media 52

Social Media Strategy How To Analysis 52

Keyhole.co

SEPTEMBER 12, 2023

They can: Humanize your brand Enhance visibility and brand awareness Establish your brand as an industry expert Boost website traffic Generate better leads In short, it’s an inexpensive and highly effective channel to reach a larger audience in minutes and make a name for your brand. With a user base of over 4.59

Tools 52

Tools Social Media Curata Price 52

Unmetric

SEPTEMBER 9, 2019

Your content quality and campaign performance shouldn’t just be measured with engagement rates but also compared on how they stack up against your peers and your industry. Industry benchmarks give you a comprehensive look at the position of your brand in your industry and how you stack up against them.

Tools 85

Tools Hitwise Analysis Price 85

Unmetric

JULY 9, 2019

Brands use Twitter for a whole bunch of reasons. Be it product updates or engaging in industry-related conversations, it is the go-to network to increase brand visibility. You get valuable insights into your follower growth, competitor analysis, and much more to help you make better marketing decisions.

Analytics 72

Analytics Tools Twitter Hashtag 72

Unmetric

JUNE 11, 2019

Unmetric is an AI-powered brand focused social media intelligence platform that helps companies gather reliable social media data to perform better on social. You can also benchmark your social media performance with competitors from the same industry. You can filter the results further based on industry and geography.

Analytics 125

Analytics Tools Social Media Curation 125

Keyhole.co

JUNE 19, 2023

This free advertising can reach new audiences and reinforce brand values, showcasing customer satisfaction to prospective customers in an organic way. User-generated content contributes to the organization’s brand image and eventually revenue as it represents genuine customer experiences, opinions, and emotions.

Social Media 52

Social Media UGC Content Loyalty 52

Webbiquity SMM

OCTOBER 13, 2010

Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. Results can be exported to Excel for further sorting and analysis. and where they are talking about it), sentiment analysis, and collaboration tools for acting on the information.

SM2 202

SM2 Vocus Alterian Radian6 202

Direct Marketing Observations

FEBRUARY 17, 2011

What I have a problem with is the type of content creation we run across when doing brand monitoring work for clients. Marketing departments and SEO companies understand this. Large companies are catching on. I get that. It’s falling into two camps. Here’s the first. Oh yea, and one other thing-Content.

Content 162

Content Curation SEO Adwords 162

Keyhole.co

MAY 24, 2023

As per recent surveys , 90% of the Fortune 500 companies use competitive intelligence to their advantage. These power stats reveal how crucial competitor analysis is as a part of rudimentary marketing. There are tons of competitor analysis tools for accomplishing a specific goal.

Analysis 52

Analysis Types Tools Price 52

Keyhole.co

OCTOBER 7, 2020

While the average person may not want to know everything that’s said about them online, that information is invaluable for any company. But there’s a lot of chatter out there, so sifting through all of those mentions manually would be an impossible task for many brands. That’s what sentiment analysis tools are for.

Sentiment 59

Sentiment Analysis Tools Price 59

Hootsuite

OCTOBER 28, 2019

STEP 2 : Determine the reporting period your organization wants tied to brand awareness. Note : A brand monitoring tool makes it easier to track every time someone mentions you on social media, with or without an @mention. Audience Growth Rate measures the speed at which your brand’s following increases on social media.

Metrics 112

Metrics Social Media CPM CPC 112

Hootsuite

MAY 16, 2023

It’s about listening to what customers say, learning from their feedback, and responding in a way that builds trust in your brand. Over 2,000 executives surveyed attribute 63% of their companies’ value to their online reputations. And you’ll create an online reputation that endears your company to your customers.

Reputation 108

Reputation Social Media HootSuite Sentiment 108

Hootsuite

JUNE 29, 2023

candidates won’t work for a company with a bad rep. No wonder internationally beloved toy company Lego reported a 17% growth in 2022. Meanwhile, Wish , one of the brands that was featured lower on last year’s Axios-Harris poll, reported a net loss of $384 million that same year. Because it’s a candy company?

Reputation 106

Reputation Strategy Brands HootSuite 106

Keyhole.co

OCTOBER 21, 2023

Monitoring social media is like listening in on discussions at a busy market in the digital realm. It involves actively monitoring, evaluating, and listening to what people are saying on various social media platforms about your company, your rivals, and your sector. Monitoring enables you to identify problems as they emerge.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Hootsuite

JULY 17, 2023

Online reputation monitoring tools allow you to listen closely to online conversations, track keywords and mentions, and keep your eyes peeled for industry news that might impact your business. Most people don’t know that Hootsuite is actually a very useful online reputation monitoring tool for companies of all sizes.

Reputation 71

Reputation Tools HootSuite Sentiment 71

Sprout Social

JANUARY 5, 2023

Ways for your company to outshine your competitors. Brands are often guessing and not listening. . Social listening involves analyzing conversations and trends related to your brand. These include conversations relevant to your company, competitors and industry at large. Social monitoring vs. social listening.

Social Media 83

Social Media Sentiment Hashtag Analysis 83

Sprout Social

DECEMBER 20, 2023

Social listening Sprout’s social listening solution and AI-driven technology offers custom topics, or pre-built topic templates that enable you to perform competitor analysis, analyze brand health, uncover industry insights, analyze campaigns and monitor events in a snap. Source: Buffer) 4.

HootSuite 111

HootSuite Brands Price Collaboration 111

Hootsuite

JULY 13, 2023

Some cons of the Meltwater platform include its lack of advanced theme and topic analysis, as well as weak dashboarding capabilities and widgets that are difficult to set up. Features include sentiment analysis, competitor benchmarking, trend spotting, and more.

Comparison 76

Comparison HootSuite Hubspot Price 76

Keyhole.co

DECEMBER 1, 2020

So, companies can make sure that they are reaching their target audience, and not wasting their efforts. Apart from helping you get discovered, dedicated hashtags can also give you a real-time overview of the user-generated content as it is shared on social media, and conversations pertaining to your brand and products.

Hashtag 106

Hashtag Analytics Tools Price 106

Keyhole.co

OCTOBER 31, 2022

So, companies can make sure that they are reaching their target audience, and not wasting their efforts. Apart from helping you get discovered, dedicated hashtag performance can also give you a real-time overview of the user-generated content as it is shared on social media, and conversations pertaining to your brand and products.

Hashtag 52

Hashtag Analytics Tools Price 52

Keyhole.co

APRIL 20, 2023

One common example is when you are a company that focuses on search engine optimization (SEO) and you have heard that Google (a big company) recently broke the news that they will have a significant update that most people are anticipating. Know your engagement rates on popular social media platforms with Keyhole 4.

Aggregator 52

Aggregator News Trends Reputation 52

Keyhole.co

NOVEMBER 4, 2020

Did you miss our previous article on the best Sentiment Analysis Tools? The latest studies show that social media is the first touchpoint customers have with your brand. In fact, customers are significantly more likely to discover your brand through social media over a search engine. Updated – November 2020. Brandwatch.

Analytics 105

Analytics Social Media Tools Price 105

Keyhole.co

AUGUST 24, 2021

The more relevant it is to your audience, the more it will boost your brand’s credibility, as it could help you position your brand as an industry expert. In that respect, Keyhole is a great social listening & brand monitoring tool that will provide you with valuable insights about your audience, and so much more.

Curation 64

Curation Content Collaboration Trends 64

Keyhole.co

MAY 12, 2023

Right from the number of posts mentioning it to impressions with sentiment analysis, you can get it all in a single dashboard. You can custom-select the date range and get a comprehensive comparison of their popularity and trend analysis. Keyhole tracks influencers in your industry and how they are engaging with your brand.

Reputation 52

Reputation Tools Sentiment Review 52

Keyhole.co

APRIL 26, 2023

Let’s take a look at the 9 metrics that every company should be measuring right now and the best tools to use. Monitor the people talking about you online and the kind of influence they have. Monitor who your top supporters are and encourage them to keep engaging with your brand.

Metrics 52

Metrics Social Media Tools Sentiment 52

Keyhole.co

JULY 9, 2023

Check your share of voice and analyze what the world feels about your brand with sentiment analysis. Spot early trends by monitoring relevant keywords/brands/hashtags in the QuickTrends section for a custom date range. This helps you stay on top of brand conversations, industry trends, and competitor analysis.

HootSuite 52

HootSuite Social Media Management Social Media Price 52

Keyhole.co

FEBRUARY 13, 2022

Using Keyhole, you can find, identify, track, and reach out to your influencers: You can also conduct a detailed and in-depth sentiment analysis of social media posts over time: With Keyhole, you get to see the number of impressions, reach, posts, and engagements that certain accounts or hashtags are getting. Brandwatch. BrandMentions.

Analytics 52

Analytics Social Media Tools Price 52

Keyhole.co

DECEMBER 10, 2022

Whatever your social media marketing scope is, Emplifi alternative Keyhole can monitor it. From campaign monitoring to influencer marketing or from brand monitoring to market research, Keyhole has features to track and analyze multiple metrics. Start Your FREE Trial. Sprout Social.

Social Media 52

Social Media HootSuite Sentiment Marketing 52