Ignite Social Media

AUGUST 10, 2017

That particular hashtag had over 2,000 uses, meaning there were plenty of Halo Top fans hoping for one last chance at a win. With over 12,000 posts with the #BecauseSummer hashtag so far, they’re clearly getting millennials excited about the season and celebrating it with Malibu. ASOS’ Influencer Splash.

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Social Media Airlines UGC Campaign 87

Pixlee

JUNE 14, 2021

Many Instagram influencers felt as though their engagement and impressions were dwindling. Delta Airlines reposts travel photos from its customers to inspire the brand account’s followers looking forward to visiting their dream destinations. This simple ask goes a long way in creating community, and the user even replies “honored!”.

Instagram 52

Instagram UGC Apparel Hashtag 52

Hootsuite

JUNE 25, 2019

Hashtags like #giveaway, #freebie, #liketoenter, and #commentoenter help to amplify the contest’s reach, too. To promote the launch of its new direct flight from Tampa to Frankfurt, German airline Lufthansa ran a two-week #Hausguest social media campaign. Follow to win + influencer. View this post on Instagram. ????W

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Examples Social Media Instagram Hashtag 111

Oktopost

SEPTEMBER 24, 2019

Companies with a bad reputation may suffer losses of revenue and stock value for a long time after such events — just ask United Airlines or Wells Fargo. This is done by crowding out the negative content with positive content that will show up in the same searches, hashtags, and news feeds as the negative stuff.

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Reputation Press Release Airlines Company 83

Talkwalker SM

SEPTEMBER 7, 2016

Their images and videos show the athletes in action, tying all sports together through inspirational hashtags such as #FindFocus or #HereToCreate. Flyscoot’s mascot, Scootee-Chan, is almost as cute as our Talkwalker Yeti , but that’s only one of the reasons we had to mention the creative account of this small Asian airline.

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Instagram Brands Sports Travel 60

Pixlee

APRIL 11, 2017

Branding is a communication of a company’s core values. It influences every step of the consumer’s experience, from customer service support to their actual thoughts on the product. Stories have been a part of shaping communities and cultures for generations and generations. Nurture Community Ownership: It’s Not All You.

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Brands Hotels Travel Airlines 42

Pixlee

APRIL 11, 2017

Branding is a communication of a company’s core values. It influences every step of the consumer’s experience, from customer service support to their actual thoughts on the product. Stories have been a part of shaping communities and cultures for generations and generations. Nurture Community Ownership: It’s Not All You.

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Brands Hotels Travel Airlines 40

Pixlee

FEBRUARY 9, 2017

Whether cult-like or otherwise, the key is that when building lifestyle brands you’re really building online communities of likeminded individuals at their core. Like most everything else nowadays, these types of communities are likely to flock towards the online world. Your brand built with people’s desires, loves, hopes, etc.

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Brands Airlines How To Apple 40

Buffer Social

SEPTEMBER 28, 2016

3 Community Building & Customer Support podcasts. Each week, Tyler Anderson interviews people behind top brands and influencers to discuss social media, tech, and online marketing. Recent episodes you might like: How Southwest Airlines Led With Social Media To Emerge From a Crisis. Hashtagged by Jordan Powers.

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Skills Social Media Hosting Marketing 40

Hootsuite

NOVEMBER 3, 2022

You can’t draw a solid line in time between Gen Z and Millennials—being part of a certain “generation” is just as much about cultural influence as it is about age. Donating real money, uplifting marginalized voices, volunteering and attending marches and rallies are all ways to genuinely show up for your community. Source: Statista.

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Airlines Marketing How To Influencer 109

ProBlogger

APRIL 23, 2018

Virgin Australia Airline features blog content for in-flight entertainment. Number one, become prominent on the event hashtag. If you’re at an event, one opportunity that may present is to become very prominent on that hashtag. Not by going spammy and not by going over the top, but by creating value on the hashtag.

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How To Eventful Collaboration Blogger 48

Hootsuite

JUNE 29, 2023

Contribute to your community The best reputations don’t just come from carefully managing your tone and image — they come from offering genuine value to your community and cultivating connections. Ask your community questions and shout-out major contributors. You can filter posts by account, keyword, hashtags, and even location.

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Reputation Strategy Brands HootSuite 106

Sprout Social

MARCH 31, 2020

For example, the Indian branch of Dutch airline KLM had to apologize for a now-deleted insensitive tweet regarding the fatality rates on airplanes based on where passengers are sitting during a flight. However, presenting death rates as a “fun fact” with a #TriviaTuesday hashtag is definitely in poor taste.

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Social Media Sentiment Examples Issues 132

Keyhole.co

JUNE 30, 2021

Paid social media: your brand’s ads; PR campaigns; influencers’ posts. The easiest way to track brand sentiments is via social listening analytics by Keyhole that collects information about hashtags and keywords and monitors online conversations. For example, KLM airlines ran a campaign called KLM Surprise.

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Data Social Media Strategy CPC 108

Keyhole.co

MARCH 1, 2023

However, real brand awareness comes from two sources: Native social media: your brand’s posts other people’s mentions of your brand Paid social media: your brand’s ads; PR campaigns; influencers’ posts. For example… They’ve engaged with your ads or community before.

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Data Social Media Strategy CPC 52

Hootsuite

MARCH 27, 2020

As social media professionals, our job is to help our audiences and communities come through hardship together. So, here’s our guide to social media crisis communication. The role of social media in crisis communications. They even came up with their own branded hashtag. 55% of Americans get their news from social media.

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Social Media How To Policies Team 145

Buffer Social

SEPTEMBER 20, 2018

Airbnb also took the time to showcase how appreciative it is of its community over Thanksgiving by sharing an on-brand message about feeling at home: November 23 — Black Friday. Use hashtags : Hashtags are a great way to extend the reach of your content on platforms like Twitter and Instagram.

Small Business 98

Small Business Campaign Content Eventful 98

Hootsuite

AUGUST 11, 2020

Use relevant hashtags to reach new users. But hashtags do appear in Instagram search. That means using hashtags thoughtfully can be a good way to get followers on Instagram for free. Including relevant hashtags can help people find your content after a search, or after clicking on a hashtag from another relevant post.

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Instagram Tips How To Hashtag 145