The Realtime Report

DECEMBER 19, 2013

The latest estimates from eMarketer show staggering growth in UK mobile advertising. Mobile ad spend for 2013 will total over £1 billion (around $1.89 Previously, eMarketer forecasted 90% growth in mobile advertising from 2012; now, an upward revision expects 126% growth. billion) in the UK.

Mobile 142

Mobile Statistics Retail Advertising 142

The Realtime Report

DECEMBER 20, 2013

Twitter: over 218 million monthly active users. via Twitter. Facebook Accounts For 17% Of Mobile Ad Revenue in U.S. We recently looked at mobile ad spending in the UK ; in the US, spending on mobile ads is also increasing rapidly, approaching $9.6 In 2012 Facebook’s share of mobile ad revenues in the U.S.

Social Networking 142

Social Networking Mobile Tumblr Statistics 142

The Realtime Report

JANUARY 31, 2014

Twitter: over 218 million monthly active users. via Twitter. Over 50% of Facebook’s Q4 Revenue Comes From Mobile Ads. Back in 2012, Facebook had “virtually no mobile presence” and most of the social network’s revenue came from generic banner ads that appeared on the desktop site. Facebook: 1.19

Social Networking 150

Social Networking Mobile Tumblr Statistics 150

The Realtime Report

APRIL 25, 2014

Twitter: 241 million monthly active users. Facebook Tops One Billion Mobile Users, Messenger Reaches 200 Million Users. On Wednesday, Facebook announced that more than one billion users now access the social network on mobile devices every month. Social Media Statistics Facebook Facebook Messenger mobile'

Social Networking 170

Social Networking Mobile Tumblr Facebook 170

The Realtime Report

MAY 30, 2023

Brands Spent a Whopping $673B on Social Media Ads in Five Years By Jastra Kranjec With 75% of Gen Zers and almost half of Millennials making purchasing decisions influenced by social media ads, it`s no wonder brands and companies continue pouring money into this type of advertising.

Social Media 91

Social Media Brands Statistics Comparison 91

Oktopost

JANUARY 13, 2020

The reason being, that industry publications are rife with advertisement, which makes it hard to judge a real review from one a vendor paid for. Here are a few statistics about the viewership you’re likely to encounter there: Over 300 million monthly active user discussing over 400,000 different question topics.

B2B 119

B2B Advertising Campaign Statistics 119

Hootsuite

NOVEMBER 25, 2015

If you’re looking at the most common topics discussed by social media managers today, it’s probably a toss-up between two things: social media advertising and emojis. It feels like every month a social network unveils a new social media advertising tool. Social media advertising usage statistics. That’s no small number.

Advertising 112

Advertising Social Media List Statistics 112

The Realtime Report

JANUARY 7, 2013

Mobile video viewers are highly likely to share mobile video content, according to a new study by the Interactive Advertising Bureau. Out of the 200 mobile video viewers surveyed, 92% share mobile video content with others. And they do so often: 16% share mobile video content daily, and 33% do so weekly.

Mobile 178

Mobile Video Content Survey 178

The Realtime Report

FEBRUARY 7, 2014

Twitter: 241 million monthly active users. Twitter’s Growth Slows, Engagement Drops in Q4 . Twitter’s fourth quarter numbers are in — and they’re not too impressive. Twitter Engagement: Q4’13 Timeline Views 148 billion, up 26% y/y. mobile monthy active users grew 37% year-over-year to 184 million.

Social Networking 142

Social Networking Engagement Twitter Statistics 142

Hootsuite

OCTOBER 8, 2020

That’s because social media statistics tell marketers how users are interacting with the platform. If your brand is planning to use Snapchat for business , be sure to incorporate Snapchat statistics into your social media plan. These are all important Snapchat statistics in 2020 for businesses and brands. Let’s get started.

Social Media 145

Social Media Statistics Marketing Reddit 145

The Realtime Report

DECEMBER 18, 2012

Mobile gaming is growing more rapidly in the US than either social or online casual gaming, according to an eMarketer report. With its rapidly expanding audience, mobile gaming will also lead in advertising growth. The top sources of revenue for mobile gaming are: paid downloads. in-game advertising.

Mobile 187

Mobile Advertising Social Networking Report 187

The Realtime Report

OCTOBER 8, 2012

Last week’s events revealed several interesting new statistics about Twitter, including information about mobile use and brand engagement on the platform. The highlights: 60% of Twitter users access the microblogging platform on mobile devices. Why are Twitter users embracing brands? days ( CNET ).

Twitter 169

Twitter Brands Microblogging Statistics 169

The Realtime Report

SEPTEMBER 7, 2012

Twitter: over 500 million users. Twitter’s US Mobile Ad Revenues Top Facebook’s — But Facebook Will Win Next Year. Twitter takes the lead over Facebook in US mobile advertising revenues in 2012, according to the latest eMarketer forecast. Why is Twitter seeing such success with mobile?

Social Networking 178

Social Networking Mobile Tumblr Foursquare 178

yMarketingMatters

APRIL 15, 2013

OK, we know that mobile Internet usage is rising exponentially, and clearly, it is no fad, its here to stay. Smartphones and tablets are becoming a paramount marketing consideration, and skyrocketing mobile use has critical implications for business. An impressive 75% of mobile Internet users make purchases on mobile devices.

Mobile 100

Mobile Smart Phone Marketing Adwords 100

The Realtime Report

JULY 25, 2014

Twitter: 255 million monthly active users. mobile saw big gains, with mobile monthly active users rising 31% (to 1.07 billion) and mobile daily active users increasing a whopping 39%, to 654 million. Can Facebook’s mobile growth continue at this rate, in terms of both user numbers and advertising revenue?

Social Networking 180

Social Networking Activities Tumblr Statistics 180

The Realtime Report

DECEMBER 27, 2012

Mobile advertising spending will total more than $4 billion by the end of 2012, according to eMarketer estimates. And new research by Millennial Media reveals that certain industries have seen tremendous growth (more than 400% year-over-year) in mobile advertising. Where were these mobile ads leading viewers?

Mobile 170

Mobile Automotive Sports Travel 170

Sprout Social

FEBRUARY 27, 2017

That’s why it’s absolutely critical for any marketer to stay up to date on the newest social media statistics. Statista recorded new Twitter users grew by 43 million year over year in 2014, but only by 9 million in 2016. Facebook Statistics. Twitter Statistics. LinkedIn Statistics. Instagram Statistics.

Statistics 40

Statistics Social Media LinkedIn Instagram 40

The Realtime Report

NOVEMBER 26, 2012

Spending on paid social media advertising will reach $4.6 For the first time, the report broke out spending on native social advertising vs. display social advertising ( Adweek ). Sponsored Stories on Facebook, Promoted Tweets on Twitter) will total $1.53 Local social media advertising in the U.S. billion in 2016.

Advertising 183

Advertising Mobile Report Social Media 183

The Realtime Report

JULY 20, 2012

Twitter: over 500 million users. Do Facebook Mobile Ads Work Better Than Twitter’s? Facebook mobile ads are more successful than Twitter’s, according to a new report by TBG Digital. Twitter, which shows every tweet from everyone a user follows). Facebook: 950 million active users. via Forbes.

Social Networking 183

Social Networking Mobile CPM Tumblr 183

The Realtime Report

JULY 31, 2014

Twitter: 271 million monthly active users. via Twitter. Twitter’s Q2 User Growth Exceeds Expectations, Tops 271 Million. Twitter recently announced its second quarter results for 2014 , with both revenue and user growth surpassing analyst expectations. Mobile monthly active users rose 29% to reach 211 million.

Social Networking 186

Social Networking Tumblr Foursquare Statistics 186

Webbiquity SMM

FEBRUARY 27, 2018

Facebook is of course on top, followed by YouTube, Instagram (owned by Facebook), and Twitter. Twitter for breaking news, LinkedIn for professional networking) but below the surface, who’s really using each platform, for what purposes? Google and Facebook captured 85% of the growth in internet advertising last year.

Social Networking 223

Social Networking Tumblr Tips B2B 223

Pixlee

NOVEMBER 8, 2016

Why is it important to know statistics about social media? These statistics can help you and your brand drive social media engagement and growth. Knowing the social media user statistics will help you define and target your social media strategy to best reach your followers and drive growth.

Statistics 45

Statistics Social Media Marketing Instagram 45

Convince & Convert

AUGUST 23, 2013

Dan Moyle , inbound marketing evangelist at Amerifirst , joins the Social Pros Podcast this week to discuss the importance of educating consumers, why advertising is a waste of money, and how a mortgage company got so many followers on Pinterest. Amerifirst has done away with advertising and relies entirely on inbound marketing.

Advertising 130

Advertising Marketing How To Education 130

Audiense

NOVEMBER 1, 2016

Today we’re pleased to announce two new products that will revolutionise the way you manage and analyse your advertising on Twitter, Audience Manager and Twitter Ads. “The optimisation of advertising involves many factors. “The optimisation of advertising involves many factors. Audience Manager.

Twitter 89

Twitter CPA CPC Social Graph 89

yMarketingMatters

JANUARY 10, 2014

Measurement, statistics and content between social media, website, email and online advertising overlap and are influenced by one another. The exponential growth of smartphones and other mobile devices is real. More people are using mobile devices to view Web pages. Remember to check how emails display on mobile.

Social Media 277

Social Media Tips Marketing Mobile 277

Ignite Social Media

MARCH 2, 2021

People have become increasingly concerned about the security of their mobile devices. The app received a lot of attention at the beginning of 2021 when Elon Musk, who has more than 46 million Twitter followers, posted a two-word tweet: Use Signal. Some say it’s like early Twitter, where you could get real access to experts.

Upcoming 212

Upcoming Social Networking Privacy MySpace 212

The Realtime Report

JULY 18, 2014

The 2014 World Cup was host to countless ad campaigns, and record breaking social media statistics. million conversations across Twitter, Facebook, blogs and Tumblr. Adidas’ all in or nothing campaign truly captured the intense emotions of the tournament, and racked up 917,000 mentions on Twitter with #allin or nothing.

Campaign 176

Campaign Social Media Statistics Sports 176

Harp Interactive

AUGUST 26, 2010

Highlights and Statistics of Social Media Usage by Brands. 75% of the marketers surveyed are targeting the “always-on&# consumer, described as “hyper-connected&# because of their frequency of engagement with the Internet and mobile devices. Twitter) – 72% using. In-game advertising (i.e. Facebook) – 84% using.

Study 285

Study Social Media Survey Conference 285

Webbiquity SMM

JANUARY 2, 2013

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. 25 Social Media Facts and Statistics. What do buyers really want from social media marketers?

Social Media 245

Social Media B2B Marketing SEO 245

Buffer Social

JANUARY 25, 2018

Being one of the most anticipated reports every year, the Internet Trends report shares valuable insights and statistics about the technology industry. Social media is going mobile. Twitter: 330 million monthly active users. Social media is going mobile. Snapchat: Snapchat only has a mobile app and no web application yet.

Social Media 111

Social Media Trends Report Survey 111

The Realtime Report

JANUARY 3, 2014

Twitter: over 218 million monthly active users. via Twitter. Will Reddit’s niche market – with users that are notoriously wary of heavy advertising - respond well to this venture into e-commerce? Social Media Statistics Reddit social networking statistics' Facebook: 1.19 billion monthly active users.

Reddit 149

Reddit Social Networking Tumblr Statistics 149

Social Media Marketing

MAY 8, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 160

Social Media Automotive Klout Flipboard 160

The Realtime Report

JANUARY 15, 2014

The numbers don’t lie when it comes to Vine’s success, especially when we consider: Just how many Vines are shared on Twitter per second. With big brands like Trident , Dunkin Donuts and Mountain Dew using the app for their television advertisements in prime time, it’s clear that such a small app has the potential for big business.

Small Business 177

Small Business Statistics Instagram Video 177

Waxing UnLyrical

DECEMBER 11, 2013

Due to tight marketing spends, even advertisers are shortening their commercials while maintaining or increasing the number of times they are aired, to ensure maximum spread for their ad spends. For example, Kasturi and Sons Ltd, publisher of The Hindu , has recently launched iPad and mobile apps for its general and financial newspapers.

comScore 199

comScore Smart Phone SMS Advertising 199

SocMed Sean

FEBRUARY 15, 2022

TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. In particular, TikTok’s popularity with a younger audience than Facebook or Twitter has quickly become fertile ground for marketing campaigns. TikTok Advertising Offers a Much Easier Interface Than TV or Radio.

Trends 147

Trends Strategy Marketing Authentication 147

Sprout Social

APRIL 19, 2019

The use of Facebook has evolved through the years so it’s important for marketers to be up to date on the newest statistics. Facebook advertising stats. If you had limited funds for advertising, these three networks should be at the top of your consideration. 96% of Facebook users access it on mobile.

CPC 111

CPC Facebook Marketing Advertising 111

Webbiquity SMM

FEBRUARY 13, 2018

Twitter emerged at the SXSW conference in March 2007. Four channels were less trusted than social media ads: online banner ads, mobile phone ads, ads in podcasts and online pop-ups. Social media is part of the daily routine for digital natives, and is increasingly visual and mobile. Facebook was opened up to the public in 2006.

Social Media 178

Social Media Marketing Hubspot Trends 178