Social Media Advertising 101: How to Get the Most Out of Your Ad Budget
Hootsuite
SEPTEMBER 9, 2020
Social media advertising is a must if you’re looking to reach a new, targeted audience—fast. Advertising on social is a hyper-direct way to reach the audience you want. All the major social networks offer advertising options. These ads start with a lead-in video prompting people to play, via a “tap to try” icon.
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