Convince & Convert

JUNE 3, 2012

Public relations firms and/or in-house communication apparatchiks take the same concepts and mechanics of celebrity endorsement and bring them online, using Klout scores in lieu of celebrity Q scores , and blogger ID software like Group High in place of Hollywood agents. The result = influence, not just idle chatter.

Influencer 155

Influencer Klout How To Blogger 155

Convince & Convert

JANUARY 28, 2014

While these posts are important, educational, and often very funny I had trouble finding positive examples of PR professionals going above and beyond when it came to blogger outreach. They set target goals such as Klout score and traffic. Are the bloggers actively posting? So I created one. Is the blogger a good writer?

Blogger 151

Blogger Case Study Klout Influencer 151

Webbiquity SMM

MAY 10, 2011

Nevertheless, social media activity consumes resources and therefore must produce business results–or those resources will be spent somewhere else. Integrate social media activities with your CRM system. An active and helpful support forum? Highlight your company’s community involvement.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Lucy Hall

APRIL 20, 2015

Whether you love it or hate it, scheduling your social media messages can save you bags of time and frees you up to do that all important interaction and relationship building with your community. Others include Sprout Social, Buffer App, Klout and the list goes on. Doing this will also make you feel super productive.

Social Media 60

Social Media HootSuite How To Klout 60

Techipedia: Tamar Weinberg

AUGUST 2, 2011

If you sell something online, you can actually tie Facebook, Twitter and LinkedIn activity to revenue. The truth is that activity begets activity – some social media campaigns need to be seen as popular before they can actually become popular. Pretty nifty. So, they invest ad money against it.

Tools 277

Tools Tips Marketing Social Media 277

Sprout Social

DECEMBER 27, 2016

Listen to your community. For example, when you publish a blog post, do you share it automatically to Twitter? For example, if you work in social media, you could automatically share every time a new post is up in our Insights blog. The Facebook Response Assistant can be activated in your Page’s Settings.

Social Media 76

Social Media How To Hashtag Publishing 76

Waxing UnLyrical

DECEMBER 4, 2010

Seems to me the regular folk, who potentially have more to lose by shutting down their online activity because they’re actually, you know, talking to people without the additional megaphones that the celebs have, should be the ones highlighted. online + offline) influence (though, to be fair to Klout, they don’t claim that is so).

Class 233

Class Campaign Klout Influencer 233

Diva Marketing Blog

NOVEMBER 16, 2011

I study social media programs by the thousands and I have to tell you, there are amazing examples and best practices out there. From Klout scores to Twitter followers, many people are struggling with the idea of importance. Communities such as this are designed to channel self-expression into forms of collaboration.

Klout 78

Klout Social Media Social Networking Influencer 78

ProBlogger

JANUARY 23, 2013

I know I’ve heard it about a million times over the years, but the reality is that a lot of bloggers don’t really know how to actively get traffic to their sites from other than the search engines. The Bing search engine now includes social influence ranking tool Klout in their social sidebar. Promote posts on blogging communities.

Strategy 45

Strategy Blogger WordPress Klout 45

Diva Marketing Blog

MAY 9, 2016

We realized we had to move all these amazing folks out of spreadsheets and bring them into a community. That’s when we launched Everywhere Society – which is a community of influencers who work with our agency and opt in for brand campaigns. And it really is a community. If not what does Everywhere take into consideration?

Influencer 40

Influencer Marketing Fashion Campaign 40

Diva Marketing Blog

MAY 9, 2016

We realized we had to move all these amazing folks out of spreadsheets and bring them into a community. That’s when we launched Everywhere Society – which is a community of influencers who work with our agency and opt in for brand campaigns. And it really is a community. If not what does Everywhere take into consideration?

Influencer 40

Influencer Marketing Fashion Campaign 40

Convince & Convert

FEBRUARY 10, 2010

They also have a nice integration with Klout – the leading service to gauge Twitter influence – automatically including Klout scores for each person. For example, Flowtown’s data on me isn’t particularly accurate, because I use several different email addresses. Just a thought. link] Michael A.

Social Media 127

Social Media Marketing Social CRM Consultant 127

Convince & Convert

AUGUST 24, 2012

Another is sort of consumer-influenced analytics , obviously Klout being the only thing in that quadrant. I mean, there are so many examples of this. The Olympics, Rule 40 – if that’s not the classic example of digital illiteracy in the modern day I don’t know what is. It’s just all ad nauseum.

Social Media 115

Social Media API Training Class 115

Convince & Convert

JULY 6, 2012

I don’t know about you, but I don’t actively log into LinkedIn and update my status. Is it a community? But anyways, my background really is very diverse, but I’ve always had a consistent theme throughout that it involves in some way, people or community. They’re losing Facebook. Eric : Yeah.

LinkedIn 114

LinkedIn Twitter Hosting Social Media 114

Webbiquity SMM

OCTOBER 23, 2012

Bliss Hanlin provides a list of about 140 (how appropriate) examples of Twitter shorthand ranging from the obscure (CX = correction) to the borrowed-from-the-military (SNAFU, FUBAR) to common hastags (#FF for follow Friday). ” New Twitter Brand Pages – Guideline and Examples by DreamGrow Social Media.

Tools 203

Tools Tips Twitter Klout 203

Webbiquity SMM

SEPTEMBER 12, 2011

Brian Carroll talks with MECLABS Director of Research Sergio Balegno about the disconnect between social media activity and results in the B2B environment, and concludes that “marketers are expecting way too much too soon.&# Looking for examples of social media success to emulate? Gotta love this post for the title alone.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Convince & Convert

MAY 24, 2012

The example he pointed out was the recent announcement that Twitter made that they’re going to be using their tweet buttons to track their users and determine content relevance. Let’s bring in our super special guest, Maria Ogneva , the head of community at Yammer.com. It’s a fascinating read. Maria Ogneva : Hi, Eric.

Yammer 114

Yammer Badge Privacy Communities 114

Laurel Papworth

OCTOBER 8, 2012

I’m a social media strategist that blogs about social media and online communities so I find it frustrating when I am sent a PDF attachment on an email with a traditional media press release using agency created content, professional film crews employed to do the traditional campaign filming and ditto with professional musicians.

Press Release 111

Press Release scribd Social Media Film 111

Webbiquity SMM

FEBRUARY 7, 2011

you have a tiny customer base and they are all in top-secret military installations) and what groundwork needs to be laid before embracing social media in your marketing practices, then delves into how to use content for lead generation and integrate social with other marketing activities like email. So, Your CEO Wants to Tweet!

Social Media 198

Social Media Tools Tips ROI 198

Webbiquity SMM

AUGUST 28, 2012

Raymond Morin presents both Klout’s 12-type matrix of social influencer types as well as Lisa Barone’s simpler model of five types, including the networker (“one who has the biggest contact list and found on all platforms. 101 Examples of Social Business ROI by Dachis Group. Among her tips: “Use time blocks.

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Techipedia: Tamar Weinberg

JANUARY 5, 2011

As many of you know, I have an annual tradition of giving back to the community on my birthday, which is why this year is no different. Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. Community Management/Engagement.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Waxing UnLyrical

APRIL 27, 2011

Here I go again: Klout does not equal Clout. Yesterday Klout introduced “the new Klout.com.&#. My initial reaction (and it’s also in the comment that I left over on the Klout blog post, since I didn’t think it fair to simply write about it here and not comment there as well) is … that it’s very pretty.

Influencer 276

Influencer Klout Postrank Technorati 276

Webbiquity SMM

APRIL 9, 2012

This free tool graphically shows peak Twitter activity for any Twitter handle. It takes a few minutes to load completely, but once fully loaded shows activity on your network by day of the week and time. Introducing PeerIndex: A New Companion to Klout for Social Media Influence Measurement by WindMill Networking. PeopleBrowsr.

Review 200

Review Tools Social Media Klout 200

Sprout Social

NOVEMBER 15, 2023

When brands first started using social media, it was mainly for publishing content and light community engagement. Our early product helped social teams build content calendars, find and respond to relevant comments, publish posts across multiple channels with ease, and track proxy metrics of success (remember Klout scores?).

Social Media Management 104

Social Media Management Social Media Team Klout 104

Hootsuite

MARCH 31, 2020

For an example, check out Ask me Anything: The Talkwalker Edition. An application programming interface (API) is a communication system that allows two applications or platforms to “talk” to each other. For example, Hootsuite uses Twitter’s API to publish tweets, and Instagram’s API to schedule posts. See Direct message.

List 145

List Social Media HootSuite URL 145

Webbiquity SMM

JUNE 6, 2011

It takes a community to build a community. So much of building a community requires understanding people and engaging with them. Now you may wonder, “ How do we build a community? Senior Analyst at Forrester ( @TomGrantForr ) “You don’t build a community. One example, the word: Aware. You expand it.”

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Convince & Convert

JULY 9, 2010

Now, in what seems like decades later (in social media years), transparency and authenticity might well be referred to as “best practices” in any engagement activity. I think CoverGirl showed it well w/ your example. I think CoverGirl showed it well w/ your example. I think CoverGirl showed it well w/ your example.

Influencer 122

Influencer Ustream Authentication Social CRM 122

Kikolani

SEPTEMBER 17, 2013

This very post is a great example of this method. I have only experimented with a few, but not only do people love to read – and share – infographics, Pinterest has given them a viral home where, assuming you are active on the platform, you can generate a lot of traffic back to your content from. Brilliant job Kristi!

Tips 168

Tips Influencer Blogger LinkedIn 168