agora pulse

DECEMBER 13, 2018

Storytelling emerged in 2018 as a core technique for engaging consumers. Live Streaming Gets Authentic. 2019 will see a demand for more authenticity and personalization. Takeaway: Embrace authenticity (and do it live). FUN FACT: The voice search market grew by a jaw-dropping 187% in the second quarter of 2018.

Social Media 132

Social Media UGC Adwords Influencer 132

Sprout Social

APRIL 14, 2021

in summer 2018, TikTok has generated six billion lifetime downloads in app stores and hit 689 million users worldwide, with no plateau in sight. Between viral dances, memes, recipes, hacks and other TikTok trends, it’s hard to avoid the platform’s influence, leaving many brands to wonder—should we be on TikTok?

Trends 143

Trends Influencer Strategy Hashtag 143

Buffer Social

MAY 8, 2019

We’re not a dream, we’re a drink,” the brand stated in a 2018 advert. We’re about living at authentic life.”. The content Ugly creates is a mix of memes the team produces internally and professionally shot images, but Zenner believes that the amount of money you spend on content creation doesn’t tend to correlate with results.

Industry 74

Industry Meme Survey Authentication 74

Sprout Social

MAY 2, 2018

But it’s 2018 and more likely than not, your audience is on social. A post shared by Jacaranda Smiles (@jacarandasmilesfl) on Apr 30, 2018 at 8:00am PDT. A post shared by Your Daily Dose Of Dentistry (@about_dentistry) on Apr 30, 2018 at 4:12am PDT. — Collins Bay Dental (@collinbaydental) April 30, 2018.

Social Media 111

Social Media Marketing Industry Instagram 111

Later

JULY 10, 2019

To help keep your business ahead of the game, we’re highlighting 9 of the biggest Instagram trends in 2019 we’re loving so far: Instagram Trends 2019 #1 : Posting More “Authentic” Content on Instagram. Instagram audiences value honesty and authenticity way more than a glossy cover shoot. Thank you.).

Trends 85

Trends Instagram Feed Feedly 85

Pam Moore

NOVEMBER 21, 2018

Our conversion rates on free offers on all of our landing pages are at minimum 65% to 85%+. You must quit listening to every social media guru touting the next Facebook meme and shiny object. Supporting Resources: 2019 Content Editorial Calendar Template (includes Nov and Dec 2018). Our podcast has been listened to more than 1.6

Metrics 60

Metrics Engagement Social Media Training 60

Pam Moore

NOVEMBER 21, 2018

Our conversion rates on free offers on all of our landing pages are at minimum 65% to 85%+. You must quit listening to every social media guru touting the next Facebook meme and shiny object. Supporting Resources: 2019 Content Editorial Calendar Template (includes Nov and Dec 2018). Our podcast has been listened to more than 1.6

Metrics 60

Metrics Engagement Social Media Training 60

Hootsuite

NOVEMBER 28, 2019

You may never need them, but they can save your broadcast if you suddenly freeze once the camera’s on, or if you hit a lull in your conversation with a guest. Production value tends to be less professional and more raw, which many viewers perceive as more authentic. This could be a holiday, a topic making headlines, or the latest meme!

Video 145

Video Facebook Notification API 145

Buffer Social

AUGUST 19, 2018

.” We’re also chatting about some interesting social media facts about Generation Z in 2018, the return on investment (ROI) on meme accounts, and lots more. What follows is a lightly edited transcript of the conversation between Hailley Griffis and Brian Peters. Hailley: Let’s talk meme accounts. Short on time?

Meme 61

Meme ROI Hashtag Facebook 61

Sprout Social

JULY 27, 2021

In 2018, Missguided boasted a 40% sales increase every night the show was on. If you don’t deliver a conversation your audience can relate to, they will find a brand that can. Pull them for a chat: Joining the conversation online. Jo agrees that brands without a sponsorship deal shouldn’t shy away from joining the conversation.

Trends 118

Trends Strategy Tips Meme 118

Hootsuite

MARCH 26, 2020

Social media isn’t just a good way to share memes and keep up with what’s trending. Get ready to celebrate National Park Week 2018 from April 21 through 29! A post shared by National Park Service (@nationalparkservice) on Apr 11, 2018 at 12:39pm PDT. Listen for relevant conversations. View this post on Instagram.

Social Media 143

Social Media HootSuite Education Social Media Management 143

Hootsuite

DECEMBER 10, 2019

Posted by Citadel Careers on Wednesday, May 16, 2018. The Facebook chatbot drove more than 5,500 conversations. Try using a Facebook or Instagram ad to send users into a private conversation with your business. So, they decided to start a conversation about the problem. That's why we compete at The Data Open.

Trends 145

Trends Social Media CPA Sports 145

Sprout Social

OCTOBER 10, 2018

For example, Denny’s is a brand that’s infamous for it’s meme-heavy Instagram and bizarre Twitter. A post shared by dennysdiner (@dennysdiner) on Sep 30, 2018 at 5:43pm PDT. Bundle up with the new America’s Diner Burger and treat… Posted by Denny's on Monday, October 1, 2018. What do you look for?

Social Media 106

Social Media Engagement Brands How To 106

Hootsuite

SEPTEMBER 26, 2019

Follow these tips from influencers to learn how to get Instagram famous the authentic way. Plus, the more authentic the relationship, the more likely it is to be favoured by the Instagram algorithm. A post shared by Audrey Rivet (@audreyrivet) on Sep 28, 2018 at 9:01am PDT. DIY Meme ???????????? No shortcuts here.

Influencer 111

Influencer Instagram Tips How To 111

Keyhole.co

OCTOBER 14, 2020

And one thing that’s been gaining traction on top of it all is TikTok marketing and how brands can actually take advantage of this unique platform to reach a wider audience of young people and create an authentic presence for their brand. TikTok initially started as the musical lip syncing app Musical.ly as an attempt to replace Vine.

How To 119

How To Marketing Hashtag Influencer 119

Later

DECEMBER 23, 2020

Social Media Predictions #4: Conversations on Corporate Responsibility Will Continue, Especially on LinkedIn. Social Media Predictions #6: Meme Culture is Here to Stay (at Least for 2021!). It’s been a tough year, and when done right, memes provided the comic relief we all needed on social media. Need some inspiration?

Social Media 120

Social Media Strategy Meme Instagram 120

Hootsuite

MAY 13, 2020

Since Facebook changed its algorithm back in January 2018, the newsfeed has prioritized “posts that spark conversations and meaningful interactions” — including posts from Facebook Groups for business. Either way, the focus here is on a loyal, authentic online community. Groups are for conversation. The bottom line?

Groups 144

Groups Groups Engagement Facebook 144

Hootsuite

APRIL 27, 2022

If we’re being honest, we think it’s one of the most under-tapped resources available to a business, especially given the rise of social commerce and audiences placing a higher value on authentic communication and customer service. Turn customer service conversations into sales with Heyday. Facebook Messenger is kinda a big deal.

Facebook 99

Facebook HootSuite Marketing Instant Messaging 99

Sprout Social

JULY 26, 2022

Images (like graphics, memes or photography). Emma Chamberlain is a Los Angeles-based content creator who began her Youtube channel in 2018. Chamberlain is credited with bringing more authenticity to the creator economy by sharing the more exciting parts of her life alongside everyday struggles like acne and anxiety.

Brands 75

Brands Content Project Social Media Management 75

Later

DECEMBER 23, 2020

Social Media Predictions #4: Conversations on Corporate Responsibility Will Continue, Especially on LinkedIn. Social Media Predictions #6: Meme Culture is Here to Stay (at Least for 2021!). It’s been a tough year, and when done right, memes provided the comic relief we all needed on social media. Need some inspiration?

Social Media 64

Social Media Strategy Meme Instagram 64

Later

DECEMBER 23, 2020

Social Media Predictions #4: Conversations on Corporate Responsibility Will Continue, Especially on LinkedIn. Social Media Predictions #6: Meme Culture is Here to Stay (at Least for 2021!). It’s been a tough year, and when done right, memes provided the comic relief we all needed on social media. Need some inspiration?

Social Media 52

Social Media Strategy Meme Instagram 52

Later

FEBRUARY 7, 2019

Instead of posting thirsty messages to Instagram referencing the algorithm, keep the conversation about your brand message, products, or services. This Instagram rumor was super popular in 2016, but due to the latest “7% meme” going viral, has recently resurfaced in a quest to beat the algorithm. But it simply isn’t true.

Instagram 96

Instagram Feed Feedly Comments 96

Unmetric

SEPTEMBER 19, 2018

Glossier is ultimately the tongue-in-cheek, cool girl of social media who is authentic unlike many of their peers from beauty industry. A post shared by Glossier (@glossier) on Jun 12, 2018 at 6:16am PDT. A post shared by Glossier (@glossier) on Jan 16, 2018 at 8:04am PST. Socially Driven Beauty Brand. Solution is coming.

Social Media 141

Social Media Hashtag Instagram Meme 141

Sprout Social

JANUARY 10, 2022

It’s when your brand or your organization naturally becomes a part of the current conversation or popular culture. Sometimes I feel the more random and more authentic it is, the better. — Massachusetts Institute of Technology (MIT) (@MIT) March 16, 2018. This 30-second video of a robot solving a Rubik’s Cube in 0.38

Types 143

Types Organization Engagement Content 143

Sprout Social

OCTOBER 3, 2018

” There’s a balance and even an art to remaining transparent and authentic in how you use your social platforms, while still taking care to include talking points that lead back to a specific goal or set of goals. A post shared by Kamala Harris (@kamalaharris) on Sep 15, 2018 at 11:00am PDT. Come up with a contingency plan.

Campaign 109

Campaign Social Media Issues Instagram 109