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The Surprising Places Marketers Plan to Increase Budgets in 2014

Convince & Convert

Marketers are evidently enthusiastic heading into 2014… about everything. A fascinating new study was released this morning from Salesforce ExactTarget Marketing Cloud (a client of Convince & Convert ). We have more marketing capability and capacity than ever, but paradoxically less certainty than ever.

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How B2B Tech Marketing on Twitter is Changing (Research)

Webbiquity SMM

Twitter and LinkedIn remain the top two social networks for B2B marketers. Twitter offers some specific capabilities (such as lists ) that make it uniquely valuable for B2B companies. That said, there are some disturbing signs developing for Twitter (and the B2B marketers who rely on the platform). Image credit: CMI.

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Domain SEO Service Registration Corp. Domain Registration Scam

Bill Hartzer

This important notification notifies you about the expiration notice of your domain registration for XXXXXXX.com search engine submission. If you fail to complete the domain name registration XXXXXXXX.com search engine service by the expiration date, may result in the cancellation of this domain name notification offer notice.

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Facebook Location Pages: What Brands Need to Know

Ignite Social Media

These Pages allow an administrator of a multi-location company to manage all store locations in one place on the platform. Jasper’s Market), complemented by a location descriptor that tells people which store the Page refers to.”. According to eMarketer, in 2014 and 2015, local search was the #1 driver of traffic to find a business.

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4 Tips for Sharing Videos On Facebook

Convince & Convert

According to a SocialBakers study of more than 180,000 Facebook videos on 20,000 pages in December 2014, people posted 20,000 more Facebook videos than YouTube videos (highlight to tweet). While it’s important for brands to make use of various types of marketing channels, uploading videos directly to Facebook can greatly benefit your page.

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7 Important Instagram Features Your Brand Should Know

Sprout Social

By the time you get comfortable, an update occurs and changes your social media marketing strategy. Since 2014, roughly 18 new Instagram features, updates or changes to the app were released. As a social media marketer, you have to be on your toes and ready for changes. Push Notifications for Your Favorite Accounts.

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Influencer Marketing for Small Business: 7 Steps to Finding the Right Influencers (+ Free Templates!)

Later

When it comes to growing your business on Instagram, influencer marketing has proven to be a huge growth asset. And it’s not just for the mega brands — influencer marketing for small businesses can seriously level-up a campaign, build brand awareness and reach new audiences, without blowing the budget. .