Lego’s Social Media Strategy: Constructing On Collabs & Pop Culture
Keyhole.co
MARCH 26, 2024
With millions of online followers and a vocal, active, and thriving fanbase, LEGO is at the top of its social media game. million Facebook: 15 million YouTube: 17.6 And in 2014, when LEGO released The LEGO Movie , people hailed it as Hollywood finally catching up to the charm of this filmmaking style. Instagram: 10.3
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