Remove 2013 Remove Engagement Remove Insurance
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Should We Expect Health Care Professionals To Post And Tweet?

SocMed Sean

Doctors that I have discussed social media with have a broad range of opinions about whether they should engage with their patients online. Nicholson (@SocMedSean) August 12, 2013 the response was a great conversation with several folks who are passionate about the topic. I’d love to hear what YOU think [link] — Sean R.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

Find the answers to these questions and many, many more here in over 100 engaging and intriguing social, search, content, inbound, email, mobile and other marketing stats and facts from the past few months. More than 80% of small to midsized businesses (SMBs) plan to increase their use of social media in 2013. e-Strategy Trends ).

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Can CMOs Master The Customer Experience For Hispanic Shoppers?

Buzz Marketing for Technology

The failure to listen can have the most negative consequences on brand engagement, loyalty and most important, online and mobile sales. Some major sites, such as insurer Progressive, are setting the bar high in terms of creating customer experiences that are authentic, engaging, relevant and useful for mobile buyers.

Mobile 225
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Our New Transparent Pricing Dashboard: Where Your Money Goes When You Buy a Buffer Subscription

Buffer Social

This category includes the cost for our team salaries, payroll taxes, and benefits such as health insurance, employer contributions to 401k and pension plans, and continuing education (like conferences, free books, and coaching!). and Pendo for customer communication and engagement.

Price 70
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Social Media Roundup: Super Bowls Past

Ignite Social Media

Back in 2015, insurance company Esurance didn’t purchase an in-game ad, but they captured the attention of millions with their Twitter sweepstakes. Because this tweet got so much traction and engagement, other brands set up “war rooms” for big events like the Super Bowl in preparation to be the next Oreo. No problem.

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Importance of Social Media Training in Healthcare Industry

Social Media Marketing

Even though it’s not an entire answer to improving patient engagement, it plays a huge proponent in connecting with target audiences. 30% adults are ok sharing information about their health on social media sites with other patients, 47% with doctors, 47% with hospitals, 38% with a health insurance company and 32% with a drug company.

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Proving Value vs ROI in PR

Proactive Report

Mark Weiner of Prime Research was a speaker at the recent PRSA 2013 Conference in Philadelphia. The Progressive Insurance refusal to pay out a claim last year lost them more than 1000 customers. Build an engaged community. Engagement in your community, retweets, comments, shares, questions. Proving Value. PR Actions.

ROI 69