Using Social Media To Enact 3 Levels Of Social Change
Waxing UnLyrical
MARCH 15, 2011
Turns out (when you research, beyond your first Google result) that “electronics recycling” (or ecycling , for short), isn’t as socially friendly as you’d believe. Image: Leo Reynolds via Flickr, CC 2.0. We used social media and leveraged the triple-bottom line of the organization to promote the program and event.
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