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Why You Should Fix Your House Before Inviting People Over

Techipedia: Tamar Weinberg

So here’s a simple rule of thumb to live by: if you’re going to launch an external social media initiative – even something as simple as an official Twitter handle – make sure it’s properly supported on your primary website and via your email communications. Still not sure how to take action on this rule of thumb?

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7 Traits of Highly Effective Viral Videos

Techipedia: Tamar Weinberg

It’s why T-Mobile succeeded with a flash mob. If you’re in need of viral content , you don’t have to look much farther than videos that teach users how to do something. © 2006-2010 Tamar Weinberg. It’s why she is now famous. Let’s take it a step further, though, with a “shocking&# element.

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Plutter Kite: The Ultimate Micro-Blogging Service

Techipedia: Tamar Weinberg

Brightkite: Email and SMS – mobile web is definitely the wave of the future. Making sure your site is not only accessible on mobile phones but can interact with them is extremely important. © 2006-2010 Tamar Weinberg. People don’t like to be disconnected. Make it so they don’t have to be. All rights reserved.

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Tamar Weinberg is a Media Snacker » Techipedia | Tamar Weinberg

Techipedia: Tamar Weinberg

The internet and technology ownership has changed everything: digital TV, mobile phones, iPods, weblogs, instant messaging, [and] social networking. How about taping your favorite tunes off the radio? Previously, to have a mobile phone, you needed a large bank account. © 2006-2010 Tamar Weinberg.

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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

Anyone can visit online meeting places like Digg and Reddit and promote the voices and opinions of others, and anyone can mobilize a group of people around a common cause on Facebook or elsewhere. And that’s the key differentiator of social media: we, the consumers, can have one loud voice, that companies and other people listen to.

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How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

Tell people how to find you and give them a history. Here’s how to create a memorable Facebook Fan Page via FBML. That’s how Ben & Jerry’s is doing it. The EA Mobile Human Tetris project takes you to a Facebook application where everyone participates in a game of Tetris.

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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

Here’s 2006. 40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. Good thing he proposes how to fix them also! Here’s 2007.

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