yMarketingMatters

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6 Tips to Make Your Email Marketing More Effective

yMarketingMatters

In a recent study by DoubleClick, email users were 72% more likely to respond to a business email if its content was based on the interests they had specified. The most popular interest categories, according to the study, are coupons and household goods. So you should rename it as: my_email_newsletter_banner.jpg.

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6 Tips to Make Your E-Mail Marketing More Effective

yMarketingMatters

In a recent study by DoubleClick, email users were 72% more likely to respond to a business e-mail if its content was based on the interests they had specified. The most popular interest categories, according to the study, are coupons and household goods. So you should rename it as: my_email_newsletter_banner.jpg.

Tips 178
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Social Media Updates: November

yMarketingMatters

2015 State of Sponsored Social : A new study from Izea conducted in partnership with Halverson Group and The Right Brain Consumer Consulting shows that 52% of companies now have a stand-alone social media budget for advertising and find advertising on social media to be one of the top three most effective marketing investments they make.

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Interpreting Facebook Page Insights: Reach vs. Engagement

yMarketingMatters

According to a study by Edelman many consumers trust their peer’s opinions of products over experts. Posts with highly engaged users are more likely to indicate a consumer’s intent to purchase or loyalty. So you can generate more credibility for your product or business if your posts are liked, shared or commented on by your fans.

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2018 strategy and plan?…nah…no time…

yMarketingMatters

Director, Institute for Psychoanalytic Studies. She has successfully worked with us to help us communicate a clearer picture of who we are and what makes us different from other institutes. We are grateful for the opportunity to work with Yasmin. Lorna Goldberg, L.C.S.W.,

Strategy 100
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Video Marketing For Your Business

yMarketingMatters

A Mixpo study revealed that, in a ranking of the most important metrics when running video ads on social, views placed fifth. So YouTube is inherently good for search engine optimization and driving views. However, views have become a less important indicator to marketers and advertisers in recent years.

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5 Tips for Creating Quality Social Media Content

yMarketingMatters

3. Case Studies. Sometimes your audience wants a real-life illustration of data, which is where case studies are particularly handy. Case studies can breathe life into data. Do not to just provide lists of statistics though; weave them seamlessly into your story —provide context and insight. Infographics.