Convince & Convert
APRIL 25, 2024
Quite a bit: Content formats like Playbooks, Case Studies, and Trend Reports are strongly linked with immediate buying decisions. Clearly, this is not just a trend; it’s a transformative shift in the landscape. So what did we learn from this? I admit, I was wrong.
Sprout Social
MARCH 19, 2024
Artificial intelligence-driven analytics tools sift through massive datasets to identify patterns, trends and insights humans might overlook—allowing brands a distinct competitive edge by making strategic decision-making easier and improving customer experiences.
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Unmetric
MARCH 2, 2017
We’ve tracked the trends in the pharma industry and best practices for social content publishers. However, this has more to do with content, posting schedules and demographic research than posting frequency. Social media has been established as one of the key channels of the modern day marketing mix.
Talkwalker SM
MAY 11, 2016
Social media has changed the way information about global or local health crises spreads and it is in the process of changing how pharmaceutical companies are using this information to gather more insights about their products and customers. The post with the most engagements comes from Instagram’s official account.
Convince & Convert
MAY 5, 2016
Jude Medical in a $25 billion deal to expand heart device research and business. ” Unsurprisingly, yesterday was dubbed as Super Thursday in pharmaceutical dealmaking — we then decided to uncover more insights from the acquisitions, while comparing the two side-by-side. Abbott Laboratories Buys St. Jude Medical.
Webbiquity SMM
MAY 3, 2011
Sally is a scientist with Icarus Consultants in New Jersey, a pharmaceutical / biotechnology-focused marketing strategy firm. She blogs about marketing strategy, market research, science, oncology, hematology and immunology. CEO of Small Business Trends, an online small biz community reaching over 250,000 each month. MaverickNY.
Buzz Marketing for Technology
JUNE 27, 2008
As I had been doing a lot of research on social networking, the department head and myself came up with a course named New Communication Technologies in Organizational Life. These would include industries such as healthcare, pharmaceuticals, defense contractors, and banks. Creating a Research Agenda. Posted by V Yonkers.
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