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How AI insights improve decision making

Sprout Social

Artificial intelligence-driven analytics tools sift through massive datasets to identify patterns, trends and insights humans might overlook—allowing brands a distinct competitive edge by making strategic decision-making easier and improving customer experiences. At the same time, text analytics can monitor public concerns on social media.

Sentiment 107
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How Brands in the Pharmaceutical Industry Stack Up

Unmetric

We’ve tracked the trends in the pharma industry and best practices for social content publishers. However, this has more to do with content, posting schedules and demographic research than posting frequency. Before creating content, it’s important to understand the demographics and composition of your community.

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The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

Expert Community Manager with the Focus Expert Network, a network of thousands of leading business and technology experts who answer questions and post thought leadership content. Connie is the Community Strategist for the Alterian (formerly Techrigy) SM2 social media monitoring platform. Becky Denniston. Connie Bensen. Katie Rosman.

Twitter 279
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Let’s Talk Content Curation and Creation for Social Content

agora pulse

Additionally, competition is tough, and writers must now research hard and write skilfully to outrank other sites. Whether you’re paying an inhouse writer or outsourcing, you will need to budget for a well-researched, original piece of content. Builds an active community . Creating content is costly . Great content isn’t cheap.

Curation 130
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Content Moderation in 2023: Tips, Tools, and FAQs

Hootsuite

Source: Hootsuite Social Trends 2023 Either way, the content moderator makes sure incoming DMs and public queries or complaints are handled. Since social is an important tool for brand and purchase research , this can have a direct impact on your sales. That might mean addressing messages themselves or assigning them to someone else.

FAQ 119
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How to Start a Social Media Marketing Agency: Step by Step

agora pulse

Get That Research Done and Strategy Written. This includes competitor research, positioning, branding, content strategy, and social media planning. . Community management . Do you want to get into community management? Get That Research Done And Strategy Written. Checking trends . Nail Your Launch.

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Connecting 2 the World: Lessons learned from New Communication Technologies in Organziational Life

Buzz Marketing for Technology

Last fall, I was asked to teach a special topics course for Communication Majors. As I had been doing a lot of research on social networking, the department head and myself came up with a course named New Communication Technologies in Organizational Life. The result is less formal communication (i.e. Posted by V Yonkers.

Wiki 113