Webbiquity SMM

AUGUST 11, 2015

population gets its daily news there; and 77% of B2C companies have acquired a customer through Facebook. Pinterest drives 25% of all retail website referral traffic. population gets its daily news on Facebook. Pinterest accounts for 25% of all retail website referral traffic. ( 12 Facebook Statistics and Facts.

Social Networking 100

Social Networking B2B Paper.li LinkedIn 100

Webbiquity SMM

FEBRUARY 10, 2015

Though 60% of people say they get their news from TV and 29% from newspapers, social media comes in third as a news source at 28%. Retailers are the biggest spenders on display ads, accounting for 21% of total spending. Internet Retailer ). Internet Retailer ). Internet Retailer ). Internet Retailer ).

Statistics 50

Statistics Social Media B2B Hubspot 50

Webbiquity SMM

NOVEMBER 16, 2018

Here are four ways you can break the ice and start the engaging conversations with your audience on social platforms: – Begin discussions on recent industry news. Holding contest and giveaways can be effective and popular, particularly for retail or hospitality marketers looking for ways to use social media for your small busines s.

Engagement 147

Engagement Social Media Survey Hashtag 147

Webbiquity SMM

DECEMBER 1, 2015

The good news: social ads are highly targetable and (at least for now) relatively affordable. Other than the nonprofit/education sector, retail & ecommerce have the highest level of social media engagement (people love their fashion and food brands), followed by manufacturing. NBC News ). Social is for customer service.

Social Media 100

Social Media Social Networking Real Estate CPC 100

Webbiquity SMM

OCTOBER 16, 2012

60% of people who use three or more digital means of research for product purchases learned about a specific brand or retailer from a social networking site. 48% of these consumers responded to a retailer’s offer posted on Facebook or Twitter. Two news users join LinkedIn every second. ( Jeff Bullas ). MediaPost ).

Social Media 229

Social Media Hubspot B2B Marketing 229

Webbiquity SMM

JANUARY 10, 2011

She then offers five recommendations for B2B Facebook use including offering a mix of original content and industry news, and asking questions. I’m still not sure that Facebook has more than one effective use for B2B marketing , but Karlie makes an interesting case. Top 75 Apps for Enhancing Your Facebook Page by Social Media Examiner.

Facebook 210

Facebook B2B Privacy MySpace 210

Webbiquity SMM

JANUARY 17, 2011

Pam Dyer puts her own unique spin on the Pew Twitter report, noting that 55% of these Twitter users share links to news stories, with one in eight doing this at least once per day. Roy Wells reports on research from the The Pew Internet & American Life Project detailing Twitter use in America. Who Really Uses Twitter, and How?

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

DECEMBER 2, 2014

Not a shock: retailers and restaurants are the most engaging industries on Twtitter. Google is #3. AllTwitter ). eBay is the most engaging brand on Twitter. Starbucks is the fourth-most-engaging, and also has the fourth highest number of followers of any major brand. AllTwitter ). Surprising: apparel brands are the least engaging.

NewsCred 273

NewsCred Statistics Social Media B2B 273

Webbiquity SMM

APRIL 9, 2012

FanTools uses “knowledge gained from across the FanTools network of small businesses to deliver plans” that enable local retailers, restaurants and other types of businesses to use exclusive coupon offers mixed with other content across their social networks to drive engagement and purchases. ShortStack.

Review 200

Review Tools Social Media Klout 200

Webbiquity SMM

NOVEMBER 12, 2013

At the top of the funnel, blog posts, news articles, press releases and social media content drive awareness. In the consideration stage, “category level” web page content, “long tail” blogs and news articles, newsletters, FAQs and white papers are most effective. Brandpoint ). 77% of B2B firms maintain blogs.

Statistics 226

Statistics Social Media B2B Journal 226

Webbiquity SMM

AUGUST 5, 2013

Blogs are rated by consumers as the third-most influential category of sites influencing purchasing behavior (after retail sites and brand sites) – yet they garner just 10% of social media budgets (comnpared to 57% for Facebook). Using photos provides a 37% increase in Facebook engagement and 14% increase in news release pageviews.

Statistics 214

Statistics Social Media B2B SEO 214

Webbiquity SMM

JUNE 6, 2011

He is the author of B2B Marketing Insider , a contributor for the SAP OnDemand blog and also a co-founder of social news site Business2Community.com. Speaker at TEDx and is regularly quoted in publications and news media, including Marketing Magazine, Canadian Marketing Association, Philadelphia Inquirer, Fast Company and City News Toronto.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Webbiquity SMM

SEPTEMBER 8, 2010

Another notable Pam Dyer post, this one summarizing a study from online advertising network Chitika which shows that Twitter is the best place to share news: 47% of the outbound traffic from Twitter goes to news sites, vs. 28% from Facebook, 18% from Digg and an imperceptable share from MySpace. decrease in traffic.

Research 191

Research Social Media B2B Statistics 191