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How social media collaboration can boost your strategy’s impact

Sprout Social

More than ever, companies need to bleed every ounce of impact out of their social media. Social isn’t just about awareness anymore. To stretch social media’s impact in your organization, set up a continuous feedback loop to collect and analyze data from your customers and stakeholders.

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6 integrations to get more from your social media management platform

Sprout Social

The social media market is saturated with different integrations, which is why Sprout is thoughtful about our approach. We heard many of our customers’ challenges around integrating with social media management tools and took notes. Q: How do you currently manage incoming leads from social media?

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How to Take a Collaborative Approach to Managing Social Accounts Across Higher Ed Departments

Social Media Strategies Summit

Higher education social media marketers face unique challenges. Far from managing accounts for one or two brands and sub-brands, they might be responsible for managing social media profiles across dozens — or even hundreds — of different departments. Nykiera Thomas , Social Media Coordinator, Oakland University.

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15 of the Best Free Content Calendar Templates

Social Media Strategies Summit

Social media marketing is tough. Indeed, one in eight social media marketers at small businesses say they struggle to post content consistently, while one in nine find it hard to create the content they need. If planning is a problem for your team, it’s time you start using a content calendar for social media.

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Fetching Friday – Resources Mashup & Blog World Preview

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. Use the tools and template herein to delegate the important tasks to your team. Social Media / Social Networking. The Resources Mashup.

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AI Marketing Tools To Help You Win in 2024

Hootsuite

AI marketing software can help draft content, generate SEO-friendly social captions, repurpose a blog post into a video, suggest an ad strategy, and so much more. Ready to step up your social media marketing with a little help from artificial intelligence? AI marketing tools for social media 1.

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How to Create an Editorial Calendar in 4 Steps

Writtent Blog

Start by creating or downloading a template, then add in everything you want to keep track of: authors, type of content, working title, where it will be published–you name it. If you need an editorial calendar template to get you started, Content Marketing Institute offers 2 calendars to track monthly themes and weekly content.

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