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Book Review: Social Media Marketing

Webbiquity SMM

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Don’t automatically assume they use the most popular social networks. .&# Social Events (e.g.,

Review 152
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Best Social PR Guides and Tips of 2010 (So Far)

Webbiquity SMM

Jeremy Porter writes a thoughtful piece on what hasn’t changed in PR (the need to communicate to and manage relationships with various audiences) and what has (dialog rather than monologue, metrics and measurement technology, the media landscape, etc.), and what PR pros need to do differently to succeed in this new environment.

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8 Tips for Becoming a Successful Instagram Influencer

Later

My favorite kind of longer-form caption is the microblogging caption, which I’d encourage you to start incorporating into your Instagram strategy as much as you can! A microblogging caption is exactly what it sounds like: a mini blog post. Research PR Firms and Make Introductions: . What really makes us confident, anyways? ?

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8 Tips for Becoming a Successful Instagram Influencer

Later

My favorite kind of longer-form caption is the microblogging caption, which I’d encourage you to start incorporating into your Instagram strategy as much as you can! A microblogging caption is exactly what it sounds like: a mini blog post. Research PR Firms and Make Introductions: . What really makes us confident, anyways? ?

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Why SEO is Easier than Social Media Marketing

Techipedia: Tamar Weinberg

3) Both SEO and social media, imo, require research before one starts. What happened to defining goals, setting a strategy, executing the campaign, and actually calculating metrics? But long term SEO success, like you said, is an ongoing process and requires constant attention. Which kind of makes it harder. (3)

SEO 178
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The Social Media Strategist

Social Media Network Marketing

Research existing and emerging social / professional networking channels, platforms, blogs, and applications for new ways to reach and engage in conversation with consumers. Author creative messaging and content for social media communications Awareness of latest social media developments, online behavior and trends.

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The Great Social Media Traffic Debate: Niche or General Networks?

Techipedia: Tamar Weinberg

Many people found the research interesting, but a number of people commented that the social networks probably shouldn’t be grouped together. Round 4 – Percentage of New Visitors The percentage of new visitors provides a basic metric for user loyalty. Good research, as always! No clear winner can be declared.