Marketing Publishing Social Media Vocus 
Adam Sherk
DECEMBER 2, 2009
Not surprisingly, social media gets the most attention with 80% of respondents indicating they plan to do more with it in 2010. Over time I’d expect to see social media monitoring tools grab more budget at the expense of both, as more and more focus is placed on direct communication with target audiences.
Webbiquity SMM
OCTOBER 5, 2012
Again, thank you for reading the MarketingSherpa Readers Choice top b2b marketing blog for 2012. Vocus vs. Cision (November 8, 2011). Vocus and Cision are both powerful and popular PR monitoring and management systems. 33 (of the) Best Marketing Strategy Guides and Insights of 2010 (February 14, 2011). So which is best?
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Adam Sherk
MAY 15, 2012
The Internet and social media have certainly made it easier to conduct media relations in a more efficient and less intrusive way. Being required to do cold-call follow-ups as a junior employee was one of the main reasons I gravitated toward other forms of online marketing as soon as they started to emerge. –Please.
Convince & Convert
JULY 9, 2013
Most of us are familiar with the concept of influencer marketing, i.e., marketing to a select group of individuals — such as journalists, bloggers, consultants, or industry analysts — who influence your buyers’ decisions. Most influencers that businesses target, especially B2B businesses, probably aren’t world famous media moguls.
Webbiquity SMM
JANUARY 12, 2011
Social media marketing, online PR and SEO are three tactics that are all powerful on their own, but have far more impact when used in a coordinated, synergistic manner. How can you amplify and extend new releases through social media? The Most Overused Buzzwords and Marketing Speak in Press Releases by Adam Sherk.
Adam Sherk
JUNE 29, 2010
Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Overused Buzzwords and Marketing Speak in Press Releases by Adam Sherk on June 29, 2010 Unique, one-of-a-kind, best-of-breed…blah, blah, blah. We see this type of marketing speak over and over in press releases and promotional materials.
Writtent Blog
FEBRUARY 28, 2014
Blogging is a highly effective medium for reaching a wide array of marketing goals. Example: Do you agree that direct mail marketing is dead forever? Example: Curious how content marketing could help your organization reach its marketing goals? Example: Are you ready to make the leap into content marketing?
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