Small Business Mavericks

SEPTEMBER 21, 2012

Mobile phones and other handheld devices have made social media more accessible to more people more often. And in many cases you can monitor your e-mail with your mobile phone as well, which means you can respond more quickly to customer service requests, sales opportunities, and other transactions that typically take place on social media.

Mobile 107

Mobile Social Media Smart Phone Upcoming 107

Small Business Mavericks

NOVEMBER 29, 2013

Cynthia Boris at Marketing Pilgrim reveals some interesting tidbits about tablets and smartphones regarding mobile advertising click-throughs. So now for the million dollar question: What are marketers to make of this? That said, people never go far without their mobile phones. Tablets dominate travel and local.

Mobile 101

Mobile Advertising Sports Small Business 101

Small Business Mavericks

JULY 25, 2013

There’s no doubt about it, the world is increasingly more mobile. When you consider that more than half of all cell phone users are using smartphones and that more than 90% of American adults have mobile phones, then you can begin to understand how important mobile marketing is. Mobile marketing is here.

Mobile 105

Mobile Directory Newsletter Small Business 105

Small Business Mavericks

JULY 16, 2014

There’s a new study that has been announced, “ Crème de la Crème: A Guide to Creating Successful Mobile Video Advertising Units.” This link is to the press release by the groups who conducted it and I can imagine it will be the subject of much debate in marketing. Bring Them In. Bring Them In. Symphony Not Noise.

Mobile 107

Mobile Press Release Small Business Advertising 107

Small Business Mavericks

MARCH 27, 2015

We’ve all seen how the relentless march to mobile is changing the way we do business. People are using mobile devices to search for what they want, whether it’s information to win an argument or running shoes to train for a local marathon. After that, the miles they ran may have been boasted about on social media.

Mobile 70

Mobile Sites Small Business Google 70

Small Business Mavericks

NOVEMBER 2, 2012

You know how I feel about mobile marketing. This is just more evidence that mobile marketing is coming into its own. There are a lot of ways to market your business to the growing mobile market. Facebook marketing. Video marketing. Marketing is changing. Organic SEO. Constantly.

Marketing 168

Marketing Foursquare Mobile SEO 168

Small Business Mavericks

JANUARY 7, 2012

It needs to be because more people today are using their phones to access the Internet and you will be left in the dust as far as users to your site go if you are not mobile web ready. Your first step is to see if your site is mobile ready. This is another step to your marketing strategy. So, how do you do it?

Mobile 79

Mobile Smart Phone iPhone Sites 79

Small Business Mavericks

SEPTEMBER 23, 2014

That final segment of the marketing journey — the “last mile” before conversion — is pretty important because that’s where the final decision was made to commit to your business by purchasing what you offer. Local Internet Marketing last mile local marketing mobile users responsive web design'

Strategy 107

Strategy Marketing Mobile Study 107

Small Business Mavericks

DECEMBER 8, 2014

This auction is for licenses being used for fixed or mobile wireless services. What Does Mobile Do To Your Marketing Plan? Whenever you are using your mobile device, you are using some part of that wireless “highway” and are affected by the traffic on it. Why Do I Think Mobile Marketing Is Going To Explode?

Wireless 98

Wireless Marketing Mobile Directory 98

Small Business Mavericks

JULY 2, 2011

They are becoming more and more popular and present themselves as an awesome way for businesses on the go to take advantage of mobile marketing. I certainly don’t think mobile marketing is going anywhere. You can always redirect your mobile marketing efforts later if the trend changes or migrates to new devices.

Marketing 161

Marketing Mobile Small Business iPhone 161

Small Business Mavericks

JULY 11, 2012

I was taken aback after seeing how marketers and ad agencies differ in their use of specific online marketing tactics. It seems that neither marketers no ad agencies have increased their value on blog content since 2009. I have nothing against any of those marketing tactics. Don’t get me wrong.

Marketing 164

Marketing Reputation Mobile Advertising 164

Small Business Mavericks

JUNE 12, 2014

Cynthia Boris of Marketing Pilgrim makes a good point in her discussion of the way Millennials check their smartphones 43 times per day, and other interesting facts. This is a big difference from how marketing used to work. In the old days, the customer was fairly passive until your marketing got them motivated to go out and buy.

Marketing 87

Marketing Mobile Small Business Survey 87

Small Business Mavericks

DECEMBER 26, 2012

Still, I can’t help but wonder how a $99 tablet would affect social media marketing, mobile marketing, and e-book marketing. But if they can get that additional functionality at the same price, or slightly more, than simple e-reading technology, would that put the e-reader out of the market? I think it could.

Marketing 156

Marketing Small Business Mobile Price 156

Small Business Mavericks

JULY 25, 2014

It’s a good way to see how trends grow and die all over the world and give a larger perspective on marketing and local search. Local Search Is Usually Mobile. One thing that strikes me as I look at Yelp Trends is the fact that most of the searches were probably on a mobile device.

Marketing 87

Marketing Mobile Trends Engineering 87

Small Business Mavericks

NOVEMBER 27, 2015

One of the most important things a business can do with online marketing is understand how search algorithm works. When you take the time to study how the search algorithms operate and why they are important to your business, then you’ll be able to develop a search engine marketing strategy that is both effective and practical.

Google 70

Google Guidelines Marketing Mobile 70

Small Business Mavericks

SEPTEMBER 9, 2014

Marketing Pilgrim’s Cynthia Boris asks that question in her post “ Most moms watch video on their smartphone…but what are they watching? ” It looks at recent studies of mobile phone use among US moms, and it is pretty interesting. How-To/Tutorial Videos. If it is appealing, it can be shared in an instant.

Video 111

Video FAQ Marketing Mobile 111

Small Business Mavericks

DECEMBER 24, 2013

Never mind why this is so, but if that’s the direction that computer usage is going in, then it would behoove content marketers to pay close attention. It may be that someday you will do most of your online marketing toward people who own tablets and not laptops or PCs. That’s less revenue in your pocket.

Marketing 98

Marketing Mobile Small Business Survey 98

Small Business Mavericks

DECEMBER 31, 2014

In the field of marketing, I think there are exciting things happening: FCC Auction 97 is on hold until January 5 and current bids are totaling well over 44 billion dollars. Wireless internet access and mobile devices are changing the way people interact with businesses and changing it fast. Marketing has to keep up with that change.

Wireless 117

Wireless Marketing Mobile Advertising 117

Small Business Mavericks

NOVEMBER 28, 2014

The site says that all video views — including ads — number about one billion every day, with 65% of those views on a mobile device. So if you aren’t looking at video ads as a marketing strategy, you may want to think about changing your mind. Video Marketing facebook Facebook ads video ads'

Video 137

Video Facebook Marketing Retail 137

Small Business Mavericks

OCTOBER 2, 2014

Now, marketing isn’t warfare, but there is a real similarity in the idea that strategy has to be flexible. In marketing, this happens when a PPC campaign is cherished despite results, or when a slogan is kept even when nobody but the boss likes it. marketing tactics. mobile marketing. customer satisfaction.

Strategy 127

Strategy Marketing Campaign SEO 127

Small Business Mavericks

JULY 3, 2011

It’s important, as a small business, to have a content marketing strategy. A better strategy is to plan your content marketing so that all levels of your content work together for the good of your customers and your company. Will you design a mobile site for your mobile customers? What’s the alternative?

Content 164

Content Marketing Small Business Newsletter 164

Small Business Mavericks

SEPTEMBER 21, 2015

One might be tempted to think that, since YouTube is the second largest search engine online, video marketing is an over-used–or, at least, widely used–form of online marketing. As of January of this year, content creation has the second largest share of digital marketing budgets. Why Video Marketing Is Under-Used.

Video 70

Video Marketing Case Study Mobile 70

Small Business Mavericks

AUGUST 28, 2015

Internet marketing has come a long way since the first days of the Web. More tools have been developed to help Internet marketers implement and measure successful marketing campaigns, and when we think about online marketing tools and tactics we often think about search engine optimization, e-mail marketing, blogging, and social media.

Press Release 70

Press Release Directory Tools Marketing 70

Small Business Mavericks

APRIL 10, 2011

Google seems to be paying a bit more attention to this local mobile marketing product, which it seemed to have abandoned as of last year. Contact Us | Home Site Map | Legal Notices Small Business Mavericks is a part of Melberg Marketing, Inc © 2006 – 2010 Melberg Marketing, Inc., You must be logged in to post a comment.

Small Business 156

Small Business Case Study Press Release Marketing 156

Small Business Mavericks

AUGUST 6, 2014

Marketing channels are so much a part of business that the question “ Have marketing channels become irrelevant? ” seems a bit threatening to those of us who are marketing for a living. Whether it’s multi- , omni-channel, or whatever new thing comes along — marketing is still the same in the basics.

Marketing 87

Marketing Mobile Advertising Tools 87

Small Business Mavericks

MARCH 30, 2011

What You Can Learn From Web TV » 5 Current Internet Marketing Trends With Staying Power Trends come and go, but not all trends end up going. Mobile Search – Seriously, mobile phones have hit the market big time. Mobile search is big and I predict it will get bigger. I mean, it slowed down.

Trends 156

Trends Case Study Press Release Marketing 156

Small Business Mavericks

NOVEMBER 1, 2013

At least, that’s what Experian Marketing Services says. Does that change how you view online marketing? Will you change how you’ve been marketing to young moms? This demographic is also more likely to access the Web from their mobile phones than the rest of the population. Young moms.

Marketing 107

Marketing Social Networking How To Mobile 107

Small Business Mavericks

FEBRUARY 6, 2011

» Is E-mail Marketing More Effective Than Social Media Marketing? It seems that e-mail marketing is still one of the most efficient and cost effective channels available to businesses – that’s both online and traditional brick and mortar businesses. Are The Yellow Pages Outdated?

Social Media 187

Social Media Marketing Small Business Case Study 187

Small Business Mavericks

MAY 9, 2011

Why Quora Is The New Twitter » What’s An Internet Marketing Strategy Consist Of? If you’re new to Internet marketing and you’re not sure what an IM package might consist of, relax. Strategic Internet marketing takes time. Therefore, it’s important to know your market.

Small Business 150

Small Business Strategy Case Study Press Release 150

Small Business Mavericks

MARCH 10, 2011

Tags: apps , customer service , iPhone , iphone apps , small business This entry was posted on Thursday, March 10th, 2011 at 11:48 am and is filed under Mobile Marketing for Small Business.

Small Business 189

Small Business iPhone Marketing Case Study 189

Small Business Mavericks

OCTOBER 9, 2015

When Internet marketing started taking off and businesses began to implement it into their overall marketing strategies, there was no precedent for incorporating electronic and digital marketing techniques into a traditional marketing plan. Video marketing has matured. Video marketing has matured.

Marketing 70

Marketing Meeting Strategy Mobile 70

Small Business Mavericks

SEPTEMBER 13, 2011

Online marketing is getting more and more complicated every day. You have more channels for marketing your message, products, and services than you’ve ever had in your life, but which ones are the most important? When it comes to marketing online, here are a few of the channels you have at your disposal right now, today.

Hubpages 87

Hubpages Directory Marketing Tumblr 87

Small Business Mavericks

DECEMBER 4, 2014

We just got past one of the most intense weekends for marketers — the official start to the holiday shopping season. This year, a nice overview of who won the marketing contests can be found over at Marketing Pilgrim. Whether you celebrate Christmas or not, this is the time of year to shop.

Mobile 98

Mobile Banking Overview Small Business 98

Small Business Mavericks

MAY 13, 2014

When you look at what mobile marketing is, it’s this: one message aimed at multiple targets. Trying to figure out which content and formats will hit all those devices and platforms with a successful performance is one of the difficulties marketers face. How does a business decide which mobile marketing strategies to use?

Mobile 79

Mobile Small Business Strategy Sites 79

Small Business Mavericks

DECEMBER 11, 2013

Mobile traffic is relevant – Mobile engagement is not going away. Mobile traffic is growing, and if you don’t have a responsive website in 2014, then you are way behind the online marketing curve. You should be tracking your mobile traffic and increasing your engagement with mobile users.

Analytics 98

Analytics Mobile Cost Statistics 98

Small Business Mavericks

FEBRUARY 9, 2015

Recently, Jennifer Slegg of the SEM Post wrote about Google continuing to send more warnings about non-mobile-friendly websites to webmasters. Since one of the ranking factors in their search is being mobile-friendly, that’s what the algorithm is set up to look for. Mobile-Friendly Sites Matter.

Wireless 70

Wireless Google Mobile Compete 70

Small Business Mavericks

SEPTEMBER 10, 2013

Business Insider recently observed that both Facebook and Twitter have surpassed the 50% revenue mark from mobile users. That’s not surprising given that mobile usage is going up by the day. Mobile marketing is a big thing, but social media advertising is even bigger. Are you going to join the movement?

Advertising 98

Advertising Social Media Patterns Mobile 98