Webbiquity SMM

FEBRUARY 28, 2011

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! Technology: Software, Internet. • Diane Davidson – Sr.

List 155

List Twitter Brands Microsoft 155

Webbiquity SMM

SEPTEMBER 1, 2010

Specifically, 89% said they turn to blogs for story research, 65% to social media sites such as Facebook and LinkedIn, and 52% to microblogging services such as Twitter.” Share this on LinkedIn. Share this on Technorati. How to Reach Out to Bloggers by Chris Brogan. Share this on del.icio.us. Share this on Facebook. Tweet This!

Press Release 200

Press Release Tips HootSuite Alltop 200

Webbiquity SMM

MAY 24, 2010

While offshoring works well for tasks like IT consulting services and software application development, it tends to be less efficacious for market-facing activities. Share this on LinkedIn. Share this on Technorati. Since social media marketing is labor-intensive, we should offshore it. Ooh, not a good idea. Post on Google Buzz.

Social Media 220

Social Media Marketing Cost Guidelines 220

Webbiquity SMM

JANUARY 24, 2011

Runawre’s TestDrive® suite of services provides software developers with marketing tools and a hosted interactive online demo environment that allows customers to evaluate real software in their web browser, complete with tutorials and detailed usage reporting. Share this on LinkedIn. Share this on Technorati.

Tools 206

Tools Social Media Lithium Sysomos 206

Webbiquity SMM

AUGUST 23, 2010

You wouldn’t buy a new machine tool or enterprise software application without an ROI analysis, so why should social media be any different? Share this on LinkedIn. Share this on Technorati. The “yes&# crowd argues that of course social media can be measured, and must be in order to demonstrate value to the business.

ROI 193

ROI Social Media Vocus Metrics 193

Webbiquity SMM

NOVEMBER 10, 2010

But caller ID, DVRs and ad blocking software have put consumers in control of the marketing messages they see; traditional interruption marketing is becoming progressively less effective. For example, if you generated a lead through LinkedIn, and that buyer appears to be very active there, communicate with him/her through LinkedIn.

Social Media 176

Social Media Hubspot SEO Diagrams 176

Webbiquity SMM

JUNE 14, 2011

Don’t overlook the value of native searches on LinkedIn, Twitter, YouTube and Technorati. Though both Genoo and Eloqua provide marketing automation software, they fit at opposite ends of the market in terms of company size, so they rarely compete. And correlations are good data. • In social media, be a voice not an echo.

B2B 164

B2B Sentiment SEO Klout 164

Webbiquity SMM

FEBRUARY 7, 2011

Dan Neely discusses which social networking sites get the most attention from marketers (Facebook, Twitter, LinkedIn, no surprises there), how marketers can best use social media for branding and business development, and concerns about the use of social media in brand planning. How are marketers really using social media? Social Media Tools.

Social Media 198

Social Media Tools Tips ROI 198

Webbiquity SMM

AUGUST 2, 2010

Companies cited as role models include web conferencing provider Dimdim , HR software provider Taleo and telecom firm Unified360. Share this on LinkedIn. Share this on Technorati. Take advantage of the medium using pictures and other media. Don’t create a business Facebook page without checking out this report. Tweet This!

Report 174

Report Social Media B2B GPS 174

Webbiquity SMM

JANUARY 10, 2011

And though a website used primarily by young people to post embarrassing pictures of themselves and by older people to share cute pictures of their progeny would seem an odd venue for selling after-shave or enterprise software, both b2c and b2b marketers have embraced the platform in droves simply due to its incredible scale and reach.

Facebook 210

Facebook B2B Privacy MySpace 210

Webbiquity SMM

MARCH 1, 2011

The Internet, and specifically blogging software, solved these issues. But blogging takes work, as people discovered, which is why of the more than 150 million blogs that have been launched, PR and social media monitoring software firm Vocus tracks only about 20 million. Share this on LinkedIn. Share this on Technorati.

Social Media 160

Social Media Vocus Digg Adwords 160