Achieving App Impact: Using SMS To Encourage Ongoing Engagement. Featured Mobile Apps MobileGroove Africa App Economy AppShed BlackBerry Crittercism ed tech Henry Chesbrough iPad iPhone Mobile application development mobile appsMonths of research, hard work and teamwork enter a new stage today as I deliver the final manuscript to the team at Adams Media for a new kind of app book ebook that equips developers, small businesses and brands with the business basics they need to produce and market mobile apps. Mobile App Economy is booming. Open for everyone. App marketing matters. MORE >>

Download these best Women safety apps for your smartphone and it could help you send emergency SOS SMS alerts, emails, Facebook notifications and even call friends with a single tap of the app should you need help while travelling alone at night, or being confronted with a threatening dangerous situation. Download for iPhone and Android. CircleOf6  app when used will send a predecided SMS to your friends with your GPS location and a ‘Come and Get Me’ message. For iPhone and Android. Download now for iPhone, Android and Blackberry. OnWatch. Life360. MORE >>

Others : Phone numbers for recorded message or SMS opt-in. Is it a video, opt-in for e-newsletters, opt-in of SMS texting, or special content that is only for a mobile landing page. Test on multiple mobile phones (Android, iPhone, BlackBerry, etc.) Stephanie True Moss , is chief creative officer at True Moss Communications , Inc., a creative design group that offers Web Design | WordPress | Mobile | Print | SEO | Graphic Design | Social Media | QR Code Consulting. Smart phones are everywhere and so are  QR Codes ! QR codes are the star of Macy’s current “ Backstage Pass ”. MORE >>

They also can make use of the GPS, phone, SMS, Internet connection, and more. Don’t use Flash because it is not compatible with iPhones. Stephanie True Moss is the founder and chief creative officer of True Moss Communications, Inc. and editor of QRmedia.us. The mobile revolution is happening! Increasingly, mobile smart phones and tablets are shifting our attention away from our desktop and laptop computers to our mobile devices. As consumers access the Internet from these devices, marketers need to be focused on finding shortcuts for quicker and easier entry points. Launch. MORE >>

The report looked at mobile applications, mobile sites, mobile marketing (including SMS) and overall innovation and integration, ranking brands included in the study on their Mobile IQ score. The main reason these brands appear to be lagging behind is because they fail to utilise the unique platforms that m-commerce, iPhone and iPad apps offer. User experience problems on the iPhone. As the report suggests, the majority of the 70% of brands which have iPhone apps appear to consistently fail to make sure that the user experience is really excellent. What’s next? MORE >>