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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Perhaps this is a “take heed&# call to community participants who engage on the social web, but while ExpertCruiser warns its readers that this is a scummy practice, in reality, scouring social sites for mentions of your product, service, and even your competitors is nothing new. My one and only cruise was free, I won it.

Brands 133
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Choice of Form: Two Legal Seminars As Social Media

Techipedia: Tamar Weinberg

Typically, a fair portion of the class involves group work and some interactive elements — we’ve had discussions, card games, Jeopardy, chart-making, a range of Montessori activities, videos, song-writing and much more.

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7 Traits of Highly Effective Viral Videos

Techipedia: Tamar Weinberg

Videos that have a completely unplanned “wow&# element to them definitely travel far in social circles. To be sure, though, solicit feedback from a group of trusted peers not directly involved in your company or marketing objectives before going ahead with publishing the video, since you need an unbiased opinion.

Video 236
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How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

I personally learned about Roger Smith Hotel at a social media conference and was told that it’s the place to be. The word of mouth has traveled, because Pamela Slim learned about the hotel from Jonathan. If you’re constantly broadcasting and not building bridges, your social media engagement will only travel so far.

Hotels 245
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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

Then and Now In the good old days, say from the 1850s onwards, marketing was mostly a one way “communication&# : companies advertized their wares via local media like newspapers, magazines, and traveling salespeople. Anyone can set up a website for their personal voice; we call that a blog.

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How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

Don’t use a Facebook Group. Of over 1500 friends that I have, I’m constantly being pitched to join groups I have no interest in. That might not apply to Facebook fan groups but the idea is similar. Reply Tamar Weinberg May 6, 2010 at 10:17 pm Tove, I still would never recommend groups. It’s an irritant.

Facebook 279
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

There are tremendous social media applications in real estate, but so many don’t “get it&#. It’s not a Facebook group, it’s not a YouTube video and it’s not how many follow you on Twitter. link] Jay Thompson This may be the best post on social media I’ve seen. It’s how you engage.