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10 Reasons Market Research is Critical to Social Media

Adam Cohen

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. Knowing Customer Behaviors What internal group knows more about your customer’s behaviors and acts? More about this blog here.

Research 265
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Social Media in the Industry: Customization is the Key to Success

Techipedia: Tamar Weinberg

Without a clear methodology of measuring ROI, many businesses are still cautious to spend their marketing budget on social media and web 2.0. Join relevant groups and join in the conversation. As a rule of thumb, Facebook is great for local advertising while Twitter is better for targeting niche groups. Real Estate.

Industry 231
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Barcamp Delhi 5: Spreading the Word out !

The Marketing Blog

The research which their focus group discussions revealed was that Indian customers are not price sensitive, they are value sensitive. The scope of my blog-posts span across the Enterprise 2.0 However, I still review some Web 2.0 Money Saver stretches the concept to make it a win-win for all by feeding on ’dependencies’.

Startup 109
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Connecting 2 the World: Some thoughts on Work Literacy

Buzz Marketing for Technology

accountants, instructional designers, education, consultants), knowledge that is both part of the physical product and the product itself (software engineers, hospitals, retail), and knowledge needed to produce and service a physical product (process engineers, customer service, repairmen). Corporate Policies on Web 2.0.

Web 2.0 100
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Connecting 2 the World: Formulating the new work literacy framework

Buzz Marketing for Technology

Tony and Michelles comment on my blog about "simplifying" a framework to make it accessible reminded me of the comments members of a group of researchers I belong to are always saying about my models/frameworks: They are very complex. Corporate Policies on Web 2.0. Group communication and the wiki. ► May. (10).

Skills 100
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How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

Today, it appears every retail or business concern says ‘follow us on Twitter’ or ‘be our friend on Facebook.’ We recently shared the story to a large group of Dallas hotels. I was very motivated to tweet about the hotel when I was staying there, which can only help spur business from my followers.&#

Hotels 245
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What Do They Mean by Social Any Way?

Socialized

For the techie, social software is most likely built using Web 2.0’s There are so many common interest groups built in to eBay’s 88 million users, like auto enthusiasts, antique collectors, and crafts people. It’s encouraging that Web 2.0 But what does it really mean? The term carries multiple meanings.

Web 2.0 154