Small Business Mavericks

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5 Ways Social Media Can Generate Leads

Small Business Mavericks

It can be a video, an e-book, a special report, or anything at all that your site visitor downloads. Groups – Affinity groups are a great way to generate leads. By getting people to join your group on LinkedIn, Facebook, Google+, or another social media site, you are essentially inviting them into your circle.

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5 Ways Social Media Can Generate Leads

Small Business Mavericks

It can be a video, an e-book, a special report, or anything at all that your site visitor downloads. Groups – Affinity groups are a great way to generate leads. By getting people to join your group on LinkedIn, Facebook, Google+, or another social media site, you are essentially inviting them into your circle.

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6 Things You Should Be Doing Now With AdWords

Small Business Mavericks

Move keywords to their own ad groups. Review your “see search terms” report to find negative keywords. They eliminated wasteful keywords, set accurate bids, and tested more than 50 ads per ad group to find the winning combination of negative keywords, ads and bid. 6 AdWords Foundation Blocks. Adjust your ad schedule.

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Developing Your LinkedIn Social Selling Strategy

Small Business Mavericks

According to the authors of a new e-book titled “ Cracking The LinkedIn Sales Code ,” top LinkedIn sellers spend 6+ hours per week on the social network and are engaged with 30+ groups. The report offers some astounding statistics about how top sellers use LinkedIn to find prospects and close sales.

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How To Use Long Tail Keywords

Small Business Mavericks

All the phrases that drop down when you start typing in the search box have possibilities as long tail keywords, but there’s a catch: the phrase has to be something your targeted group is using. Look at your search query report to see what is already being used and build on what you have.

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Is E-mail Marketing More Effective Than Social Media Marketing?

Small Business Mavericks

At least, that’s according to data reported on WebProNews recently. What may surprise many small business owners is that social media marketing is so far down the list, especially when it comes to two-way communications. The data suggests that 19% of respondents rated promotional e-mails as influencing their visits to websites.

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Are You In This 90%?

Small Business Mavericks

SC Magazine’s Adam Greenberg reported on the problem in his article, “ RSA 2015: Point-of-sale system security is lacking.” Security Details Keep You In The Right Group. Nobody wants to be in the group of businesses dealing with reputation damage from security breaches. He was a great salesman.

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