Akamai Marketing
JULY 7, 2011
Its not that I don’t like Google+, I do. I think its a brilliant integration of Google’s products. I think there are both useful and fun elements to Google+. I suspect it will, but that depends on what Google’s end goal is with Google+. So, you see, Google+ is already a game changer.
Akamai Marketing
SEPTEMBER 20, 2011
What’s needed for a successful social media campaign? The truth is a successful social media endeavor requires hard work, time, commitment and a dash of good luck. But if your business is considering getting serious about social media with a social media professional, there are some things that you should know.
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Akamai Marketing
DECEMBER 29, 2011
This is the 2nd year that I’ve published my social media resolutions. Fine Tune Karma for Business: I kept at this social media mantra this year and it worked for me and it worked for my clients. I’m pleased with the social media story telling this year. Here’s my 2011 scorecard: ?
Akamai Marketing
JULY 28, 2011
Again, I’ll say that what you should measure depends on your strategy, what are you trying to accomplish with social media? PostRank will help balance out the information from Google Analytics, including RSS feed tracking and conversation on Twitter surrounding a particular link. Increased brand value?
Akamai Marketing
MAY 19, 2015
Google generally does this really well when it launches products. Google definitely has marketing to early adopters down. Early adopters like intrigue and creativity, they aren’t particularly attracted to social attention in a public way. Early Adopters Are Attracted to Art, Emotion and Adventure.
Akamai Marketing
FEBRUARY 8, 2011
Most obvious of these is Google Analytics. Because if you are creating content, you are likely distributing and promoting that content in variety of ways, including social media. What’s your social currency? Its that we need a tool that does what it does really well. Enter: PostRank.
Akamai Marketing
JUNE 26, 2012
For me, one of the more fascinating aspects of social media is the impact it has had on our culture. Depending on how you look at it, social media has either revolutionized communication, or made it easier to do what we did 100 years ago. One would think that the culture of social would be embraced by employees.
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