Convince & Convert

OCTOBER 22, 2021

Scroll through Facebook’s News Feed. However, a vast majority spend less than an hour scrolling through their feeds. Leverage this highly engaged focus group for feedback. If you’re citing a third-party source, make sure you’re highlighting a reputable publication. Your employees each have a morning ritual.

Survey 127

Survey How To Education Hotels 127

Hootsuite

NOVEMBER 3, 2020

With social commerce, you might see a pair of sweet strawberry-print clogs on your Instagram feed, hit “shop now” and complete the purchase right there in the app. Or, you could spot a well priced umbrella as you’re scrolling through your Facebook feed, click “Buy.” Social commerce offers an instant focus group.

Brands 145

Brands HootSuite Instagram Price 145

Sprout Social

DECEMBER 5, 2022

But it can be huge for your reputation—responsiveness leads to a more favorable view of your company. Social media is an always-on focus group. You already know that social media algorithms fill feeds with posts based on relevance—not necessarily recency. Ability to crowdsource. Filter bubble and misinformation.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Sprout Social

JANUARY 12, 2023

When developed with integrity and incorporated into your business’s operations, your brand values provide an essential roadmap for maintaining your public image and brand reputation. We did this by sending an open invitation to the entire company and then whittling it down to a working group of 15 individuals. Gather feedback.

Brands 126

Brands How To Authentication Exercises 126

Bill Hartzer

MAY 26, 2010

Some people think they can just send out a couple of surveys , or do a few focus groups , and gather all the information they need about the public’s opinion about their products. Imagine being able to look through the different twitter feeds and finding out what good (or bad) is being said about your brand.

Brands 115

Brands Klout Reputation Digg 115

Convince & Convert

NOVEMBER 17, 2016

Scroll through Facebook’s News Feed. Sure, there’s always going to be the 10 percent of surveyed employees who spend over two hours on social, but the vast majority spend less than an hour scrolling through their feeds. Image via Unsplash. Your employees each have a morning ritual. Grab a cup of coffee. Respond to emails.

Survey 60

Survey Education How To Hotels 60

Convince & Convert

OCTOBER 12, 2010

It simply won’t happen, especially in a tight economic landscape where backs are to the wall, reputations hang by a thread, and experimentation is regarded with the same relish we’d have for a root canal. Increase in goodwill equals better response to conventional advertising, which feeds the virtuous circle.

ROI 125

ROI Social Media Small Business CPC 125