Buzz Marketing for Technology

NOVEMBER 13, 2015

This webinar featured Meagan Fish ( @ iRobot ) Global Social Media Manager, iRobot, Andrew Ashton (@ @AndrewLAshton ) Digital Marketing Specialist, Pizza Hut and Jordan Slabaugh (@ jordanv ) Vice President of Marketing, Wayin. You can also scan the highlights of this webinar on Twitter by reading the Storify below.

ROI 100

ROI Communities Storify Upcoming 100

Razor Social

AUGUST 10, 2017

The following chart is taken from a survey conducted by Curata (content curation and content marketing platform), showing how businesses share curated content with their customers and prospects. Storify – Create or find stories. Imagine that you missed a really great conference but you heard that someone ‘storified’ it.

Curation 111

Curation Curata Storify Tools 111

Buzz Marketing for Technology

JUNE 10, 2015

This webinar was sponsored by Synthesio and featured Brian Melinat (@ brianmelinat ) Director of Marketing Analytics within Dell, Kristine Vick (@ kristinevick ) Principal in the Digital and Content team at SAS, and Ben Lapidus (@ benlapidus ) Senior Sales Engineer at Synthesio. Connect social media to SEO activities to increase SEO.

ROI 100

ROI Platform Storify Sentiment 100

Buzz Marketing for Technology

JANUARY 27, 2016

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of The ROI of Influencer Marketing. This webinar featured Eric T. You can also scan the highlights of this webinar on Twitter by reading the Storify below.

ROI 50

ROI Influencer Storify Marketing 50

Buzz Marketing for Technology

JANUARY 5, 2015

This webinar was sponsored by Act-On Software and featured Mike Stenberg ( @stenmic ), Global Vice President of Digital Marketing for Siemens, and Andrew Ashton ( @AndrewLAshton ) Social Media Analyst at Yum! In Mike’s case, he has 160 markets to evaluate, while Andrew has 120.

Storify 100

Storify Yammer Engagement Sentiment 100

Buzz Marketing for Technology

FEBRUARY 17, 2016

This webinar featured James Hilliard (@ hillyprods ) President & Executive Webcast Producer for Hilly Productions, Bree Baich (@ BreeBaich ) Transmedia Mastermind “The Storyteller“for SAS Institute and Jamie Turner (@ AskJamieTurner ) CEO of SIXTY. To get a copy of the slides or to listen to the replay, please click here.

Storify 100

Storify Content B2B Social Media 100

Buzz Marketing for Technology

SEPTEMBER 17, 2015

This webinar featured Jason Kapler ( @ jasonkapler ) Vice President of Marketing at LiveWorld, Dan Gingiss (@ dgingiss ) Head of Digital Customer Experience and Social for Discover Card and Kristina Libby (@ KristinaLibby ) Head of Consumer Communications at Microsoft.

Liveworld 100

Liveworld Company Storify Microsoft 100

Buzz Marketing for Technology

JUNE 1, 2015

This webinar was sponsored by Tracx and featured Nolan Carleton ( @ ParsleyCarleton ) Lead Consultant Program Execution at AT&T, DeShelia Spann ( @ DeSheliaSpann ) Digital Marketing Strategist at Eaton and Danielle Gerson ( @ tracx ) solutions engineer at Tracx.

Collaboration 100

Collaboration Storify Upcoming ROI 100

Buzz Marketing for Technology

DECEMBER 5, 2014

Cause Marketing will be in vogue in 2015 – Don cited several example companies (CVS comes to my mind when I think of good cause marketing). If content is king, then analytics is queen – Content marketing will continue to be “king”, and to stay competitive companies will need to become more efficient with their social analytics.

Storify 100

Storify Cause marketing Comparison Collaboration 100

Waxing UnLyrical

DECEMBER 16, 2013

Why: On July 2nd, #measurePR did not have a featured guest, but instead held a community chat where everyone talked about how they got interested in measurement. Why: If you prefer to view the entire transcript visually from December 3rd, Sandra Fernandez created a lovely Storify of the chat. measurePR transcript for July 2.

Storify 216

Storify Press Release Case Study Hashtag 216

Convince & Convert

JULY 23, 2015

One of the more involved activations of World Emoji Day came from Disney, which created a two and a half minute video featuring emojis re-enacting Frozen. Featuring only sounds, music, and emojis, the video is both clever and uniquely Disney. Plus, Storify integrates nicely with Twitter to have a visual slideshow experience.

Company 60

Company Storify Education Newsletter 60

Writtent Blog

MARCH 4, 2014

What if a marketer was only as good as their content marketing tools? The brands that succeed at content marketing are those that take an agile stance. While some of the content marketing tools trending in 2014 are familiar, many of the rest are brand-new and probably worth adding to your program. Image credit: evernote.

Tools 111

Tools Content Marketing WordPress 111

Akamai Marketing

AUGUST 29, 2011

Generally speaking though, they lend themselves to community building and time saving features. to my own website, but that isn’t a feature offered at this time. Storify is another Twitter curation tool and a story-teller’s dream. You can add Storify to your website, which I appreciate.

Curation 255

Curation Paper.li Storify Tools 255

Buzz Marketing for Technology

JULY 29, 2015

This webinar featured Ira Haberman ( @ irahaberman ) Director of Storytelling at BrainRider, Ned Kumar (@ nedkumar ) Digital Strategist for FedEx and Sean Williams (@ Colorado2NYC ) Consumer Promotions Social Media at JetBlue Airlines. You can also scan the highlights of this webinar on Twitter by reading the Storify below.

Data 100

Data Storify Strategy Airlines 100

Social Media Marketing

JULY 10, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 167

Social Media Storify Flipboard Press Release 167

Social Media Marketing

MAY 29, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 164

Social Media Yahoo Storify Flipboard 164

Convince & Convert

OCTOBER 9, 2015

You hear about creating content like it’s the Mother Teresa of marketing, but when you focus your efforts on it, you just can’t seem to get the results you’ve been promised. And we know that content marketing can help you do that. It features valuable stats. Sound familiar? It’s shareable.

Content 60

Content How To Storify Hubspot 60

Webbiquity SMM

FEBRUARY 21, 2017

Although content marking is now a nearly universal practice—with 93% of B2B marketers using content marketing— half of all marketers still rank “producing enough content” as one of their top five challenges. Fortunately, content marketers don’t have to do it all themselves. 1) Storify.

Curation 214

Curation Tools Curata Flipboard 214

Buffer Social

AUGUST 1, 2016

7,071,023 reach – Facebook Marketing with Erik Fisher. Afterward, Nicole would curate the tweets into a Storify story and blog recap and document the stats in an internal document. We currently curate a handful of tweets into a blog recap each week and no longer do a Storify for each chat.

Twitter 40

Twitter How To Storify Communities 40

Sprout Social

MARCH 7, 2017

Twitter marketing involves a lot of moving parts. Engaging with your audience , managing your followers and creating content are just a few of the responsibilities marketers take on every day. If Twitter tools were tangible products, most marketers would probably have a bin full of them covered in dust, sitting in the basement.

Storify 95

Storify Tools Twitter Hashtag 95