Convince & Convert

MAY 26, 2010

What you’re doing on Twitter isn’t a social media strategy, it’s a tools strategy. I don’t believe Twitter and Facebook will always dominate. First, figure out how you’re going to be social, and then worry about how you’re going to do social. Facebook fan pages are email newsletters 2.0

Social Media 136

Social Media Consultant Video Strategy 136

Convince & Convert

JULY 28, 2010

This is the strategy of creating a Social FAQ. Website surveys, email surveys, Facebook inquiries, focus groups, telephone calls to 25 customers each month. The Key to Social Media Success is Just 2 Letters Why Content Marketing Matters To Me And Should To You [link] Howie at Sky Pulse Media This is what Sky Pulse Media is built on.

Social Media 151

Social Media Strategy Consultant B2B 151

Convince & Convert

MARCH 3, 2010

Agencies should also be working with clients on using social media as a market research tool, by surveying fans or creating dedicated, invite-only brand communities that serve as a living focus group. Keep Score Social media metrics are widely available, but require effort and integration to be gathered and analyzed successfully.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Convince & Convert

APRIL 7, 2010

Now, I’m not suggesting Foursquare will ever approach Twitter’s level of ubiquity, much less Facebook’s. Because Foursquare makes very little sense unless you’re in a physical location like a store, restaurant, etc. At least it is for me.

Foursquare 152

Foursquare Analysis Consultant Mobile 152

Kikolani

SEPTEMBER 10, 2010

5 links to boost your Facebook marketing leverage – Facebook marketing basics for green businesses – six main things to think about when planning your Facebook strategy. Static FBML Facebook transition to iframes – experts discuss the upcoming changes. Social Media / Social Networking.

Mashup 116

Mashup Resources WordPress Press Release 116

Convince & Convert

MARCH 22, 2010

This program is being produced by Mike Stelzner, who runs the successful Social Media Examiner site (where I write monthly).

Price 108

Price Social CRM Social Media Consultant 108

Convince & Convert

MARCH 16, 2010

According to these numbers, the audience using Twitter actually declined from August to December, 2009 (during the same period, Facebook went from 250 million to 350 million members). Facebook Sharpening the Knife You may remember that Twitter refused Facebook’s $500 million buyout offer last September. Check ( Facebook Lite ).

Social Media 125

Social Media Strategy Foursquare Social CRM 125

Convince & Convert

JUNE 8, 2010

Opportunities Via Geography Recently, I was in downtown Flagstaff (where I live) and used Foursquare to check-in at a local restaurant. That type of rifle shot, competitive marketing would be unthinkable in the “real world&# , but it happens every minute of every day on Foursquare. That’s the Opportunity Economy at work.

Social Media 129

Social Media Foursquare Consultant Airlines 129

Convince & Convert

JULY 22, 2010

Let’s look at a few examples of companies that have done this successfully: Yelp’s Elite Squad: Yelp operates a social networking, user review, and local search website for members to post reviews and get user feedback on local businesses and restaurants.

Social Media 130

Social Media Strategy Influencer Case Study 130

Convince & Convert

SEPTEMBER 21, 2010

I find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. It doesn’t have the advanced functionality of Tweetdeck (such as cross-posting to Facebook), but it’s so easy-to-use that it’s my favorite Twitter app.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Convince & Convert

JUNE 3, 2010

The rise of the social media website plugin is allowing its functionality to metastasize across the web to become a part of the infrastructure – Facebook’s little announcement is the first of what will undoubtedly be many such initiatives to make social websites the default.

Social Media 111

Social Media Strategy Consultant Social CRM 111

Convince & Convert

AUGUST 4, 2010

So I turned to their social media platforms of choice (Hampton on Facebook, HamptonFYI on Twitter) and registered my dissatisfaction with lack of response. After quite a bit of time on Facebook they asked for contact info – but they have a Fan page, there's no way to message them so I posted my e-mail address immediately.

Social Media 132

Social Media Strategy Comments Course 132

ProBlogger

MAY 24, 2015

is sort-of like a social network for infographic and visualization sharing (talk about niche markets). Use Hootsuite to manage and distribute your social media. Manage social networks, schedule messages, engage your audiences, and measure ROI right from the Hootsuite dashboard. What do you get with Hootsuite ?

Tools 20

Tools Content HootSuite Ping.fm 20

Convince & Convert

APRIL 22, 2010

Second, the social media tools and destinations will inevitably change, but considering 83% of online Americans are active in social media, and there are 425 million people with Facebook accounts, I think we’re past the lava lamp stage. Social CRM The new telephone. Whatchew Talking Bout?

Social Media 130

Social Media Social CRM Loyalty Web 2.0 130

Convince & Convert

JUNE 14, 2012

We’re starting to see a lot more interest being paid to Facebook ads, LinkedIn ads, things of that nature. In fact, I just gave a webinar today for Social Fresh’s Advanced Facebook Advertising virtual summit thing. But it doesn’t matter whether it’s on Facebook or LinkedIn or YouTube. Jill : Yeah.

Hashtag 116

Hashtag B2B Social Media Metrics 116

Convince & Convert

SEPTEMBER 21, 2010

Location, Location, Location The biggest story of the event was the widespread usage of presence services foursquare and Gowalla. Check-ins were plentiful (as evidenced by the many thousands of people noting that they had been at the airport), and sessions describing how businesses can take advantage of local social were numerous.

Social Media 128

Social Media Strategy Conference Eventful 128

Convince & Convert

SEPTEMBER 23, 2010

Couldn’t you “promote&# some of them, and have them help you monitor and respond to blog posts, create Facebook status updates, and so forth? link] Avi Joseph Nobody Said Social Media Was Easy from @jaybaer [link] [link] Jim Weldon Nobody Said Social Media Was Easy: Social media isn’t inexpensive, it’s different expensive.In

Social Media 149

Social Media Strategy Energy Consultant 149

Convince & Convert

JUNE 16, 2010

And masses of Facebook fans or Twitter followers aren’t enough either. Ditch Experimentation and Plan Instead The real social media success stories aren’t arising out of tactical experimentation with Twitter and Facebook. When I'm looking to buy something I immediately think of people in my network.

Social Media 120

Social Media Strategy Mobile Consultant 120