What is Web Presence Optimization, and Why Should I Care?
Webbiquity SMM
OCTOBER 11, 2011
It’s the evolution of search engine optimization (SEO), or alternatively, SEO on steroids. As Vanessa Fox puts it in the subtitle of her book Marketing in the Age of Google , “Your Online Strategy IS Your Business Strategy.” ” Consider the following points: • More than 80% of considered consumer purchases (e.g.
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