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How to Turn Video Content into Conversions

Convince & Convert

For instance, if you are in retail, there is a whole new dimension of preparation you need to consider when creating video content. Wistia, an online video hosting solution, includes a turnstile feature where lead capture forms are embedded within the content. Keep in mind that monitoring tools are only the tip of the iceberg.

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How to Turn Video Content into Conversions

Convince & Convert

For instance, if you are in retail, there is a whole new dimension of preparation you need to consider when creating video content. Wistia, an online video hosting solution, includes a turnstile feature where lead capture forms are embedded within the content. Keep in mind that monitoring tools are only the tip of the iceberg.

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How Emails Are Evolving into Mailable Microsites

Convince & Convert

UK home improvement retailer B&Q and toymaker Lego have both used email carousels in their promotional emails recently. Mobile email design is moving a lot of nav bars from the top of emails to the bottom, where they have more room to be touch-friendly. That’s a huge boost.

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8 Predictions for Social Media Marketing in 2022

Pixlee

Social commerce blends ecommerce and social media best practices as an exciting, profitable development in the retail marketing area. Social commerce applies to diverse shopping scenarios, ranging from product search, influencers, and mobile pay. from 2021 through 2028.

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Business Transformation. From Marketers To Makers.

Twist Image

If we all agree (and we should) that consumers have a digital-first posture (meaning, that most people''s first and ongoing brand interactions don''t happen at the physical business location - retail or office - but that they begin and end online), then our brand narratives, need to match their expectations and their paths to purchase.

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Get the Scoop on Twitters New Buy Button to Target Customers with Geo Located Ads

Buzzlogix

By introducing the Buy button, Twitter took the first step in what the company reported was a move toward building functionality into the social media platform in order to make it easier and more convenient for consumers to shop from their mobile devices.

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On-page SEO Tips: Three Things You Can Do Right Now

ProBlogger

To determine whether or not your site has such errors embedded in its pages, a site-crawling tool such as Screaming Frog SEO Spider or SEM Rush can be used. Get mobile-optimized. In April of 2015, Google rolled out an update which boosted the rankings of mobile-friendly websites. Google Mobile-Friendly Update Study #1.

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