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#SproutChat Calendar: Upcoming Topics for January 2017

Sprout Social

January 4, 2017: Maintaining a Social Media CRM. Sprout Product Focus: Social CRM. Organizing and keeping track of community members across social networks can be incredibly overwhelming. This week’s #SproutChat will focus on Sprout Social’s CRM features. New Year, new trends!

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

The debate on Social CRM (sCRM) could easily become a distraction. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. Look here for some clues [link] Do your homework – start here [link] – social CRM is not Advertising 1.0

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UNcanny Insights From UnMarketing | Book Reviews | Social Media.

Convince & Convert

Here’s what makes UnMarketing an unusual, yet worthy use of your marketing education time: UNpretentious Unlike so many marketing books, Stratten doesn’t overcomplicate the subject matter. His value as an educator and coach and the spotlight he’s shining on the video creation business is lifting all boats, not just his own.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

People who have educated, inspired, engaged, supported us. People who have educated, inspire… [link] [link] kelvin lee The Best Advice Has No Shelf Life [link] [link] Jim Weldon The Best Advice Has No Shelf Life: Who Influenced You?All Tons of applicability for social networking. All of us have influences.

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How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

It's important to educate businesses about the different permutations of business blogging, and measurement is going to part of that. Measurement has become such a key element of the digital environment and every initiative to educate individuals and businesses on it is a winner in my book. Mark, you're spot on!

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It's Time for Real-Time

Convince & Convert

You are one of the hardest working people out there, and every stinkin blog post of yours is educational and inspiring. You are one of the hardest working people out there, and every stinkin blog post of yours is educational and inspiring. It's actually annoying. kathysacks Couldn't be happier for you dude.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

And while substantially smaller than the Facebook brigade, the Twitter crew is tuned in to brands like nowhere else on the social Web. 49% of monthly Twitter users follow brands or companies, compared to just 16% of social network users overall. 42% learn about products and services via Twitter. 19% seek customer support.