Social Media Strategies Summit

MARCH 6, 2024

You spend time planning and creating content for multiple social media platforms. The last thing you want is for all those posts to be seen by the wrong people — those with little or no interest in the product or service you sell. This is a massive issue for many brands. When HubSpot asked social media marketers about their biggest challenges, “ reaching our target audience ” came in second place, only behind “ creating engaging content.

Social Media 213

Social Media How To Survey Analytics 213

Jon Loomer

MARCH 6, 2024

Ad quality is an important factor in the Meta ad auction. It could be the difference when given the choice of two ads to show. While this is something to consider from an ad-to-ad basis, it’s also a potentially much bigger problem if you make a habit of creating low-quality ads. Per Meta: In certain instances, if you repeatedly post policy-violating or lower quality ads, our systems may start considering all ads from your Page, domain, ad account or other associated entities as lower quali

Content 176

Content Policies Cost Advertising 176

SocMed Sean

MARCH 6, 2024

If you’ve been wondering about Google’s Helpful Content Update and what to do about it, this article offers insight and helpful tips for navigating the new internet. The post 5 Things You Should Do in Light of Google’s Helpful Content Update appeared first on SocMedSean - Social Media Sean.

Content 130

Content Tips Social Media Google 130

Jon Loomer

MARCH 6, 2024

It’s a somewhat complicated question… There’s a fear among advertisers related to making changes to active ads. In some cases, that fear is justified. In others, it’s unwarranted. Budget Changes The primary reason you might make a change to ads that are working is to increase your budget. While this is something that created great anxiety in the past, advertisers can make these changes more easily these days.

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Campaign Advertising Cost Activities 129

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Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Social Media Today

MARCH 6, 2024

Could this make the 'Who Viewed Your Profile' display actually valuable?

LinkedIn 184

LinkedIn 184

Audiense

MARCH 6, 2024

The Chiefs won the Super Bowl this year, but State Farm and Dunkin’ Donuts won the “best Super Bowl ads” title, according to USA Today survey. The 30-second ad spots alone cost $7 million each, and who knows how much they paid on top of that for the big-time actors they both featured.

Brands 86

Brands Survey Cost Features 86

Oktopost

MARCH 6, 2024

Nuri Cankaya, Intel’s Vice President of AI Product Marketing discusses the rapid pace of artificial intelligence (AI) development, the ethical dilemmas that go along with it, and the importance of secure AI. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Watch the live recording: Episode Summary The impact of artificial intelligence (AI) on the way brands communicate has many industry leaders curious about the future of marketing.

Privacy 94

Privacy Apple Industry Training 94

Social Media Today

MARCH 6, 2024

LinkedIn has added a heap of generative AI elements in recent months.

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LinkedIn Features 186

Social Media Network Marketing

MARCH 6, 2024

You post engaging content, run exciting campaigns, but struggle to gauge the impact. ? Here's the secret weapon you've been missing: Social Media Monitoring. ? Imagine having a bird's-eye view of everything happening around your brand online. Social media monitoring tools are like magic binoculars, allowing you to: ?️ See what people are saying about you ?

Social Media 56

Social Media HootSuite Analysis Trends 56

Social Media Today

MARCH 6, 2024

More comments and likes doesn't necessarily lead to more clicks.

Report 157

Report Engagement Social Media Content 157

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A beginner's guide to social media automation tools and getting automation right.

Social Media

Your Escape From 9 to 5

MARCH 6, 2024

TMB on Instagram, and indeed across other social media landscapes, reflects the versatility and creativity of digital communication today. It’s a term that might pop up in comments, captions, direct messages (DMs), and stories, catching eyes and sometimes bewildering those not in the know. But what relevance does it hold in the grand tapestry of.

Instagram 52

Instagram Social Media Comments 52

Social Media Today

MARCH 6, 2024

More comments and likes doesn't necessarily lead to more clicks.

Report 151

Report Engagement Social Media Content 151

Keyhole.co

MARCH 6, 2024

The social media scene is noisy. Everyone has something to say. There are so many brands and influencers, all vying for the attention of their target audience. Sometimes, they have enormous resources at their disposal. But winning this battle has less to do with your budget and more to do with how attuned you are to the emotions and opinions of your audience.

Sentiment 52

Sentiment Analysis Marketing Press Release 52

Social Media Today

MARCH 6, 2024

LinkedIn has added a heap of generative AI elements in recent months.

LinkedIn 140

LinkedIn Features 140

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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Social Media

ProBlogger

MARCH 6, 2024

The post Engaging Your Audience: How Building on Reader Comments Can Fuel Your Blog’s Growth appeared first on ProBlogger. Maintaining Momentum in Blogging Series Blogging thrives on conversation. It’s not just about broadcasting your ideas; it’s about sparking dialogue and engaging with your community. One of the most vibrant places for these interactions is often overlooked—the comment section.

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Comments Engagement Widget Communities 49

Social Media Today

MARCH 6, 2024

Could this make the 'Who Viewed Your Profile' display actually valuable?

LinkedIn 129

LinkedIn 129

Convince & Convert

MARCH 6, 2024

With more and more people regularly using online platforms to search for the products and brands they engage with, it’s a given that businesses need to pursue the digital route to promote their brands and offerings. Luckily, video marketing has allowed companies to seamlessly engage prospective buyers while nurturing brand trust. However, producing an effective video content strategy that actually delivers on your expectations requires a thought-out plan with hard data and research to back it u

Video 189

Video Strategy Content Marketing 189

Social Media Today

MARCH 6, 2024

Some new tools to assist in employee career changes.

Tools 148

Tools LinkedIn 148

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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Social Media

Social Media Today

MARCH 6, 2024

Now for an exciting update from the world of platform interoperability.

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Platform 118

Social Media Today

MARCH 6, 2024

Some new tools to assist in employee career changes.

Tools 127

Tools LinkedIn 127

Social Media Today

MARCH 6, 2024

Some inspiration for your LinkedIn content approach.

Social Media Management 195

Social Media Management LinkedIn Content Social Media 195

Social Media Today

MARCH 6, 2024

Some inspiration for your LinkedIn content approach.

Social Media Management 193

Social Media Management LinkedIn Content Social Media 193

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Learn the 10 worst social media marketing mistakes and how to avoid them.

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