Wed.Jun 21, 2023

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Should You Create a Tailored Leads Campaign Over the Manual Setup?

Jon Loomer

If you’ve selected the Leads objective in Meta Ads Manager recently, you may have seen an immediate prompt for a Tailored Leads Campaign. It looks like this… Meta has been testing and rolling out Tailored Leads since November of 2022, if not earlier. And if you’ve experimented with Advantage+ Shopping Campaigns , you’ve certainly spotted similarities.

Campaign 178
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Elon Musk And Mark Zuckerberg Vow To Fight In Cage Match (Seriously)

Forbes Social Media

Elon Musk and Mark Zuckerberg might soon stage a physical fight, according to social media posts by both billionaires. It seems like both men are serious.

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Remaining Human in a World of AI

WebInKnow

For decades, marketers have been the experts. We marketing people use our experience and creativity to make decisions. This reality isn’t going away! In fact, I think the new world of AI makes our work even more important, because we must always recognize the limitations of machines.

Marketing 128
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Exclusive: TikTok Confirms Some U.S. User Data Is Stored In China

Forbes Social Media

TikTok has said under oath that Americans’ data has always been stored outside China. Now it’s saying there are big exceptions for creators.

Data 145
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Musk Continues to Skirt Controversy as Twitter Works to Reassure Regulatory Groups and Ad Partners

Social Media Today

Elon's taking on gender terminology, and challenging other CEOs to fights.

Groups 170
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How to Boost Your Content in the YouTube Algorithm

Buffer Social

YouTube is a staple in the global cultural landscape – parents use it to keep their kids occupied, students use it to learn, and millions use it for entertainment, information, and everything in between. But one thing that is often a mystery is discovery – how do people get the content they do? Why does certain content go viral seemingly overnight?

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87 Best TikTok Username Ideas [Free Username Generator]

Hootsuite

Ever seen a trendy TikTok username that you wished was yours? Coming up with creative and catchy TikTok username ideas can be a brain-breaker. You want to be funny, cute, witty, smart, daring, cool, and edgy all at the same time. Lucky for you, our new TikTok username generator is here to help you conjure the perfect username for your TikTok account.

Travel 103
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Twitter Experiments with the Capacity to Search Your Following List

Social Media Today

This is among several new search options that Twitter's exploring.

List 159
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Generative AI is changing everything

Audiense

Artificial intelligence (AI) has revolutionized market research. Generative AI is just getting started and it has already managed to knock the metaverse and Web3 off the front pages. For good reason. It's not that they aren’t important - the metaverse is as real to Generation Alpha (birth year 2010+) as the real world is to us but Generative AI is practically and applicably useful to almost everything we do.

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Musk Continues to Skirt Controversy as Twitter Works to Reassure Regulatory Groups and Ad Partners

Social Media Today

Elon's taking on gender terminology, and challenging other CEOs to fights.

Groups 152
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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109 Best Instagram Username Ideas [Free Username Generator]

Hootsuite

We’ve all been there. Wide awake, late at night, tapping away at our screens, desperately trying to come up with good Instagram username ideas. It can be hard to think of something creative and unique, especially when you’re trying to make an impression on your followers. But what if we told you the perfect Instagram username ideas could be just a few clicks away?

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TikTok Launches New In-Stream Shopping Push with ‘Trendy Beat’ Showcase

Social Media Today

TikTok's trying a new way to get more people spending money in the app.

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Supercharge Your LinkedIn Engagement with Oktopost’s New Mention Feature!

Oktopost

Every social media manager knows the power of a well-placed mention. Tagging another brand or person in your content is more than just a nod—it’s an invitation to a conversation, a chance for further engagement, and a strategy to increase the exposure of your content. And when it comes to LinkedIn, the professional networking giant, these conversations can be truly game-changing.

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YouTube Tests New Option to Create Shorts Replies to Comments on Other People’s Videos

Social Media Today

It could provide another stream of inspiration for Shorts clips.

Comments 154
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Reddit Strike One Week On: A Third Of Subreddits Still Down

Forbes Social Media

A week after the Reddit strike was due to end, more than one in three of its communities remain offline.

Reddit 89
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TikTok Launches New In-Stream Shopping Push with ‘Trendy Beat’ Showcase

Social Media Today

TikTok's trying a new way to get more people spending money in the app.

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FINRA and Social Media: 7 Tips to Stay Compliant

Hootsuite

FINRA is the Financial Industry Regulatory Authority. It’s a not-for-profit organization authorized by the U.S. government to oversee broker-dealers in the United States. They operate under the oversight of the Securities and Exchange Commission (SEC). FINRA’s overarching goals are to protect investors and ensure market integrity. The FINRA social media goals are the same.

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Twitter Experiments with the Capacity to Search Your Following List

Social Media Today

This is among several new search options that Twitter's exploring.

List 148
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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How to Make a Standout Social Media Portfolio [Free Template]

Hootsuite

Are you an aspiring social media manager or creator looking to showcase your work? Or maybe you’re on the hunt for a dream job in the industry, aiming to collaborate with top brands and make a name for yourself. Whatever the case, creating a stand-out social media portfolio is a must—it’s your ticket to success, recognition, and networking. In this step-by-step guide, we’ll discuss how you can create an effective and jaw-dropping portfolio that will get you noticed by your dream collaborat

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YouTube Tests New Option to Create Shorts Replies to Comments on Other People’s Videos

Social Media Today

It could provide another stream of inspiration for Shorts clips.

Comments 152
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How To Set Up And Optimize Google Alerts: The Ultimate Guide

Keyhole.co

Knowing your industry, brand reputation, and competitors is vital to your continued success. Information is power, and unless you’re constantly gathering data, you’ll be in the dark on key shifts that could help your business soar or, at the very least, prevent disaster. Thankfully, there’s a simple, free option you can use to keep one finger on your industry’s pulse at all times.

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YouTube’s Launching a Live-Stream Shopping Channel in South Korea, the Next Step in its Commerce Push

Social Media Today

The app that can crack in-stream shopping will be a big winner.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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YouTube’s Launching a Live-Stream Shopping Channel in South Korea, the Next Step in its Commerce Push

Social Media Today

The app that can crack in-stream shopping will be a big winner.

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Reddit Shares New Insights into How Consumers Conduct Product Research in the App [Infographic]

Social Media Today

Some valuable insights from the Reddit team.

Reddit 152
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Reddit Shares New Insights into How Consumers Conduct Product Research in the App [Infographic]

Social Media Today

Some valuable insights from the Reddit team.

Reddit 150