Waxing UnLyrical

SEPTEMBER 18, 2015

Some days you just need to tweet all the Twitters. Right? Off with you. Have a great weekend! Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. Founder and publisher of Waxing UnLyrical, Shonali Burke is President & CEO of Shonali Burke Consulting, Inc. Based in the Washington, D.C., area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

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Twitter Consultant LinkedIn Publishing 144

Convince & Convert

SEPTEMBER 18, 2015

Every marketing plan is built around very specific objectives that a business intends to accomplish. The tools that go into a marketing plan, therefore, depend directly on these goals. But what if there was a tool that was not a use-and-throw razor blade, but a veritable Swiss army knife? Meet email marketing. A cost-effective , easy to implement, and versatile tool that makes most other marketing tools look one-dimensional.

Marketing 131

Marketing Embedding Survey Review 131

Devumi

SEPTEMBER 18, 2015

When it comes to being on YouTube, and being the most viewed on YouTube, you seem to really only have three options: Be a mega-famous pop star. Be a child or pet that does something stupid. Be a ‘Let’s Play’ video gamer with funny commentary. Right now, the two most famous of all the ‘Let’s […]. The post How The Diamond Minecart Became the Most Viewed on YouTube over PewDiePie appeared first on Devumi.

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YouTube Video Case Study Study 96

Convince & Convert

SEPTEMBER 18, 2015

When you’re developing a strategy–whether it’s a business strategy, marketing strategy, or communications strategy–the tried and true SWOT analysis is still a valuable tool. Developments with Uber this week got us to thinking about the importance of two of the areas that can leave a company the most vulnerable: Weaknesses and Threats. Defining your own weaknesses is a humbling process, for individuals as well as for businesses.

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Analysis Marketing Curation Collaboration 130

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Small Business Mavericks

SEPTEMBER 18, 2015

When it comes to Internet marketing, one of the most important things to learn right off the bat is the terminology. You can get lost in the maze of language if you don’t understand what HTTP and FTP stand for. Of course, just knowing the language isn’t enough. You’ve also got to know what the significance of each term is and how it can help you in your quest for more traffic, generating leads, and converting traffic to sales.

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Domain Name Marketing Small Business URL 95

Convince & Convert

SEPTEMBER 18, 2015

Image via BigStockPhoto.com. Being a successful marketer is less about being lucky and more about understanding buyers’ psychology. In today’s hyper-competitive world, you need to know what makes your customers tick and how to influence their purchasing decisions. The same applies for content marketing , which marketers are using largely to drive traffic, build an audience, improve engagement levels, generate leads, and convert them into sales.

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Absolute PA

SEPTEMBER 18, 2015

After a certain amount of resistance I fell totally in love with using Periscope. You know, the live video streaming app you can link up with you Twitter peeps? It’s quick, easy, engaging, human. And, mostly a great way to connect with your audience and other experts to learn AND share about business. (You can connect with me here: Periscopetv/absolutealicia click and follow me to get notified of my ‘scopes).

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Tips How To Energy Social Media 65

Twist Image

SEPTEMBER 18, 2015

Learn how to say "no" when it comes to your content. We live in a "content is everywhere" world. This was great news for the people attending Content Marketing World and HubSpot 's Inbound events last week in Cleveland and Boston (they were both great events. and, I am grateful to have attended and presented at both). Content Marketing World had over 3500 people, and Inbound cranked past 15,000 attendees.

Content 80

Content Hubspot Journal Publishing 80

ProBlogger

SEPTEMBER 18, 2015

It’s the weekend again (with bonus school holidays for some!) and the wrap-up of blogging goodies online. No matter how much I think I’ve read on a topic, there’s always something I learn, or a new perspective to take that I haven’t explored yet. How to Boost Your Engagement with Visual Content // Social Media Examiner. Definitely a few new ideas I hadn’t thought of yet, and links to the tools that make them. 6 Aspects of SEO the Busy Entrepreneur Can Finally Stop W

Adwords 36

Adwords Hubspot HootSuite Journal 36

Twist Image

SEPTEMBER 18, 2015

Last week at Inbound , Seth Godin gave the opening keynote address. Did you see it? Maybe you could not make the event. Maybe you didn't want to pay to go. It's a week later, and there's still a ton of buzz around HubSpot 's big event in Boston. 15,000 people were on hand. It was a big room. So big, that from the midway point of the event hall, most of the keynote speakers looked like little, moving twigs in the wind.

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Hubspot Eventful Publishing Brands 72

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