Wed.Apr 11, 2012

Trending Sources

Suspend Facebook, Lock the Door, Hang Up the Phone

Spin Sucks

Today’s guest post is written by Lisa Gerber. We have an important announcement: Effective immediately at Arment Dietrich , we will be disconnecting our phone service. We no longer have the time or the resources to answer the phone. It just keeps ringing. And it won’t stop! People have questions! And they want us to do work for them! But we don’t have the time. So we’re shutting it down.

Actionable Social Analytics: From Social Media Metrics to Business Insights [White Paper]


Tweet Recently, Awareness released a new white paper on social analytics and suggestions on how marketers process and assimilate seemingly endless social data. It has been noticed that marketers are turning towards social analytics to make use of this ‘big data’ while also attempting to understand consumer attitudes and behaviors and to harness these insights for business.

The Communication Crisis Groupon Created for Itself

Spin Sucks

Oh Groupon. What are we going to do with you? Remember when Google offered them $6B and they walked away? Then they went public, in the hopes they would make more than $6B (they were valued at $17B, but raised only $700 million), and now Crain’s Chicago Business is calling for adult supervision, based on the accounting irregularities they provided to Wall Street. Invest in us. We promise!

6 Tools That Help Bloggers Manage and Monitor Their Online Reputation


This is a guest post by Per Schmitz. Nowadays there’s a lot of personal information publicly available on the web. We all have an “online persona” which is directly related to the way people see and judge us as individuals. Unfortunately managing your online reputation is everything but an easy task. Actively develop your reputation by creating “positive” content.

A World Gone Social

Learn how companies must adapt to survive.

Six Amazing Stats From Blackbaud’s 2012 Nonprofit Social Networking Report


This post originally appeared on Whether or not you use Blackbaud’s software, one thing you’ve got to respect is their commitment to researching what online fundraising strategies work best for nonprofits. Average Facebook and Twitter communities grew by 30% and 81%, respectively. Average value of a Facebook Like is $214.81 over 12 months following acquisition. Useful Data

Photography for Social Media: 5 Detailed Tips

Convince & Convert

Daniel Lemin is Strategy & Analytics Lead at Convince & Convert. He also runs the consulting firm   Social Studio where he provides analytics, PR and integrated marketing strategy to his clients. The ability to wear and master a plethora of hats is understood by many to be the hallmark of a great community manager. It’s a demanding job, to be sure. But don’t stop there. What are your tips?

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Riding the Social Media Struggle Bus? You’re Not Alone

Webbiquity SMM

Recent research from MarketingProfs shows that 84% of B2B companies use social media marketing in some form, and the figure is likely higher for B2C firms. But that’s a bit like saying that most Americans exercise regularly; it’s probably true, but there is a big difference between walking the dog around the block a couple of times per week and training for a triathlon. Reach out.

Home Depot Caught Promoting Questionable Linking Tactics, Spreading False Information

Bill Hartzer

Home Depot , the home improvement “big box” retailer, has been caught promoting what I call “questionable” link tactics and providing false information to their vendors. Several “big box” retailers have been outed recently, including JC Penney , as well as even Google , for using questionable linking tactics in an effort to increase their search engine rankings.

So Your Spokesperson Flew the Coop…

Waxing UnLyrical

It doesn’t matter if you are the leader of an important social/political movement to overthrow a dictator, or a pilot; what you say and do matters. You are (quite literally) the face of your brand to a variety of audiences. Image: dkshots via Flickr, CC 2.0. And why not? • It opens up room for competitor(s) to take the lead. • You lose credibility. ” It’s painful to watch, I know.

Generic Experiences Produce Generic Responses

Josh S Peters

Generic is forgettable. When was the last time you read or looked at something and said “Gee, that’s really average. think I’ll share it.” ” Or how about the last time you saw a product and thought “This is so generic I must have it.” ” Unless you’re a hipster, this probably hasn’t happened recently if ever in your life. Razors Wow

Buy 30

Drive Toward Social Intelligence Maturity

Propelling your organization to new levels of social intelligence skill and application is essential for maximizing the value of your listening and monitoring efforts.

49% of the world’s top 100 blogs are using WordPress

The Way of the Web

An interesting study released yesterday by Pingdom reveals that 49% of the top 100 blogs as ranked by Technorati are using WordPress as their CMS platform. It also gets increasingly easy to use – in addition to usability improvements to the core product, all the big third party theme providers and frameworks have made big steps in making everything quicker and easier to setup. Buffer.

…and Blog Comment Spam Continues

Ari Herzog

With names such as SEO Forum, SEO Outsourcing, and Herbalife, it is pathetic that despite clear instructions that real names are required when adding comments, people continue to leave comments with their company names or other search engine optimized keywords. wonder if these people are following a manual when commenting. Do this, do that. Any questions? Connect on LinkedIn today. by Jack.

Instagram Acquisition Brings Flashbacks

Geoff Livingston

You probably thought my Instagram post would be about the evils of Facebook, but instead I wrote a post with Jennifer Leggio on Forbes about how to survive a tech bubble. No matter what impact the Instagram deal has on my personal social media (and even on the fledgling network), what is becoming clear is [.]. acquisition bubble burst facebook Instagram Jennifer Leggio mediaphyter

Show 380 - Critique on Effect of Social Media

Engaging Brand

The Engaging Brand podcast  covering social media, business ideas and brand marketing tips, is ready to download this week. Geert Lovink is joining me to discuss some of his latest theories about networks and a critique of social media on us - both as individuals and as a society. You can read about the ideas in Networks without a Cause. We discuss. How we use Google to do our thinking for us!

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

…and Blog Comment Spam Continues

Ari Herzog

With names such as SEO Forum, SEO Outsourcing, and Herbalife, it is pathetic that despite clear instructions that real names are required when adding comments, people continue to leave comments with their company names or other search engine optimized keywords. wonder if these people are following a manual when commenting. Do this, do that. Any questions? Connect on LinkedIn today.

How Writing Confidently, Quickly, and Effectively Saved my Blog


This guest post is by Kraig Stewardson of IT Manager HQ. My blog was failing. My subscribers were nonexistent. My posts were disjointed. My writing was awful. My confidence was shot. Honestly, I felt like giving up. knew that I needed to make a change. knew that I couldn’t continue this way. Sound familiar? That was me a little over month ago, before I took some drastic steps to turn things around. How bad was it? They say that most blogs are never even read, and mine fell into that category. Then as the months went on, even the spammers lost interest. But I still wrote. Finding help.

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Why Must You Have A Presence On The Web?

Small Business Mavericks

I hate to say it, but there are tens of thousands of websites that are really just taking up valuable space. And I’m not talking about spam or get rich sites, or mom and dad blogs here. I am talking about legitimate businesses that have a physical bricks and mortar business, and there are plenty in almost every town in the country. Why do they take up valuable space? Why pay for hosting, a domain name, and perhaps even website design? Now don’t get me wrong, I agree that most businesses do need an online presence , however, it does need to be more than just a basic website.

Android Apps for Baseball Fans


For baseball fans with an Android smartphone there is no longer any reason not to be apprised of all that is disseminated over the grapevine pertaining to the great American pastime. It is a new season and even the worst of teams has a shot at the playoffs until the fat lady greases up her lungs to sing the blues. It truly isn’t over ‘til it’s over. Baseball Banter Free. MLB Countdown Widget.

The Smart Marketer's Guide to Social Media Management

Engaging in social media isn't an option anymore. So if you're going to do it, you want to do it well.

Cartoon of the day

Jeff Esposito

Cartoon of the Day Cartoon comic Garfield Jim Davis

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