Facebook Video: Why It’s Time to Pay Attention
Visually SM
DECEMBER 16, 2015
Facebook’s native video feature, though accused of resorting to cheap audience-building tricks in its early days, is now a powerhouse in a market long-dominated by YouTube, Vimeo, and Vine. If your social media strategy campaigns rely on video distribution in any form, you’ll want to take a look under the hood of Facebook video. In an article for CMO.com, our CEO Matt Cooper explains why Facebook’s fledgling tool experienced some early road bumps and what to expect as it mature
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