Sprout Social

JANUARY 3, 2022

To create an effective marketing, sales or social media strategy, you must first have a clear idea of who is consuming your content and why. In this guide, we’ll show you how to better understand your target audience by creating buyer personas built on social media data. And their social media game is tight.

Data 138

Data Social Media Sentiment Team 138

Hootsuite

APRIL 26, 2023

If you manage social media for a healthcare organization , you’ve come to the right place. In this article, we explain what HIPAA says about social media, go over common HIPAA violations, and share tips for building a HIPAA-compliant social media strategy. What does HIPAA say about social media?

Social Media 93

Social Media Health Care Tips Policies 93

Oktopost

APRIL 2, 2020

Social media marketing analytics is big business. Helping people make sense of the data that social media managers (SMM) have access to is no easy feat. Luckily, for those struggling with this, a good social media reporting strategy can help you make sense of all this. It’s projected to grow by almost $9.4

Report 126

Report Social Media Tools ROI 126

Hootsuite

MARCH 23, 2023

AI copywriting is the process of using natural language processing software combined with machine learning capabilities to generate content for blog posts, social media, emails, scripts, and much more. List social media goals for your next campaign. Brainstorm social media post ideas. Drafting email replies.

Tools 135

Tools HootSuite Price Template 135

Pam Moore

JUNE 28, 2019

The digital marketing and social media content landscape is getting scary for marketers who don't have a content strategy. The social web is more crowded and noisier than ever. Download our 2019 content calendar template here -> 2019 Content Calendar Template. You can download it for free here. Draft due date.

Template 60

Template Templates Content Marketing 60

Hootsuite

FEBRUARY 16, 2021

For this article we quizzed the Hootsuite customer success team—people who spend their days deep in the gears of everyone’s favourite dashboard—about what little-known, under-appreciated features they pass on to social media managers day in and day out. Here’s our full guide on how to bulk schedule social media posts using Hootsuite.

HootSuite 140

HootSuite Features URL Template 140

Social Media Strategies Summit

OCTOBER 7, 2022

Social media marketing is tough. Indeed, one in eight social media marketers at small businesses say they struggle to post content consistently, while one in nine find it hard to create the content they need. If planning is a problem for your team, it’s time you start using a content calendar for social media.

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Template Templates Content Small Business 223

Sprout Social

APRIL 6, 2023

Within it, you can track the production and maintenance of different content formats ranging from social media posts and blogs to emails and events. According to a survey , 64% of the most successful companies have a documented content strategy, which includes a content calendar.

Content 80

Content Collaboration Project Template 80

Later

JUNE 27, 2019

We have a complete Influencer Campaign Kit for Small Businesses that includes free worksheets, checklists and email templates for you to use every step of the way: . Tip #2: Search Relevant Hashtags to Find Influencers in Your Niche . Have you got a branded hashtag for your Instagram posts? View this post on Instagram.

Small Business 56

Small Business Influencer Template Templates 56

Hootsuite

FEBRUARY 16, 2022

This monetization tool brings brands and social media creators together to create and share branded content that builds trust and expands reach. Bonus: Get the influencer marketing strategy template to easily plan your next campaign and choose the best social media influencer to work with. Try it free today. .

Brands 95

Brands HootSuite Project Metrics 95

Laurel Papworth

JUNE 21, 2015

Shares Looking for an advanced social media course in Sydney ? Covering Facebook, Twitter, blogs, social media strategy writing for clients, step by step campaigns, measurement and analytics, and dealing with trolls and negative criticism on Facebook and other social media sites? Look no further!

Course 40

Course Social Media Class iPad 40

Keyhole.co

OCTOBER 20, 2023

Consider investing in a social media management tool that offers posting and scheduling. Enter your full name and add the required form of identification (for example- government-issued photo ID or official business documents). Ask your followers to post pictures or videos of your product with your branded hashtag.

Instagram 59

Instagram Badge Authentication How To 59

Sprout Social

JANUARY 31, 2024

And like any other type of social media engagement , competition on YouTube is fierce. What matters most is sticking to a social media content calendar that’s reasonable long-term. The platform’s status as a search engine is well-documented, especially as more and more videos pop up in Google results.

YouTube 92

YouTube Engagement Metrics Analytics 92

Later

JUNE 2, 2019

With Later working behind the scenes to publish your content — regardless of the time of the day or timezone you’re in — you can power down after hours and get some quality time away from the social buzz. How to Save Time on Instagram Tip #5: Use Templates to Design Instagram Stories. you can check out this blog post!

Instagram 70

Instagram Template Templates Hashtag 70

Koka Sexton

OCTOBER 18, 2014

Then, cross-reference with your team’s network and document newly-generated connections. Social Proximity: Combine your efforts with other reps that have pre-existing social connections with the prospect organization. Build Templates: Pre-written InMails and updates can allow for instant communication after a trigger event.

Tips 96

Tips Template Templates LinkedIn 96

Sprout Social

NOVEMBER 11, 2019

Listen: Gen Z’s massive spending power and dependence on social media speak for themselves. Having a pulse on what young customers want not only opens you up to new business but also ensures that you aren’t missing out on key social media trends. 10 social strategies for marketing to Gen Z. Translation?

Marketing 85

Marketing How To Authentication Discount 85

Hootsuite

JUNE 29, 2020

If you’re using social media to market your business, you need to understand how to perform a social media audit. Don’t be alarmed—a social media audit is nowhere near as scary as it sounds. But it is a critical part of developing or updating an effective social media marketing plan.

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Template Templates Social Media HootSuite 145

Sprout Social

OCTOBER 19, 2016

Social media contests have been used by brands of all sizes to get more followers, increase engagement and generate buzz. With organic reach becoming increasingly difficult to earn, social media contests offer a great way to get more eyes on your social posts and boost engagement. Why Create Social Media Contests?

Social Media 40

Social Media How To Directory UGC 40

Hootsuite

SEPTEMBER 22, 2021

Getting shadowbanned is every social media manager’s worst nightmare. Sure, most social platforms deny the shadowban is really a thing at all. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. What is a shadowban on social media? Twitter shadowban.

Social Media 144

Social Media Guidelines Hashtag Policies 144

Socially Sorted

MARCH 29, 2017

Do you ever get stuck for visual content ideas to post to your social media channels? Here’s an example of just a few of their templates: Let’s take a look at PromoRepublic and how it works. Basically PromoRepublic lets you: Find customizable and professional-looking templates that fit your business needs.

Tools 40

Tools Content Template Templates 40

Oktopost

MAY 12, 2024

On social media, many messages are amplified. While social media enables B2B marketers to promote their brands and be heard, it also empowers audiences, who are quick to voice their opinions. 69% of B2B buyers will share their poor customer experiences on social media or online review platforms.

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Company Social Media Guidelines B2B 62

Sprout Social

MARCH 17, 2020

During times of uncertainty, social media is the first place that people go to share opinions, look for answers or follow the news. Social platforms can quickly turn from a place to launch your next campaign or provide delightful customer moments, to a channel where critical communication and conversation is driving global impact.

Features 93

Features Brands Library Team 93

Later

JUNE 19, 2020

Grow your social media community. There’s no better place to promote your brand x brand collaborations than on social media. In fact, some brands decide to make Instagram exclusive events or products as part of their campaign as they have great social media ripple effects. Grow your network.

Collaboration 63

Collaboration Brands Instagram How To 63

Sprout Social

FEBRUARY 5, 2019

As noted in our guide to 2019’s social media trends , the need for conversational commerce is growing. With over half of consumers seeking customer service through social media, today’s social bots can address such concerns around-the-clock. Why, though? And yeah, there’s a reason for that. Shopping bot?

Examples 109

Examples Strategy Marketing Discount 109

Buffer Social

JUNE 6, 2023

When I started working as a professional illustrator and artist more than 15 years ago, I ignored social media for a long time. I’ve gotten opportunities I’d never imagined possible thanks to people who came across my social media posts, from dream collaborations with brands like Netflix and Tombow to my first book deal.

Template 74

Template Templates Instagram Engagement 74

Hootsuite

SEPTEMBER 23, 2020

Social media compliance simply means following the rules when using social media to engage with the public. But the truth is that social media compliance is hardly ever that simple. Especially for social marketers working in regulated industries like healthcare and finance. That can add up fast.

Social Media 145

Social Media Policies Privacy HootSuite 145

Hootsuite

SEPTEMBER 16, 2022

To succeed in a social media, you need the right skills, the right knowledge, the right training — and the right social media marketing tools. Each social media platform operates as a silo. The right social media marketing stack quite simply makes you a better marketer.

Social Media 134

Social Media Tools Marketing Analytics 134

Hootsuite

MAY 9, 2023

Social media for real estate is an essential tool for promoting listings, generating leads, and building a long-lasting brand. Still, when it comes to marketing real estate on social media , there are certain strategies and tactics that can maximize the reach of your message. More faces at your open house?

Real Estate 88

Real Estate Social Media Marketing HootSuite 88

Hootsuite

JANUARY 10, 2024

AI marketing software can help draft content, generate SEO-friendly social captions, repurpose a blog post into a video, suggest an ad strategy, and so much more. Ready to step up your social media marketing with a little help from artificial intelligence? AI marketing tools for social media 1.

Tools 99

Tools HootSuite Price Marketing 99

Hootsuite

NOVEMBER 25, 2019

The use of social media in financial services organizations is no longer an option. The University of Massachusetts Dartmouth Center for Marketing Research found nearly all Fortune 500 financial services organizations have active social media profiles. The use of social media in financial services: 5 key benefits.

Social Media 144

Social Media Insurance Tips HootSuite 144

Sprout Social

JANUARY 5, 2023

With social listening, you can finally know exactly what your customers need without digging around endlessly for answers. Consumer conversations are more transparent than ever in the age of social media. Through strategic social listening, brands can analyze customer conversations at scale. The value of social listening.

Social Media 81

Social Media Sentiment Hashtag Analysis 81

Keyhole.co

JANUARY 22, 2024

No matter how you interact with brands on social media, you must have noticed one similarity — their consistency over every channel they use. So, how do top brands ensure cohesiveness across their social media presence? By following an on-brand and strategic social media style guide diligently.

Social Media 52

Social Media Guidelines How To Hashtag 52

agora pulse

AUGUST 18, 2020

Have you been putting off creating a social media calendar? Never fear—here’s what you need to put together a social media calendar that helps you get the job done. There are two things guaranteed to cause social media managers to sigh: setting social media KPIs and creating a social media calendar.

Social Media 210

Social Media How To Hashtag Curation 210

Hootsuite

MAY 18, 2022

As a social media marketer, think what you could achieve with all that extra TikTok dancing practice? But seriously: Shortcuts can help you schedule social media posts, reply to DMs, insert hashtags (without copy/pasting), switch between tabs and accounts, and so much more. Holy shift! What’s a keyboard shortcut?

Social Media Management 101

Social Media Management Social Media HootSuite Sentiment 101

Sprout Social

SEPTEMBER 16, 2021

If you’ve been using social media marketing for your brand for a while, you might have begun to realize that relying on only native apps is limiting. Social media tools are necessary for your brand to excel in its marketing goals. Why you need social media marketing tools. Social media analytics.

Social Media 145

Social Media Tools Curation Price 145

Buffer Social

OCTOBER 23, 2018

What do all of your favorite social media accounts have in common? To ensure this consistency, they’re probably following a social media style guide. A social media style guide is your map to guide how your brand appears on social media. It should be a living document that can evolve over time.

Social Media 111

Social Media How To Hashtag Guidelines 111

Sprout Social

FEBRUARY 21, 2024

From consumer and competitor insights to social media analytics, this data helps you make smarter decisions, spot trends and stay ahead of the curve—if you know how to make sense of it. The right BI tools turn mountains of data from various sources into actionable, easily analyzed documents or dashboards. The result?

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Report Data Hubspot Metrics 96