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13 Social Media Strategies to Drive More Customers to Your Local Small Business (That Work!)

Social Media Strategies Summit

Social media is a powerful tool for finding new customers and moving them through the sales funnel. While all businesses should have a social media presence, the value of social media for small business cannot be understated. Choose the Right Platforms. Choose the Right Platforms.

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5 of the Best Content Curation Tools for Social Media Managers

Hootsuite

In the dog-eat-dog world of social media content, many marketers and creators will do anything to stay ahead. Content curation tools can help. This comprehensive guide examines the top contenders for content curation software. What are content curation tools? 1 Social Media Tool Create.

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Instagram 101: How to Get Your Small Business Started on the Platform

Social Media Strategies Summit

Instagram provides a huge opportunity for small businesses to reach new audiences and establish their brand online. This article will break down how to use Instagram for your small business in 2022 and beyond. Why Use Instagram for Your Small Business? How can you do that? billion users in 2021.

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10 Ways to Boost Your Social Media ROI

Social Media Strategies Summit

Social media ROI is a bane for most marketers. In fact, it is the biggest concern of 55% of marketers, according to a Sprout Social survey. Out of the 2000 marketers surveyed, most said they have no clue how to define, measure, or report social media ROI. Image via Sprout Social. Let’s get started.

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7 Smart Small Business Strategies to Get Noticed on Social Media

Rebekah Radice

Marketing your small business on social media continues to evolve. In fact, if you’re a local or small business, you can no longer afford to avoid social media. In fact, if you’re a local or small business, you can no longer afford to avoid social media.

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How to Master the Art and Science of Content Marketing Creation and Curation

Pam Moore

They quit creating their own content and start curating and sharing other helpful content from leaders in their industry. Curation can be good. Though curation can be an impactful and excellent way to establish your brand online as well as serve the needs of your audience, it requires both art and science to see real benefit.

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How to Manage Social Media in 18 Minutes a Day

Hootsuite

Wondering how to manage social media for your business when you don’t have the bandwidth or budget? Many small business owners struggle to balance social media with other responsibilities. Yet, research shows that more than 40% of digital shoppers research new brands and products using social media.