8 Tips by B2B Marketers for LinkedIn Lead Generation
Oktopost
JULY 15, 2020
Those conversion rates carry over to paid ads, too, with another HubSpot study showing LinkedIn ads converting at 6.1% , more than double the rate of comparable Google ads. You can group by location, target industry, CPM, or whatever makes sense for you, and refine those groupings further as you learn more information about each lead.
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