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[DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy

SocMed Sean

Sometimes, this makes it very difficult for small businesses and start-ups to develop persistent marketing strategies that meet customer expectations, while maintaining a sensible, cost-effective budget over a long period. The key thing to remember regarding PPC is it costs money.

SEO 239
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Knowledge Mobilization and Knowledge Translation

Buzz Marketing for Technology

One of the things I wanted to see Tom Carey explore in his talk today is the concept, suggested in this title, of knowledge mobilization. They continue, "Knowledge mobilization emphasizes purpose (meeting the needs of clients) and looks to how one brings in the knowledge of others. The answer is that user choices win out.

Mobile 100
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This Week in Social Media – 6/12/2013

Social Media Marketing

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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7 Best Video Converter Apps for Android

Tweaklibrary

It lets you edit the file’s metadata (like the title, album, and artist) with ease. For no cost at all, the app can convert your videos into the desired file format, without compromising the quality. MP3 Video Converter by Springwalk, Inc. Cons The app may share location data, device IDs, and app details with third parties.

Video 11
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Fluency of Culture, Not Language, Is Key to Winning Big in Global Online Markets

Webbiquity SMM

Mobile users in the Asia-Pacific region are driving much of this growth. The company replaced this English-language Open Graph metadata with Arabic content. This seemingly-trivial change generated big results among cost-conscious consumers. Worldwide social media adoption rates remain sky-high. billion active users worldwide.

Marketing 100
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How to conduct a YouTube audit in 5 steps

Sprout Social

Pro tip: With around 70% of YouTube traffic coming from mobile , make sure your banner is mobile-friendly. A keyword tool is especially useful while auditing SEO in your YouTube metadata. Rev isn’t free, but if you have a global audience and need translations, using a tool could be worth the cost. Moz Keyword Explorer.

YouTube 95
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How to Optimize Your Content for Authorship Success

ProBlogger

The true cost of remaining anonymous, then, might be irrelevance.”. We don’t need AuthorRank to tell us that. While Authorship may have lost that visual touch, this minor change was done in an effort to improve mobile search results. Metadata on Twitter. After approval, tweet the URL and see the Card appear below your tweet.

Content 54