Keyhole.co

JANUARY 28, 2023

If your business hasn’t started making video content , now is the time to start. But before you do, you have to pinpoint the YouTube Analytics metrics that matter most to your business, and which YouTube analytics tools you can use to track them. So why is YouTube such a big deal? YouTube is growing in a big way.

Metrics 98

Metrics Analytics YouTube Price 98

Sprout Social

AUGUST 8, 2022

Looking for YouTube tools? But despite how competitive YouTube is, there’s plenty of attention to go around. People are still glued to YouTube and there are plenty of opportunities for brands. So now’s the time to ramp up your YouTube presence. YouTube editing tools.

YouTube 107

YouTube Tools Analytics SEO 107

Keyhole.co

FEBRUARY 20, 2023

After all, influencers create content for their audiences, don’t they? If you want to create a powerful and effective marketing campaign, you’ll need to understand how these two roles differ and how you can measure their effectiveness in the form of ROI. But calculating ROI for creator and influencer marketing can be tricky.

ROI 59

ROI Influencer Marketing How To 59

Mindjumpers

NOVEMBER 10, 2011

Tweet On our blog, we have several times written about how to calculate ROI of your social media campaigns. But, the following post is inspired from the thoughts of Jamie Truner, the chief content officer of the 60 Second Marketer , the online magazine for BKV Digital and Direct Response.

ROI 244

ROI Social Media Metrics Survey 244

Oktopost

MARCH 11, 2020

Video content is taking over social media as people all over the world watch and engage with video more than other types of content. While every social network tries to encourage the adoption of native video formats, YouTube is still the biggest video-sharing platform in the world.

YouTube 113

YouTube Video Strategy Knowledge Base 113

Oktopost

FEBRUARY 12, 2024

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary Behind the Post is back and this time with a new host. Meet Alina Dallal , Oktopost’s Content Marketing Manager. Alina Dallal reveals what’s in store for Behind the Post listeners in 2024. Love going Behind the Post?

Hosting 131

Hosting Meeting B2B Apple 131

Oktopost

MAY 2, 2021

For most B2B marketers in 2021, content is changing. Video content on YouTube has become more essential to successful marketing campaigns than ever before. YouTube is the most popular video site on the web and a premier search engine. Why Use YouTube for B2B Marketing? How popular is YouTube?

B2B 132

B2B SEO YouTube Tools 132

Keyhole.co

JANUARY 28, 2023

If your business hasn’t started making video content , now is the time to start. But before you do, you have to pinpoint the YouTube Analytics metrics that matter most to your business, and which YouTube analytics tools you can use to track them. So why is YouTube such a big deal? YouTube is growing in a big way.

YouTube 52

YouTube Analytics Metrics Price 52

Sprout Social

JULY 20, 2020

Trying to wrap your head around YouTube SEO? Recent YouTube statistics tell us that more and more viewers are discovering content via search. Read on for our step-by-step guide to YouTube SEO that you can easily apply to all of your videos. Optimize your YouTube titles, descriptions, tags and thumbnails.

SEO 135

SEO YouTube Video How To 135

Visually SM

JULY 31, 2020

If you haven’t already made substantial investments in video content for social media platforms, then it’s about time to get started. Videos are more attractive, engaging, and achieve a higher ROI — and these are all good reasons for you to incorporate them into your Digital Marketing Plan. So, let’s do this!

Social Media 246

Social Media Video Company Content 246

Social Media Strategies Summit

NOVEMBER 4, 2021

The amount of digital content people consume has never been higher. We can only expect this number to grow as more content becomes available. Sure, that people keep consuming growing amounts of content might seem like a good sign to most marketers. Creating content that appeals to everyone is almost impossible.

Content 220

Content Marketing Compete Case Study 220

Keyhole.co

AUGUST 28, 2023

Since its inception in 2005, YouTube videos have reshaped how people consume content, build communities, and even market their brands. billion monthly active users , the platform presents a vast audience for content creators and marketers. It shows metrics assessments and gives you direction to grow your YouTube channel.

Metrics 52

Metrics Analytics YouTube Video 52

Hootsuite

JUNE 11, 2020

Brands advertise on YouTube because it’s the world’s second most popular website, drawing 2 billion logged-in visitors a month. If you’re deciding how to allocate your video ad budget, YouTube has the vast reach and powerful targeting capabilities that make it an undeniably valuable platform across the customer journey. Non-video ads.

YouTube 145

YouTube Marketing Campaign Guidelines 145

Hootsuite

SEPTEMBER 8, 2020

Creating and managing multiple YouTube channels can take up a lot of time and energy. Multiple YouTube channels can help expand your reach and brand awareness (if you do it right). Below are the absolute best ways to manage multiple YouTube channels under one account. Can you have multiple YouTube channels?

YouTube 143

YouTube Tools Tips How To 143

Hootsuite

JUNE 23, 2020

YouTube engagement is crucial to your channel’s success. They’ll know that they can rely on you for great content that informs and delights them—and they’ll reward you for it by returning and converting. You’ll also watch the ROI for any of your YouTube campaigns tank—something to avoid at all costs. Table of contents.

YouTube 145

YouTube Engagement HootSuite Collaboration 145

agora pulse

NOVEMBER 10, 2020

With analytics, your brand can also achieve more advanced goals like increasing return on investment (ROI), getting more value from campaigns, and integrating social media marketing goals with business goals. Then add helpful findings, such as competitive analyses and ROI calculations. Overview of 45 Social Media Analytics Tools.

Analytics 179

Analytics Social Media Tools Price 179

Pam Moore

DECEMBER 11, 2016

If you are responsible for content marketing in your organization you know the importance of proper planning, organization, work flows and structure of content. The days of throwing social spaghetti content at the wall and hoping it sticks are over and done. 2017 content marketing statistics. Content Marketing Institute).

Template 167

Template Templates Content NewsCred 167

agora pulse

DECEMBER 22, 2020

Struggling to put together a social media content strategy? After all, it can definitely be overwhelming when you think about all the platforms, metrics, KPIs, and testing involved in social media content. Here’s the stuff that actually matters when building a successful social media content strategy. Let’s dive in.

Social Media 126

Social Media Strategy Content How To 126

Sprout Social

AUGUST 3, 2023

From content creation to community management, the responsibilities of social teams have expanded significantly. And with the popularity of video, it’s clear that entertainment is critical in your social media content strategy. Enter lo-fi (low fidelity) and personality-driven content. It’s a sign of the times.

Social Media 90

Social Media Content Airlines Authentication 90

Webbiquity SMM

MAY 10, 2011

The “ROI of social media&# (or lack thereof) is a hot, and still hotly contested, topic. I summarized arguments from both sides a few months ago in The Social Media ROI Debate. Through a blog, marketers become publishers, providing their audience with relevant and valuable content. All of the old measurements are moot.&#.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Social Media Strategies Summit

JANUARY 5, 2023

Traditionally, viewers watch videos horizontally — think YouTube and Netflix. But consumers are increasingly using smartphones to watch online videos, with almost two-thirds of YouTube viewing time stemming from mobile devices. At the same time, short-form video content has grown in popularity among consumers and marketers.

Trends 297

Trends Social Media UGC Marketing 297

Buffer Social

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    But I’ve worked in media and content marketing for over a decade now — long enough to know that keeping a close eye on the numbers is essential if you want your content marketing efforts to pay off. 

Metrics 98

Metrics Content Marketing Newsletter 98

Writtent Blog

JULY 26, 2013

As Wes Nichols pointed out this week in Forbes, it’s every content marketers challenge to take a more agile stance, so they’re prepared for the upcoming flood of insights. To inspire you to action, we’ve curated 5 of the brightest content marketing stories of the week: Create High-ROI Video Content Marketing With Google+ Hangouts on Air.

ROI 74

ROI Process News Content 74

Pam Moore

JANUARY 24, 2018

It should be no shock to anyone that the social networks have no choice but to attempt to at least slow down the mounds of content overload and spam that is ruining the end user experience. The louder it gets, the more junk content that gets pushed out and splattered on the social walls like mush content spaghetti.

Content 167

Content Training ROI Social Networking 167

Hootsuite

NOVEMBER 9, 2022

Social commerce, with features like shoppable content, is about a thousand times more enjoyable than stuffy department stores — which is why we expect the popularity of shoppable content to continue growing. So, if you’re not creating shoppable content on social media platforms, we’re here to tell you that you should be.

HootSuite 115

HootSuite Content How To Retail 115

Oktopost

APRIL 6, 2023

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. As well as how a social listening audit discovered why YouTube should be included in their social strategy, and how Sarah is using it to be strategic with her influencer campaigns. Want to hear more from renowned B2B marketing leaders? Catch all episodes here.

Atlassian 118

Atlassian Strategy B2B Apple 118

Pixlee

AUGUST 1, 2017

User-generated content (UGC) images take the power of word-of-mouth to a new level, articulating the value of a product or service through a more authentic, visual lens. Why should brands prioritize earned content? An example of user-generated content on a brand website. The benefits of user-generated are tenfold.

ROI 41

ROI Content How To UGC 41

Sprout Social

MARCH 20, 2023

According to the Sprout Social Content Benchmarks report , 52% of marketers cite changing content formats as a challenge when planning and scheduling posts. This bite-sized content can supercharge your social strategy and brand awareness. As of June 2022, YouTube Shorts topped 5 billion monthly active users.

Buy 118

Buy Video How To Template 118

Oktopost

FEBRUARY 20, 2024

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Watch the live recording: Episode Summary In this episode, host Alina Dallal sits down with Brittany Otting , the Director of Social Media at CBIZ.

B2B 69

B2B Sports Apple ROI 69

Oktopost

MARCH 4, 2024

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Watch the live recording: Episode Summary Your employees are your company’s biggest asset, and learning how to utilize them as brand ambassadors can significantly enhance your social strategy and brand awareness.

Tips 69

Tips Brands Apple ROI 69

Webbiquity SMM

JUNE 1, 2021

Create content your audience loves. Content is at the core of digital marketing. But getting this right is far more challenging today than in the past, due to the vast quantities of new content being produced every day. So, does that mean content marketing is dead? That’s a 44x ROI.

Tips 352

Tips Marketing Privacy Influencer 352

Sherrilynne Starkie

DECEMBER 20, 2020

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. YouTube is used by 64 per cent of Canadians and two-thirds of those use it daily. Owned Media is self-published content.

Marketing 367

Marketing Syndication Adwords News 367

Webbiquity SMM

OCTOBER 22, 2021

Social media promotion uses platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to connect with your target audience, build brand awareness, drive web traffic , and increase sales. This document should outline how often you plan to publish on each social media platform and the types of content to post.

Social Media 205

Social Media Tips Metrics B2B 205

Bill Hartzer

JANUARY 23, 2024

Munch’s annual state of short-form video 2024 report has just unveiled a surprising twist in the video content distribution preferences of businesses. Dive into the juicy details and discover the secrets of mastering short-form content in the ever-evolving digital landscape!

Report 95

Report Platform Video Film 95

Pixlee

DECEMBER 3, 2019

This quick guide will help you evaluate which popular social platform, Youtube, Instagram, or TikTok, will work best for your cosmetics company. . Started in 2005, Youtube is one of the oldest social media platforms still in use. It’s the second-largest search engine , and a staggering 95% of global internet users use Youtube.

YouTube 65

YouTube Instagram Brands Influencer 65

Devumi

DECEMBER 29, 2016

The post How To Keep Track Of Your Video Marketing ROI: Profitable Online Video appeared first on Devumi. This is why it is often recommended as part of your business’ overall promotional strategy. But one question those just coming into […].

ROI 110

ROI Video How To Marketing 110

Social Media Strategies Summit

NOVEMBER 28, 2022

Facebook prioritizes visual content over text-based posts. The process can feel quite effective initially, but it’s hard to measure your ROI. Analyzing Your ROI: The first step to creating high-converting Facebook ad examples is identifying what you want to achieve. Best Practices for Creating Facebook Ads that Convert.

Examples 246

Examples Facebook B2B Instant Messaging 246